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Setting up a Marketing Campaign is essential for individual’s promoting themselves or corporations that have products to sell. Exactly how do you design and execute an effective campaign and then measure its success? Listen in as Shirley Gutkowski, America's Dental Hygienist, speaks with Katie Jones, Marketing Associate at American Eagle Instruments about the American Eagle “Go Green and Save Green” campaign.
Katie Jones graduated from the University of Nevada, Reno in 2011 with a BA in Journalism emphasis in advertising and a minor in Business Administration. Her degrees have been the perfect combination for a career in marketing. She works closely with Lewis Meyers Sales & Marketing Manager, US/Canada at American Eagle Instruments, Inc. on developing marketing campaigns and strategies.
American Eagle Instruments, Inc. is a USA manufacturer of high quality and innovative dental instruments in Missoula, MT. They can be reached at www.am-eagle.com; twitter.com/BetterDentistry; www.facebook.com/AmericanEagleInstruments; www.linkedin.com/company/american-eagle-instruments-inc.
Host: Shirley Gutkowski
Producer: Gaylene Baker
What will Google's July 22 switch from old Ad Words to new Advanced Campaigns mean to you the small to medium business or non-profit?
Find out as your web coach Ken Freeman examines the pending changes.
Download the pdf
<a target="_blank" href="http://coachmeken.com/bidding-best-practices.pdf">Download the White Paper from Google</a>
Keith and Naomi will talk about 2014 campaign season as both are currently working on Democratic campaigns. We also may open up the phone lines and invite calls from fellow progressives and people attending the Netroots Nation convention in Detroit.
Hosted by sociologist Keith Brekhus from Montana along with Liberal Fix Producer Naomi Minogue. Every week the two of them feature a special guest and tackle those tough issues with a perspective that comes from outside the beltway.
If you are interested in being a guest and for any other inquiries or comments concerning the show please contact our producer Naomi De Luna Minogue via email: email@example.com.
Join the Liberal Fix community, a like-minded group of individuals dedicated to promoting progressive ideals and progressive activists making a difference.
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You've seen them...commercials of people with tubes covering a hole in their throat and voice alterating devices speaking for them; commercials showing saddened loved ones telling stories of how a drunk driver took their loved ones away, or the political smear-by-fear campaign commercials "making you aware" of some atrocious scheme the opposing candidate is up to. Do these scare campaigns actually affect the way people make their decisions on the targeted subjects, or do the messages in these ads go away after the commercials end?
Campaigns have been good to us but these days they can’t keep up with changing customer behaviors and rapidly changing technology. Today, buyers instantly engage with brands on their Websites, talk back via social media like Twitter and Facebook, and follow breaking news in the markets they are interested. Learn about utilizing more real-time events and triggers that are based on inbound marketing activity and not push-marketing, or outbound campaigns.
GENESIS 24:15- 32 Eliezers Answer To Prayer:
vs. 15. And it came to pass, before he had done speaking, that behold, Rebakah came out, who was born to Bethuel, son of Micah, the wife of Nahor, Abrahams brother, with her pitcher upon her sholder.
vs. 16. And the damsel was very fair to look upon, a virgin, neither had any man known her: and she went down to the well, and filled the pitcher, and came up.
vs. 22. INTRODUCTION & WELCOME
And it came to pass, as the Camels had done drinking, that the man took a golden earring of half a shekel weight, and two bracelets for her hands of ten shekels weight of gold;
vs. 23. And said whose dughter art thou? tell me, I pray thee: is there room in thy Father's house for us to lodge in ?
vs. 24. And she said unto him, i am the daughter of Bethuel the son of Milcah, which he bare unto Nahor
vs. 25. And shwe said moreover unto him, we have both straw and provender enough and room to lodge in.
vs. 26. And the man bowed down his head, and worshipped the LORD.
vs. 27. And he said, Blessed be the LORD God of my Master Abraham, who hath not left destitute my master of his mercy and his truth: I being in the way, the LORD led me to the house of my master's brethren.
vs. 28. And the damsel ran, and told them of her mother's house these things. vs. 29. And Rebekah had a brother, and his name was Laban: and Laban ran out unto the man, unto the well.
More info about Advanced Campaigns on Google AdWords
Why do I want such ad campaigns selling my services?
What changes can I expect?
Lets' talk Saturday morning about 1130 am CTS.
The election is getting closer, and the Dirty Tricks are on a roll. Paul Berry III will tell us about the dirty tricks in his run for the State House Seat in MO. Meanwhile back in Jefferson County, the dirty politics continue. What are you doing to help?
Changing lives every day of the week!
What kind of scary new world are we heading towards when “prosecutors can identify the target first, and then try to find a crime?” The Wisconsin "John Doe" proceedings are just case-in-point of fishing expeditions looking for a gotcha with no real evidence. William Jacobson discusses this issue.
Have you had your healthy dose of reality lately?
There are always at least two sides to every story. Have you ever wondered how someone, who saw the same thing you did, walked away telling a vastly different story? Which version was correct? Which one was the REAL story? Actually, both are! It’s just a matter of perspective.
Joe takes the issues… especially the controversial issues (politics, prejudice, religion, illegal immigration)… and brings in people from different sides to share their viewpoint. This is definitely not a fluff piece. And while no one is attacked, the questions are hard-hitting.
But the conversation is always respectful and you’re sure to learn something new, even if you don’t agree!
If you’ve always wondered how the “other side” thinks and how they’ve arrived at their “stand”, then this is the show for you!
It’s not the right side, it’s not the wrong side, but the REAL side of the issues!
Many website owners were startled in late July when their page rankings on Google suddenly flew the coop. When the dust and feathers had cleared, it was apparent that the world's most popular search engine was once more tinkering with its algorithm. However, it wasn't until quite recently that Google not only admitted that they had once again thrown a monkey wrench into the works, but they had also given it a name: Pigeon. During this episode of our radio show, we'lll discuss what "the flock" this means to businesses hoping to achieve Page One ranking on Google. We'll also let you know how this algorithm change now affects local businesses, who previously ranked organically, may now be forced to pony up money for pay-per-click campaigns. And that's not chicken feed.
Kelli Richards is the CEO of The All Access Group and the host of All Access Radio. She's spent over two decades as a catalyst and trailblazer in the digital music and entertainment arena. As a super-connector, she creates powerful alliances at the nexus of technology and entertainment, bringing together leading innovators, entrepreneurs and forward thinking creative talent. And as a trusted advisor, she works with high achievers as a strategist and coach, ensuring they have the insights, expertise, support, and connections they need to create greater impact and more meaning in their work and in their lives.
Elaine Dennis is an experienced designer and brand advocate and the founder of Ink Studios, an arts advocacy firm representing a variety of artistic works and artisan brands, which connects creatives to creative avenues to more widely share their work and tell their stories. Elaine has directed creative marketing campaigns for such iconic worldwide brands as Apple Computer, Adobe, Levi Strauss, Match.com and Sony, and she has collaborated on tech-related endeavors with Herbie Hancock, Carlos Santana, Metallica, Seal, Thomas Dolby and other entertainment industry luminaries. Elaine is also the co-founder of the Graphic Arts Institute Technology Lab in San Francisco and has been recognized by Apple Computer, the Academy of TV Arts and Sciences (Emmys), National Recording Academy (Grammys) and Communication Arts Magazine for outstanding contributions.
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