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The TalentCulture #TChat Show is back live on Wednesday, December 10, 2014, from 7-8 pm ET (4-5 pm PT).
Last week we talked about the future of the employee-employer relationship, and this week we’re going to talk about how to legally leverage social media in the recruitment process and more.
Where’s the first place most recruiters go today when screening a candidate? They Google them and more, right? They search for them via social media to see what’s up in the virtual world — even if they don’t admit it (or admit they based hiring decisions on what they find).
The fact is, employers can easily find professional or personal information on a job candidate with just a few clicks. However, alongside that ease come real and rising legal risks that employers must be aware of when researching candidates on a social network or through a search engine.
Join TalentCulture #TChat Show co-founders and co-hosts Meghan M. Biro and Kevin W. Grossman as we learn about how to legally leverage social media in the recruitment process with this week’s guests: Jason Morris, Co-Founder, COO and President of EmployeeScreenIQ; and Nick Fishman, Co-Founder, EVP and CMO of EmployeeScreenIQ.
Thank you to our sponsors and partners: Dice, Hootsuite, SAP/SuccessFactors, GreatRated! of Great Place to Work, IBM Smarter Workforce, CareerBuilder, PeopleFluent, Fisher Vista and HRmarketer Insight.
Today we’re talking to Christina Rowsell. Christina has over 22 years experience in the media. During that time as a host, producer and reporter, she has gained helpful knowledge and wisdom, imparting this to small business owners. Such guidance includes how to write and send your own press release, how to create your own media contact, and how to find a voice & personality that are truly your own.
Christina can guide you to become a confident public speaker. She can coach you on how to talk to the media. AND she has valuable information on how to use the media to grow your business!
Find out more about Christina at www.christinarowsell.com. Plus, she is the Editor-In-Chief of the Brighter Business Empower Magazine. Read all 5 issues HERE.
Deborah Chaddock Brown and Candace Benson talk about the trends in social media and online marketing for 2015.
The Young Media Critics is revamping and developing new things for upcoming year -2015.
Thank you to all our faithful listeners!
Happy Holidays! A Peaceful & Prosperous New Year to everyone!
This episode is a rebroadcast of a previous show - "Self Worth of Young Girls and the Media" Is the self-worth of young people, particularly young women determined by the media?
When we watch any music video, television shows, or read any of the fashion magazines, we can clearly see that the media is not very kind to girls. Today, the expectations to look a certain way are totally wild and unrealistic.
Listen again and ask questions, let us know what your think.. Email us at Youngmediacritics@gmail.com
Hear from the Young Media Critics why body image matters for girls!
Please join us this Wednesday at 4:00 p.m. PST and 7:00 EST for an informative and thoughtful show. Our special guest is Dina Rose. Dina Rose, PhD, is author of IT'S NOT ABOUT THE BROCCOLI: Three Habits To Teach Your Kids For A Lifetime Of Healthy Eating, sociologist, parent educator, and feeding expert. Trained at Duke University, Dr. Rose worked as a criminologist before she decided to seek out practical, research-based ways to help kids learn to eat right. She lives in Hoboken, N.J., with her husband and daughter. She will teach and entertain! You asked for it and we deliver.
Most of the social media platforms now provide robust data and analytics. Our clients ask us regularly about how to use their data to make content decisions.
5 key platforms you need to focus on:
5 key items for your weekly social snapshot:
1) Top performing post
-determine you top performing posts on Facebook by visiting Facebook Insights and on Twitter by going to Twitter Analytics
-Use Twitter Advanced Search
3) Audience Growth
-follower increase week over week
-is the content you are posting leading to growth
-keeping track of your numbers is important week over week
-Psychographics over demographics
-make sure your social media demographics correlates with your brand demographics
-ensuring that your social media objectives are leading to actual results. Focus on tracking the audience path through your ecosystem.
Focus on the top level data rather than trying to get to detailed.
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Next week we discuss emerging social media platforms: Snapchat, Vine, Tinder, and a little bit about 4 Chan
in Self Help
Lena L. West is the leading expert on how women entrepreneurs can monetize social media. She is also the Founder of InfluenceExpansion.com, the home of the Influence Expansion Academy, the only social media mastermind program created specifically for women entrepreneurs.
⇑ Full Bio
As the CEO & Chief Social Media Strategist of Influence Expansion, Lena L. West has helped thousands of entrepreneurs profit from the power of Social Media and the Internet.
A certified technical expert Lena learned about the intricate aspects of computers and networking while consulting with Fortune 500 companies such as IBM, Pitney Bowes, Philips Magnavox, Hyperion Software and MasterCard International. After cutting her ‘technical teeth’, she founded xynoMedia (now Influence Expansion) in 1997.
Lena is the winner of several business awards, among them: The Network Journal’s “40 Under Forty”, AlleyCat News’ “25 Women of Silicon Alley”, The Women’s Congress’ Entrepreneurial Champion for Women in Business and was dubbed an “Entrepreneurial Hero” by NCWIT. She has also been featured on CNN, with Gayle King on CBS This Morning and as the cover story for publications such as The Westchester County Business Journal and Black Enterprise.
She writes and speaks regularly about the merits and potential pitfalls of social media by sharing her expertise about social media and business growth via her regular column for the Huffington Post and ChamberofCommerce.com. Lena is also a former columnist for FastCompany.com and Entrepreneur Magazine. She has spoken on Capitol Hill and for organizations such as American Express, Wharton School of Business, SCORE, National Investor Relations Institute (NIRI), Syracuse University and The Learning Annex.
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