SORT BY Relevancy
Our guest, Miriam De Dios, CEO of Coopera, will come on the show to talk through the many different and emerging segments of the critical Hispanic marketplace. With an eye on the importance of these market segments to community financial institutions, Miriam will explain how credit unions and community banks can best serve Hispanic members of the Gen Y, small business and underserved communities.
Guest: Israel Ortega, Heritage Foundation. He recently wrote an article about the Hispanic news media and our politics.
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CUBANOS IN WISCONSIN BY SILVIO CANTO JR
In celebration of Hispanic Heritage month Wombanist Views welcomes blogger, activist, photographer, and self-proclaimed Latina Feminist, Juliana Brittos Schwartz. Juliana will join us to discuss reproductive justice, immigration, race, and feminists movements by Latinas in the U.S. and in Latin America; all topics which she often writes about on her blog. &n
As U.S. consumer markets evolve and grow, many brokers, lenders, and others in the industry are experiencing a transformation in the profile of homebuyers. This new homebuyer is not always receptive to existing sales techniques and traditional marketing approaches. These traditional methods do little in bringing the Hispanic consumer into the home buying process. Businesses that take the traditional approach and ignore these changes now risk alienating the very ethnic segments that will drive sales in the coming years. Tune in as NAHREP Chair Alex Chaparro and Vice Chair Carmen Mercado interview Multicultural real estate experts Dan Carrillo and Antonio Valdez of The Gonzales Group about having the right strategies to engage the Hispanic market.
Hispanic Heritage Month, celebrated September 15 - October 15, recognizes the culture and contributions of Hispanic Americans. Teen hosts Yanira, Ayana, and Robert discuss the importance of Hispanic culture with Rita Paniagua, Executive Director of the Spanish Action league and youth involved with the organization.
Arizona’s immigration law SB1070 was enacted last April, touching off a firestorm of controversy and outcry from the Hispanic community. Since then people have marched in protests, waged boycotts and mounted campaigns against the law. NAHREP Chair Alex Chaparro and Co-founder Ernie Reyes tackle this subject and what it means to NAHREP members and the Hispanic homebuyers they serve. Ali Noorani, Executive Director of the National Immigration Forum and Clarissa Martinez, Director of NCLR’s Immigration Policy and National Campaigns are featured guests and will share their perspectives on the law and what their respective organizations are doing to counter it.
A Nielsen study found that if U.S. Hispanics were a stand-alone country, their market buying power would be one of the top twenty economies in the world. They are highly likely to accumulate wealth and have significant buying power. Have I’ve got your attention?
Our guest on this episode is marketing specialist Rey Hernandez. He explains the nuances of the Hispanic customer base. He shares secrets for creating culturally relevant marketing plans that will become increasingly critical as the population becomes more diverse and the buying power of U.S. Hispanics becomes even more significant.
I share some information from a couple of great internet articles on the topic too. The Nielsen company recently released a report called the “State of the Hispanic Consumer: The Hispanic Market Imperative.” Forbes magazine also ran a recent article on the topic entitled “Don’t Sell to Me! Hispanics Buy Brands that Empower Their Cultural Relevancy.” Both are excellent resources on the topic. You should check them out.
The voice of Paterson N.J. is Raising The Roof with Luis Velez..
The Hispanic influence in Paterson has become such a force that they are no longer a minority, as it stands today the latino community has dominated the the population of ethnicity per square mile. The latino pride that has surfaced in and around the city is amazingly unified, an example that needs to be taught....
Luis Velez is a prime example of latino pride and we are honored to have him join us...
Joining Host Jason Loftin & Co-host Steve Kucharski, Carlos Gomez, President of The Hispanic Chamber of Commerce of Greater Kansas City. The Hispanic Chamber of Commerce of Greater Kansas City is dedicated to the creation, advancement, promotion and development of economic opportunities within the Hispanic market and business community.
Join Brett & Jon Rappaport on The Final Say each Monday to Friday from 3 to 4 PM EST, as we discuss and analyze current news, politics, policy, issues, and world events.
Mario Lopez, the President of the Hispanic Leadership Fund joins us today. We'll be discussing Immigrations and Labor Laws
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