SORT BY Relevancy
"Going Beyond Story" recognizes Hispanic Heritage Month along with the rest of the country. In this episode, Doc TG, talks with Santiago Melli-Huber, Media Manager, of the Hispanic Heritage Foundation, about its upcoming celebration, its programs, and the power of voting.
Arizona’s immigration law SB1070 was enacted last April, touching off a firestorm of controversy and outcry from the Hispanic community. Since then people have marched in protests, waged boycotts and mounted campaigns against the law. NAHREP Chair Alex Chaparro and Co-founder Ernie Reyes tackle this subject and what it means to NAHREP members and the Hispanic homebuyers they serve. Ali Noorani, Executive Director of the National Immigration Forum and Clarissa Martinez, Director of NCLR’s Immigration Policy and National Campaigns are featured guests and will share their perspectives on the law and what their respective organizations are doing to counter it.
As U.S. consumer markets evolve and grow, many brokers, lenders, and others in the industry are experiencing a transformation in the profile of homebuyers. This new homebuyer is not always receptive to existing sales techniques and traditional marketing approaches. These traditional methods do little in bringing the Hispanic consumer into the home buying process. Businesses that take the traditional approach and ignore these changes now risk alienating the very ethnic segments that will drive sales in the coming years. Tune in as NAHREP Chair Alex Chaparro and Vice Chair Carmen Mercado interview Multicultural real estate experts Dan Carrillo and Antonio Valdez of The Gonzales Group about having the right strategies to engage the Hispanic market.
Wilkins "The Hispanic Hurricane" Santiago is a 11-0-2 Undefeated professional prizefighter.
Fighting out of Lorain Ohio and is of Puertorican American desent. He is currently
pursuing his dream to become a world champion and bring Ohio and all the rest
of his fans all over the world a championship. Most critics say after me being
incarcerated for 5 years that its impossible. Funny thing they said the same about Dwight Quawi
Eddie Mustafah Muhamed, Mike Tyson and a guy by the name of Bernard Hopkins.
Wilkins says follow me to the glory witnesses with God, my Family and fans behind me
the impossible becomes the evident !!!!!
Baseball will be the topic in the first segment as Lou Hernanadez talks about his new book, Baseball's Great Hispanic Pitchers. In the second segment, Y'Tasha Womack returns to the show to discuss her book Post Black:How a new generation is redefining African American identity.
Our guest, Miriam De Dios, CEO of Coopera, will come on the show to talk through the many different and emerging segments of the critical Hispanic marketplace. With an eye on the importance of these market segments to community financial institutions, Miriam will explain how credit unions and community banks can best serve Hispanic members of the Gen Y, small business and underserved communities.
In celebration of Hispanic Heritage month Wombanist Views welcomes blogger, activist, photographer, and self-proclaimed Latina Feminist, Juliana Brittos Schwartz.
Juliana will join us to discuss reproductive justice, immigration, race, and feminists movements by Latinas in the U.S. and in Latin America; all topics which she often writes about on her blog.
Wombanist Views, created, produced, and co-hosted by Cherise Charleswell, is dedicated to broadcasting the voices of women who are doing positive and exciting things in their communities around-the-globe.
Hispanic Heritage Month, celebrated September 15 - October 15, recognizes the culture and contributions of Hispanic Americans. Teen hosts Yanira, Ayana, and Robert discuss the importance of Hispanic culture with Rita Paniagua, Executive Director of the Spanish Action league and youth involved with the organization.
Guest: Israel Ortega, Heritage Foundation. He recently wrote an article about the Hispanic news media and our politics.
Check out my book:
CUBANOS IN WISCONSIN BY SILVIO CANTO JR
in Real Estate
The NAHREP 2014 Conference October 12-14, 2014
The Voice of Hispanic Real Estate
1. The History NAHREP.
2. The Mission and Vision of NAHREP
3. Why become a member of NAHREP
4. The NAREP 2014 Conference Details and why you should attend.
Discount Code for The Power Is Now Listeners: PowerIsNow2014
National Association Of Hispanic Real Estate Professionals (NAHREP)
Office number: 805-366-4838
Eric Lawrence Frazier, MBA
President and CEO
The Power Is Now, Inc.
3739 6th Street
Riverside, CA 92501
O 800-401-8994 x 703 | D 714-361-2105
Skype: 714-845-7263 | Skype ID: frazier.eric
firstname.lastname@example.org | www.thepowerisnow.com
A Nielsen study found that if U.S. Hispanics were a stand-alone country, their market buying power would be one of the top twenty economies in the world. They are highly likely to accumulate wealth and have significant buying power. Have I’ve got your attention?
Our guest on this episode is marketing specialist Rey Hernandez. He explains the nuances of the Hispanic customer base. He shares secrets for creating culturally relevant marketing plans that will become increasingly critical as the population becomes more diverse and the buying power of U.S. Hispanics becomes even more significant.
I share some information from a couple of great internet articles on the topic too. The Nielsen company recently released a report called the “State of the Hispanic Consumer: The Hispanic Market Imperative.” Forbes magazine also ran a recent article on the topic entitled “Don’t Sell to Me! Hispanics Buy Brands that Empower Their Cultural Relevancy.” Both are excellent resources on the topic. You should check them out.
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