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You’ve encountered them at one point or another—someone calls your home phone, offering a certain product or service. This form of sales, called direct marketing, is often considered annoying and invasive by consumers but when carefully planned and implemented, it can be a great source of income for anyone who wants to bring extra money to the family.
But where do you start? And more importantly, how do you ensure you have the right skills, tools, and ethics to take on the discerning taste of consumers?
Our guest in today’s Christian Women Entrepreneurs on Fire episode Chris York will share with us what we need to know before embarking on a direct marketing gig.
Chris is a Professional Network Marketer, Internet Marketer, and involved in Direct Sales of skin care and anti-aging products. She started in 1999 and is now working for a global company where she is building a large team of people from different parts of the world.
On February 18 my guest will be Angela Marie Franco. Angela started her career as a graphic designer, and then move onto agency owner, corporate marketing manager/strategist, copywriter and new business developer. She is dedicated to a green environment and lifestyle and promotes "sustainable communications." The founder and CEO of AMF Direct, LLC, she specializing in direct marketing strategies, corporate communications, branding, public relations, lead generation and business development. An advocate of continuing education, Franco returned to school as an adult to earn another degree. Influenced by her parents and grandmother, while raising her own three children, Franco saw the need to heighten awareness of the necessity for manners, common courtesy, respect for oneself and others, self-reliance and healthy choices. In 2004 she founded The Table Manners Coach - a service that offered American table manners training for children and adults. The consultancy now presents The Table Manners Coach in a how-to publication that provides instructional guidelines on the discovery of poise and comfort in any food-centric social situation. She will be discuss her new project, Entrepreneur Life (TM) TV Show.
Harvey McKay said in his book Swim With The Sharks Without Being Eaten Alive: "Something you know about your customer may be more important than anything you know about your product"
Today we're going to talk about the 11 Essential Rules for Direct Marketing that should be a part of all your marketing practices to Get More Business.
We're going to talk about the one MUST HAVE business tool that your business will not survive without over the next 3 - 5 years.
Melody Campbell, The Small Business Guru and host of the Get More Business Show is a 20 year veteran of small business ownership and consulting. Melody has a Bachelors Degree in Management and is working on her Masters in Internet Marketing. She likes to solve at least one problem every morning before breakfast - even without coffee!
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TDS Blog - Fickle Customers are Wired and Dangerous
Commonsense Direct and Digital Marketing - Drayton Bird
R-Cubed - Jon Epstein
In this episode of the PS Insider Podcast we look at 5 must-read articles, presentations and videos that will change the way you approach fundraising direct marketing.
For more information, visit http://www.ProductionSolutions.com.
Lesson 1: What is direct marketing? So what is this type of marketing - and what sets it apart from other forms? What makes one ad direct marketing and another just plain old advertising? Join award-winning direct and online marketing expert Jeanne Grunert for the first lesson in our fall 2010 new free direct marketing "school."
On today's broadcast of Sade Speaks, Sade talks with business leader Jessica Davis about her journey from being a sought after lobbyist in a downtown DC firm to an entreprenur. She shares what matters most as well as why she chose direct marketing as her business model. We also hear from Brenda Smalls, CEO and visionary.
Be open to the reality of the extraordinary. Look beyond the mundane and see with expanded vision. Give up the path of struggle and prepare to embrace the incredible sense of wonder that manifests miracles. It takes courage to live life in an extraordinary way. Know that you have what it takes ! Take life out of survival and put it in it’s rightful place, in joy, love, bliss, or whatever that place is for you. There’s more to life than meets the eye. What are you not seeing? . You can have it all. You are worthy so believe it! . Possibilities become probabilities. Say yes to life and do it now. Dare to take a risk. See your vision and live your dreams. Join Trisha and Madeline and learn new ideas on what can be done.
Be active. There is a 90/10 rule – Give more / receive more. The 90% is to vote, share other peoples work, leave comments and repost. The10% is if you have a great topic; write something about it and post it. The goal is to get people to your site. The key is to be consistent. So get on your networks to your advantage. Still can’t put your finger on it, then let our panel of experts key you in. THE PRICELESS FEEDBACK SESSION >
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Today on Video Marketing Madness we’ll interview Scott Powell and Eric Williamson. Scott and Eric make a living doing marketing for local businesses with YouTube videos. We’ll find out all the particulars including how they rank online videos. Find out more about Scott and Eric at EpiVideoLogyInc.com
Video Marketing Madness made possible today by AWeber...the best way to grow and manage your list. RaytheVideoGuy.com/AWeber.
Be sure to "Like" the Video Marketing Madness Facebook page to get the plenty of useful tips and the news of the week: Facebook.com/VideoMarketingMadness
Subscribe to the show on iTunes at VideoMarketingMadnessRadio.com and get all kinds of Free stuff from Ray the Video Guy!
And Ray's tip of the week is a free app that will make you a better writer. It's called HemingwayApp.com. Plug you copy in and it'll fix grammar, sentence structure, etc.
Tune in to The Marketing Pulpit Radio Show, hosted by world renowned artist Larry "Poncho" Brown which airs each Wednesday at 10:30 am. It's a unique show with a creative focus that informs, inspires, entertains and energizes business owners.
The show features an exciting lineup of renowned artists, wearable artisans, craft vendors and other special guests who share their creative approaches, trial and error success stories and more.
A professional artist for over 36 years, Poncho attempts to challenge us to think outside of the box to create your next level.
Tune in tonight to hear the final Direct Audio on Twin Radio Syndicate....for the past 2 years your Friday night staple is moving on...along with us to bigger and better things that Blog Talk couldn't give us...so make sure you tune in at 8 pm EST sharp to hear the memories and HOTTEST INDIE ARTISTS from The Carolinas and Virginia one last time!! Call in number is (646) 716-4952 press #1 to chime in or make a request!!
Tune in to Sharon Bennett, host of The Marketing Pulpit Radio Show, which airs each Tuesday at 10:30AM (EST). Today Sharon continues the series, "Effective Leadership: Building Your Team", with Therapist Ira Lake, Founder of Imtasik Family Counseling Services and Consultant Anthony Herring, CEO of HCFG Solutions.
The Marketing Pulpit Radio Show is the creation of expert marketer, Robert Gatewood MBA, president of Gatewood Marketing.
The show’s mission is to build strong businesses in the community in order to put people to work.
The show provides crucial knowledge in the areas of sales, branding, pricing, media buying, Internet, social media, music, entertainment, franchising, networking, event planning, accounting, business development, workforce development, industry trends, business news and more.
The show offers sponsorships, advertising, membership opportunities, and a robust website for its listeners and visitors.