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You’ve encountered them at one point or another—someone calls your home phone, offering a certain product or service. This form of sales, called direct marketing, is often considered annoying and invasive by consumers but when carefully planned and implemented, it can be a great source of income for anyone who wants to bring extra money to the family.
But where do you start? And more importantly, how do you ensure you have the right skills, tools, and ethics to take on the discerning taste of consumers?
Our guest in today’s Christian Women Entrepreneurs on Fire episode Chris York will share with us what we need to know before embarking on a direct marketing gig.
Chris is a Professional Network Marketer, Internet Marketer, and involved in Direct Sales of skin care and anti-aging products. She started in 1999 and is now working for a global company where she is building a large team of people from different parts of the world.
On February 18 my guest will be Angela Marie Franco. Angela started her career as a graphic designer, and then move onto agency owner, corporate marketing manager/strategist, copywriter and new business developer. She is dedicated to a green environment and lifestyle and promotes "sustainable communications." The founder and CEO of AMF Direct, LLC, she specializing in direct marketing strategies, corporate communications, branding, public relations, lead generation and business development. An advocate of continuing education, Franco returned to school as an adult to earn another degree. Influenced by her parents and grandmother, while raising her own three children, Franco saw the need to heighten awareness of the necessity for manners, common courtesy, respect for oneself and others, self-reliance and healthy choices. In 2004 she founded The Table Manners Coach - a service that offered American table manners training for children and adults. The consultancy now presents The Table Manners Coach in a how-to publication that provides instructional guidelines on the discovery of poise and comfort in any food-centric social situation. She will be discuss her new project, Entrepreneur Life (TM) TV Show.
In this episode of the PS Insider Podcast we look at 5 must-read articles, presentations and videos that will change the way you approach fundraising direct marketing.
For more information, visit http://www.ProductionSolutions.com.
Harvey McKay said in his book Swim With The Sharks Without Being Eaten Alive: "Something you know about your customer may be more important than anything you know about your product"
Today we're going to talk about the 11 Essential Rules for Direct Marketing that should be a part of all your marketing practices to Get More Business.
We're going to talk about the one MUST HAVE business tool that your business will not survive without over the next 3 - 5 years.
Melody Campbell, The Small Business Guru and host of the Get More Business Show is a 20 year veteran of small business ownership and consulting. Melody has a Bachelors Degree in Management and is working on her Masters in Internet Marketing. She likes to solve at least one problem every morning before breakfast - even without coffee!
Visit our sponsor - Print Place and use the GURU10 discount code for a 10% discount storewide on all your printing.
TDS Blog - Fickle Customers are Wired and Dangerous
Commonsense Direct and Digital Marketing - Drayton Bird
R-Cubed - Jon Epstein
Lesson 1: What is direct marketing? So what is this type of marketing - and what sets it apart from other forms? What makes one ad direct marketing and another just plain old advertising? Join award-winning direct and online marketing expert Jeanne Grunert for the first lesson in our fall 2010 new free direct marketing "school."
The Marketing Pulpit (New York) Radio Show, hosted by radio veteran Dennis Shipman is an intriguing, dynamic and provocative Internet based radio program that fosters cultural consciousness while promoting Pan-African economic empowerment.
Shipman is owner a small, 100% Disabled, M/W/BE owned firm (East New York Management, and, its subsidiary, Applied Anthropologics, Inc), which provides consultation, multi-media and talent management and production, with the objective of empowering artists and businesses to employ psychoacoustics – i.e., music and speech- to tell potential clients what they do...
Explore the invaluable resources www.EastNYManagement.net offers in collaboration with our partners such as Gatewood Marketing, located on the World Wide Web at www.gatewoodmarketing.com, which can take your project from inception to fruition.
Book your interview as soon as possible. You can contact Dennis Shipman @email@example.com or (347) 846-8447 (v-card)
The Multi-Level Marketing International Association, MLMIA, is a not for profit, professional trade association, co founded in the United States in 1985 by Doris Wood (who had been a Distributor and Corporate Executive and at the time was a supplier or Support to the industry) Michael Sheffield (who had been a Distributor, was a Corporate Executive and now a Support) and two Distributors from different companies (Marge Robinson and Rick DeNeff, no longer active in MLMIA). Their goal was to represent the interests of Network Marketing and to provide education to and about the industry.
