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  • 00:15

    Copywriting with confidence Part 1: Know Your Value

    in Entrepreneur

    If you're not confident in the value of your offer or skill, it's going to come across in your copy. In this episode I guide you through a little personal Q and A that you can do quickly to take an "inventory" of the value in you and your offer. Listen in to part 2 next time to see how we use those answers to improve your copy.

  • 01:00

    Copywriting Tips To Captivate, Inspire and Connect with Your Clients

    in Entrepreneur

    Learn how to fire up your blog and web copy as Cena Block, Host of Managing Mompreneur Mayhem interviews Firecracker Communications Founder: Nancy Tierney. If you want to consistently attract more clients, sell more of your stuff and finally have a business that feeds your soul as well as your bank account, you need one thing: The ability to clearly communicate your unique value in a way that captivates, inspires and connects with the people you are meant to serve. An ace copywriter and copywriting coach, Nancy is going to share her insider secrets on how to create marketing messages that cut through all the online noise and make a heart-to-heart, gut-to-gut connection with your ideal clients so they can’t wait to invest in what you have to offer.


    Want more great information from Cena? Click here to download her free training to help you reclaim your time, space and sanity - and overcome burnout! http://bit.ly/14Yq17L Join Cena every other Tuesday on Managing Mompreneur Mayhem for a lunch and learn episode on how to run and manage your business better! Or download episodes on YOUR time! Find Cena everywhere at Cena Block or Sane Spaces.


    Thanks to BizMSolutions and Life Coaching and Beyond for sponsoring today's conversation. Meet all our sponsors in our Mompreneur Marketplace.


    Word of Mom Radio - sharing the wisdom of women.

  • 00:28

    The Art of Copywriting

    in Entrepreneur

    Hear how the story of how copywriting changed the life of Carrie Balberg and why it's an important skill to learn

  • 00:15

    Copywriting Quick Tips: Who What Where When Why How?

    in Entrepreneur

    When your customer reads your sales page or your web copy, they want to know some basic questions. Many businesses forget to answer them and the customer simply walks away to find them somewhere else. In this 15 minute show I take you through some of the questions your customer is asking and how you can answer them on your website and in your sales copy.

  • 00:31

    Copywriting that Converts

    in Women

    Any startup business owner knows how important marketing is to grow her business.  And in this age of social networking and countless email platforms, getting your message to your target audience or customers can be a challenge.


    How do you catch the attention of customers who have very short attention span? How do you get people be excited to get your services or buy your product?


     One of the proven effective tools in marketing is called email automation. It works by creating a sequence of emails that convers prospects into leads, then those leads into clients.


    In this episode copywriter and founder of Stiletto Marketing, Sarah Walker, helps us navigate this strategy of email automation.

  • 00:22

    Copywriting With Confidence Part 2 : Describing Your Value In Your Copy

    in Entrepreneur

    In Part 1 of Confidence With Copy we looked at some questions you ask to reveal the real value of your service to your customer. In this second part, we take those answers and show you how to include them in your sales copy or web copy

  • 00:31

    Love-Based Copywriting: 3 Keys to Writing Copy that Attracts, Inspires and Invit

    in Self Help

    Love-Based Copywriting strategies on how entrepreneurs can write copy based on love, rather than fear (which is what most traditional copy is based on, which is why it feels so icky) that attracts, inspires and invites your ideal prospects to become ideal clients.”


    Considered one of the hottest marketing strategists today, Michele PW has a reputation for crafting promotional materials and creating marketing campaigns that get results. She is the owner and founder of Michele PW/Creative Concepts and Copywriting LLC, which is the premiere international direct response copywriting and marketing company around. She’s also a national speaker and author, plus her client list reads like the "Who’s Who" list of Internet marketing.


    Click here for more details:  http://MichelePW.com/cmd.php?Clk=5306326  or http://tinyurl.com/lovemichele


     


    Visit www.KateBeeders.com and get your BRAND NEW COMPLIMENTARY MINI VIDEO SERIES: "Stop Procrastinating: Start Mastering the 3 Keys to Unlimited Business Success Now" 


     

  • 01:01

    Copywriting to Attract & Inspire Prospects to Become Clients with Michele PW

    in Marketing

    You can write to your heart’s content.


    But is the drivel you’re putting on your website converting?


    What if you could learn some secrets to spice up your copy and increase conversions?


    Michelle PW is one of the best-known copywriters in the industry. Known for working putting out copy even more exciting than the big names she works with, Michelle is going to help put the love back in your copy, and the money back in your wallet.

  • 00:32

    Copywriting for Connection with Nancy Tierney

    in Entrepreneur

    “Clarity of purpose and message are prerequisites for success.” ~ Nancy Tierney


    Would you like to learn how to cut through all the marketing mumbo-jumbo and connect with the wonderful folks you are meant to serve?


    Entrepreneurial Adventurer, Nancy Tierney of Firecracker Communications, shares her entrepreneurial wisdom, advice and copywriting brilliance with us!


    Nancy LOVES giving entrepreneurs the tools, templates and creative confidence they need to write their own magnetic copy and make an immediate, heart-to-heart connection with those they are meant to serve.


    Sounds delicious, right?


    Please join us for this lively and engaging conversation filled with actionable advice… for your entrepreneurial adventure AND for communicating with connection.

  • 00:31

    Copywriting & Branding

    in Self Help

    Our Motivational Whisperer Expert guest today is Lisa Rothstein,
    Copywriting Branding Coach and a certified Life Purpose™ Coach and consultant, Lisa  helps other Madison Avenue alumni, entrepreneurs and companies clarify their goals, optimize their talents and communicate their brilliance. She also assists her fellow screenwriters as a script consultant. Lisa has been a professional choral singer, a cartoonist and watercolorist and a stand-up comedian.  http://www.motivationalwhisperers.com/
    http://www.TheDaVinciCoach.com and http://www.LifeAfterMadAve.com 

  • 00:26

    Debra Jason on Women of Wisdom

    in Motivation

    On Women of Wisdom today, Best Selling Author, Win Kelly Charles welcomes Debra Jason. A recipient of the Rocky Mountain Direct Marketing Association's (RMDMA) "Creative Person of the Year Award," Debra started The Write Direction in 1989. Past President of the RMDMA, she is a seasoned direct response copywriter with more than 26 years of experience in the field of direct marketing. During that time she has personally written thousands upon thousands of words for hundreds of clients around the country (and some overseas). Debra is the author of the best-selling book Millionaire Marketing on a Shoestring BudgetTM: How to attract a steady stream of happy clients, make more money and live your dream. She is also a contributing author with New York Times best-selling author Joel Comm, of So What Do You Do? Discovering the Genius Next Door with One Simple Question. When other writers have researched books on direct response copywriting and freelance writing they’ve turned to Debra for her input. She believes everyone has a gift to share with the world and wants you to help you get your message out there in a big way—a way that resonates with your ideal clients. To learn more about Debra go visit her website http://www.DebraJason.com . And be sure to visit www.authwincharles.com to learn more about your host. FOLLOW this program http://www.blogtalkradio.com/wcawomanwithcp


     

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