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  • 00:16

    Lunch With Phil; Driving Loyalty Database Marketing -Promoting Service vs. Sales

    in Automotive

    Today's encore Lunch With Phil show will focus on the priority that auto dealers should place on promoting service and parts over vehicle sales.


    Philip Zelinger, the President of Ad Agency Online, LLC and host of the show, and his guest Jim Gaudette, the COO of Driving Loyalty, will share their recent experiences while exhibiting for Driving Loyalty and CallRevu at The 9th Annual Chrysler Southeast Southwest & Midwest Service & Parts Business Conference that was recently held in Orlando Florida. Their conversations with various Chrysler Executives confirmed their philosophy that service should be prioritized over sales which represents a shift in focus for many old school auto dealers.  This shared position was expressed in an article that Scott Davis, the President of Driving Loyalty,contributed to the magazine distributed at the conference titled "Which Came First, the Chicken, (Sales), or the Egg, (Service)?" 


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:16

    Lunch With Phil Reviews Autocon 2014 And Why Driving Loyalty Supports It

    in Automotive

    Today's Lunch With Phil Show will review Autocon 2014, a self described "Dealer Generated Conference" for the auto industry, and why Driving Loyalty chose to exhibit there.


    Driving Loyalty, an auto industry focused technology vendor, will be exhibiting their database marketing platform at Autocon 2014. The conference” will be held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Educational sessions will focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared over the course of the three days.


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:15

    Automotive Advertising Experts Discuss Driving Loyalty At AutoCon 2014

    in Automotive

    Today's encore Automotive Advertising Experts Show, hosted by Philip Zelinger the President of Ad Agency Online, will discuss the common thread between Autocon 2014 - a "Dealer Generated Conference" for the auto industry,  and Driving Loyalty - an automated database marketing platform for auto dealers and Social Networking.


    Autocon 2014 will host educational sessions that focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared at the conference being held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Driving Loyalty will be exhibiting their database marketing platform at Autocon 2014.  According to Philip, Driving Loyalty is uniquely qualified to represent the subjects addressed at the conference.  Their solution is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers with included targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:15

    Automotive Advertising Experts Discuss Driving Loyalty and Autocon 2014

    in Automotive

    Today's encore Automotive Advertising Experts Show, hosted by Philip Zelinger the President of Ad Agency Online, will discuss the common thread between Autocon 2014 - a "Dealer Generated Conference" for the auto industry,  and Driving Loyalty - an automated database marketing platform for auto dealers and Social Networking.


    Autocon 2014 will host educational sessions that focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared at the conference being held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Driving Loyalty will be exhibiting their database marketing platform at Autocon 2014.  According to Philip, Driving Loyalty is uniquely qualified to represent the subjects addressed at the conference.  Their solution is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers with included targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:16

    Lunch With Phil Reviews Autocon 2014 And Why Driving Loyalty Supports It

    in Automotive

    Today's encore Lunch With Phil Show will review Autocon 2014, a self described "Dealer Generated Conference" for the auto industry, and why Driving Loyalty chose to exhibit there.


    Driving Loyalty, an auto industry focused technology vendor, will be exhibiting their database marketing platform at Autocon 2014. The conference” will be held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Educational sessions will focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared over the course of the three days.


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:16

    Lunch With Phil Reviews Autocon 2014 And Why Driving Loyalty Supports It

    in Automotive

    Today's encore Lunch With Phil Show will review Autocon 2014, a self described "Dealer Generated Conference" for the auto industry, and why Driving Loyalty chose to exhibit there.


    Driving Loyalty, an auto industry focused technology vendor, will be exhibiting their database marketing platform at Autocon 2014. The conference” will be held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Educational sessions will focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared over the course of the three days.


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:16

    Lunch With Phil Reviews Autocon 2014 And Why Driving Loyalty Supports It

    in Automotive

    Today's encore Lunch With Phil Show will review Autocon 2014, a self described "Dealer Generated Conference" for the auto industry, and why Driving Loyalty chose to exhibit there.


    Driving Loyalty, an auto industry focused technology vendor, will be exhibiting their database marketing platform at Autocon 2014. The conference” will be held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Educational sessions will focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared over the course of the three days.


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:17

    Lunch With Phil; Scott Davis Discusses The Auto Industry and Driving Loyalty

    in Automotive

    Today's encore Lunch With Phil Show, guest hosted by Scott Davis, the President of Driving Loyalty, is part of an interview with Philip Zelinger about the future of the Auto Industry and the role that empowered customer's will play using technology & social media.


    This pair of accomplished auto industry insiders will share their visions for the auto industry in a series of questions and answers posed by Scott to include:



    What role will technology play in future retail operations for auto dealers
    How will social media empower customers in their shopping experience
    What is the future for brick and mortar dealerships vs. online showrooms


    Special attention will be paid to the future of the auto industry based on the previous discussions about the past and the present.

  • 00:16

    Lunch With Phil Reviews Autocon 2014 And Why Driving Loyalty Supports It

    in Automotive

    Today's encore Lunch With Phil Show will review Autocon 2014, a self described "Dealer Generated Conference" for the auto industry, and why Driving Loyalty chose to exhibit there.


    Driving Loyalty, an auto industry focused technology vendor, will be exhibiting their database marketing platform at Autocon 2014. The conference” will be held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


    Educational sessions will focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared over the course of the three days.


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.

  • 00:17

    Lunch With Phil; Scott Davis Discusses The Auto Industry and Driving Loyalty

    in Automotive

    Today's encore Lunch With Phil Show, guest hosted by Scott Davis, the President of Driving Loyalty, is part of an interview with Philip Zelinger about the future of the Auto Industry and the role that empowered customer's will play using technology & social media.


    This pair of accomplished auto industry insiders will share their visions for the auto industry in a series of questions and answers posed by Scott to include:



    What role will technology play in future retail operations for auto dealers
    How will social media empower customers in their shopping experience
    What is the future for brick and mortar dealerships vs. online showrooms


    Special attention will be paid to the future of the auto industry based on the previous discussions about the past and the present.

  • 00:16

    Lunch With Phil Reviews Autocon 2014 And Why Driving Loyalty Supports It

    in Automotive

    Today's Lunch With Phil Show will review Autocon 2014, a self described "Dealer Generated Conference" for the auto industry, and why Driving Loyalty chose to exhibit there.


    Driving Loyalty, an auto industry focused technology vendor, will be exhibiting their database marketing platform at Autocon 2014. The conference” will be held at The Aria Resort & Casino in Las Vegas September 03rd through September 5th 2014.


     


    Educational sessions will focus on 15 different categories covering advertising, digital marketing, social media, retention, certified pre-owned and more.  All-in-all, over 150 best practices will be shared over the course of the three days.


     


    According to Philip, Driving Loyalty is uniquely qualified to address the subjects addressed at the conference.  Their automated database marketing platform is powered by proprietary software and algorithms that have proven successful for over 200 auto dealers.  Their solution includes targeted email, direct mail, PURL’s, an outbound call center and a newly introduced social marketing initiative.


     


    About Driving Loyalty, LLC.:  Driving Loyalty started as a family owned operation but several industry savvy investor partners have joined the company supporting their expansion and shift to the more comprehensive solution they currently provide.  Driving Loyalty has been selected as “One of The Top Ten Companies To Watch” by AutoSuccess magazine for three years in a row.