Harness your marketing potential, capitalize on your capabilities and tap into the power of community, conversation and commentary on The Marketing Mojo Show, a 15-minute podcast and Twitter chat for small to medium-sized businesses and organizations.
On this episode get a hashtag marketing initiation from Kristen Curtiss, a social media specialist with Constant Contact, a company that focuses on small business marketing. Since the pound sign morphed into a hashtag in 2007, life has not been the same for social media. Started on Twitter, hashtags are now used and hyperlinked on most social media platforms and have become a valuable marketing tool, if used thoughtfully. Get the how to's and the how not to's for a hashtag marketing campaign and stir the conversation with a response to our question of the month: Does your business use hashtags in your tweets or posts and if so, how and when? Tag responses on Twitter with #mymarketingmojo for a chance to hear your comment during the live episode and to participate in the live chat.
The Marketing Mojo Show is produced by LGK Marketing Communications Collective, a women-owned small business.
Today on Video marketing Madness – it’s pay-per-click expert – Tommie Powers. Tommie is one of the top guys when it comes to AdWords for Video/ True Views. Learn all kinds of great secrets on getting view for your videos…and conversions!
Video Marketing Madness made possible by Webinar Jam Studio. Webinars, Affiliate Tracking, Full Email CRM with Tagging and Lead Scoring, Email Autoresponders and Email Broadcasting, Integrate with PayPal, Stripe, Braintree, Authorize.net, or we can do the processing for you, Built-in membership sites and a help desk, etc. Check it out at RaysBonsues.com/WebinarJamStudio.
Ray's tip of the week is Five Minutes Journal. It's a Journal app for your smartphone. Search on the app in your iPhone or Android.
Be sure to "Like" the Video Marketing Madness Facebook page to get the plenty of useful tips and the news of the week: Facebook.com/VideoMarketingMadness
And Ray's MasterMind group is at: Facebook.com/Groups/OnlineVideoMarketers
in Self Help
Edie Weinstein welcomes fellow Vivid Life radio host Sandie Sedgbeer as they dive into Exploring our Passions.
How do we ignite the spark and unlock the magic within? What would be possible if we lived in that no holds barred, full out, rich and juicy way? Do you dare to discover? Listen in as these two powerful, juicy living women share their tried and true ideas.
SANDIE SEDGBEER is a journalist, author and resonance marketing coach who cut her publishing and marketing teeth in the ultra competitive world of British magazines. Her expertise in media communications has benefited numerous European advertising and direct marketing agencies. She has written 6 books for major international publishing houses, and published 3 online and print magazines.
A firm believer that we cannot separate who we are and what we do from how we interact with the world, Sandie combines her love of broadcasting with mentoring and advising teachers, authors and speakers how to find their passion and apply the science of resonance for personal and business success. www.sedgbeer.com
Edie Weinstein, LSW is a colorfully creative journalist, inspiring transformational speaker, licensed social worker, interfaith minister, BLISS Coach and the author of The Bliss Mistress Guide To Transforming The Ordinary Into the Extraordinary. She calls herself an Opti-Mystic who sees the world through the eyes of possibility. www.opti-mystical.com
Brought to you by www.vividlife.me
"Commonsense in an uncommon degree is what the world calls wisdom" _Samuel Taylor Coleridg- It's role in a successful marketing strategy is essential.
Lisa shares how to:
Online Marketing tactics for content creation, lead generation and social proof
What not to do on a website
How to create blog content
Lisa Bollow is the CEO of Accelerated Marketing Services. Passionate about helping businesses maximize their marketing message and make an impact, Lisa helps entrepreneurs and small business owners leverage online marketing to grow their businesses. As a strategist and marketing coach, Lisa helps entrepreneurs refine their brand, create impactful messages, develop successful lead generation tactics online and off.
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