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Will Social Media Marketing really Help My Business?
All reputable companies today must have a presence online. People want to find out more about where they are spending their money today; social media marketing allows people to learn more and create a level of trust Most definitely! It’s a proven fact, 73% of businesses surveyed by Constant Contact in 2011 had already started using social media marketing with measurable results. Not utilizing social media marketing can actually harm your business, since having an online presence on social media is simply expected of any reputable firm these days.
This episode shines a light on Not For Profit and their use of social media. Featuring RETHINK BREAST CANCER
My guests, Alison Gordon of Rethink Breast Cancer and Aaron Manogue of Omnipress, will share a number their experience on how social media has been used or could be used in the Not For Profit Sector.
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Beyond Social Media is a fast-paced look at how the social web is impacting business. Hosts BL Ochman, David Erickson, and Albert Maruggi hash out how brands get tripped up by social media, highlight exceptional corporate practices in social marketing, and share new technology or services that will make your work in social more efficient.
Every Tuesday, 9:30 PM Eastern - Use #BSmedia to share comments, topic ideas, and questions
Social Media Talk Hosted By Dennis J. Smith Join me at 1 PM Mountain Time (3 PM Eastern) for Social Media Talk as I talk about marketing with WordPress.
Community Events Pages Websites I Like Please note that this weeks show is 30 minutes and will expand back to 1 hour soon.
Social Media Talk Hosted By Dennis J. Smith Join me at 1 PM Mountain Time (3 PM Eastern) for Social Media Talk as I talk about social media tips for small town businesses.
Social Media Tips Doing the right stuff on Facebook Webinars Please note that this weeks show is 30 minutes and will expand back to 1 hour soon.
Today we will talk about Social Listening
Targeted marketing will become an expectation. As social media expands, consumers are seeking to be marketed to, not at. If they're going to see ads anyway, they want to see brands relevant to them, not a random big business campaign or generic billboard-style pitch. They expect brands to be listening, monitoring, seeing them for who they are and what they like. In future, they'll expect brands to find them, as opposed to them seeking info. Social listening won’t just be an option for brands, it’s going to become a necessity. Social networks amplify each individual's voice, making each person in the crowd a somebody, somebody to be heard. The businesses poised for success are those that are hearing them, responding, building relationships with their target audience. Social monitoring is not just an intriguing anomaly in the rise of social networks, it’s a genuine business imperative. You owe it to your customers to be listening in.
With so much emphasis on social media, business owners feel overwhelmed by learning it and doing everything else they already do. In this episode, I discuss how to balance social media with the rest of your business.
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