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Beverly Macy - author, educator and thought leader in social and digital business - wraps up 2013 with an insightful look into what's hot for 2014.
Economists seem cautiously optimistic that 2014 could see a turning point in global economic growth. The proliferation of smartphones and tablets, the 24/7 connectivity, and the millennials worldwide will make 2014 an interesting journey indeed.
1. Social-mobile-data in the Cloud is the competitive advantage
2. Predictive matching in B2B content
3. Workplace transformation
4. Wearable technology
in Pop Culture
Why walk ... when you can gallop into the space where creativity inspires commerce? Beverly Macy interviews marketing dynamo Cindy Gallop at C2MTL in Montreal!
A visionary, a powerhouse and a powder-keg ... Cindy Gallop isn't your average ad executive. From harnessing the power of social good with IfWeRanTheWorld, to showcasing real sex (and real love) with MakeLoveNot, to launching the US arm of legendary ad agency BBH back in 1998, Gallop knows a few things about sparking creativity and driving commerce. So in this quick, candid Q&A, you'll understand how, why and when blowing shit up is the only way to move forward and get things done.
In the midst of the madness, mayhem and magic at C2MTL, Beverly Macy chats with Absolut's VP of marketing, Jonas Tahlin.
Absolut is one of the world's most iconic brands, and Jonas Tahlin is tasked with bringing the iconic brand into the all-digital, all-social world of 21st century marketing. From a crowd-sourced movie, to Absolut Unique -- a campaign that introduced nearly four million uniquely designed bottles -- Absolut's new strategy is built on using branded content to create unique experiences. And fresh off the stage at the C2MTL conference in Montreal, Tahlin will share insights into how brand managers and business owners and infuse new life into their brand both on- and offline.
in Pop Culture
Social Media Radio is LIVE from C2MTL ... the only conference that blends commerce, creativity, and a dash of Cirque du Soleil!
Join Beverly and the event's leaders -- JF Bouchard, CEO of Sid Lee, and Richard St. Pierre, President of C2 International -- in a live discussion about how entrepeneurs of all types can find creative inspiration that leads to improved commerce. Learn about the origins of C2MTL and hear about some of the previous days highlights in this candid, LIVE conversation with two of business' most brilliant thinkers.
Join Beverly and Jonathan Becher, the CMO of SAP, in a LIVE conversation from C2MTL -- an epic event that blends commerce, creativity and mayhem!
This won't be an ordinary conversation ... because C2MTL is no ordinary event, and Jonathan is no ordinary CMO.
With a keen interest in understanding what makes people tick, Jonathan studies human behavior and brings that knowledge into his role as the leader of SAP's marketing efforts. More than just bits and bytes, he'll share insights into how tuning into everyday habits and quirks can lead to better campaigns, better employee and customer relationships, and better experiences overall for business owners of all sizes.
Beverly Macy Previews Social Super Bowl 48 - the NFL Social Command Center; the Super Bowl commercials; the 2nd screen experience, and more.
To recap, here's what we saw in 2013's Super Bowl:
24.1 million tweets generated around the Super Bowl
Calvin Klein captured the leading spot for advertisers with 28% share of voice
Ray Lewis was crowned Social MVP with a total of 180,771 tweets
John Harbaugh was the winner of the "HarBowl," topping his brother Jim with 44% positive sentiment
Beyonce generated 5.5 million tweets on her halftime show alone
Amazing Health Guru, Awesome Author, Priceless Poet, Beverly Nadler shares some of her extraordinary, inspirational poems. Beverly is an expert on health and an extremely creative writer and speaker. It is no wonder that she is our Most Valuable Guest.
Join Candice Schwager and Kris Hood at 6:00 pm CST / 7:00 est as Beverly Newman shares a true miracle story with us in guardianship. Oxymoron? Not this time. The irony is baffling to the mind, but Beverly Newman's father, Al Katz, could escape the Nazi Holocaust only to end up in guardianship starving to death decades, later as he prepared for his golden years in Sunny Florida and ended up in guardianship gulag. Katz was literally within a few heart beats of death when God stepped in and brought him back from the brink. His loving daughter, Beverly, has an amazing story, that will leave you believing there's still HOPE for so many, possibly your family members. Beverly's story is remarkable. She paints a picture that is well over a 1000 words to take your breath away. Sunday is reserved for the ladies of iAdvocate Radio so join us gals! It's ladies night out!!!
Tonight at 8pm ET on Ernest Radio Network, it's Music Monday.
Who: Macy Gray
Finally Made Me Happy (with Natalie Cole)
Shoo Be Doo
What I Gotta Do
Glad You're Here (with Fergie)
One For Me
Treat Me Like Your Money (with will.i.am)
Breakdown (with Romika)
LIVE from #C2MTL 2014 with Social Media Radio reporter on the ground TAMEKA KEE aka @geekychic
Let Beverly tell you a little about herself.
Over a period of 42 years I worked for 2 fortune 100 companies as a Information Systems Troubleshooter, trainer, course developer and facilitator. In those capacities I trained thousands of individuals worldwide to become better individuals and to learn new skills. I have had my own consulting practice for over 5 years.
Through my journey of learning, I had the privilege of being personally trained by Asara Lovejoy, the author of the book “The One Command®.”
You see, I asked for guidance and direction and the answers came. I can honestly tell you I use “The One Command®” in my consulting practice to bring about change and live a rich existence filled with adventure.
I am a Certified Hypnotist, Silva UltraMind ESP Instructor/Coach andThetaHealing® Practitioner which gives me multiple methods to help you realize your dreams and make the changes you deem appropriate. All of them giving you the power of using your Theta Brain wave which puts you in “The Zone” of success.
I am here to help you gather the information you need, to learn and apply the necessary techniques to the challenges in your life, enabling you to realize real physical change in your mind and body giving you the ability to change the circumstances in your life.
I provide private sessions, over the telephone or in person, and they are available by appointment only. She also do group sessions, Skype and teleconferences. This allows you can get the help you want no matter where you live or your economic situation.