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  • 00:22

    Guy Kawasaki and Canva - Using Marketing Graphics for Franchises

    in Technology

    Join Deb Evans of Franchise Foundry and Jack Monson of Engage121 plus this week's special guests Guy Kawasaki and Peg Fitzpatrick of Canva!


    Guy and Peg will show us how marketers, franchisors, and franchisees can use this new technology to easily create high quality graphics for Facebook, Pinterest, all other socal channels, websites, and in-store flyers & signs. 


    Join us here Wednesday night at 8pm ET / 7pm CT!


     

  • 00:30

    IFA Update for Franchisors and Marketing Professionals

    in Technology

    Join Deb Evans of Franchise Foundry and Jack Monson of Engage121 for a weekly discussion of Marketing and Technology trends in the Franchise industry. 


    This week, we welcome Alisa Harrison, Sr Vice President, Communications and Marketing, at The International Franchise Association. Alisa will bring us up to date on the latest from the IFA, including news about the leadership role The IFA is taking in Seattle as well as upcoming events. 


    Join us Wednesday at 8pm ET / 7pm CT!


     


     


     

  • 00:31

    Marketing Trends and Franchising: Sport Clips

    in Technology

    Join Deb Evans of Franchise Foundry and Jack Monson of Engage121 for an in-depth discussion with marketing and technology professionals from the Franchise industry. 
      
    This week, we welcome Jennifer Koen, Senior Marketing Manager/Digital Strategies for Sport Clips. Jennifer oversees all digital and new store opening marketing strategies. She has been instrumental in the development of program ideas and design, creative execution, targeted channel messaging, implementation, and tracking of all digital marketing efforts.


    We'll talk about the latest trends in franchise marketing and get Jennifer's take on what's working and where it's all heading!


     




     


     


     


     


     


     


     

  • 00:31

    Direct Sales and Social Media Marketing with Brett Duncan

    in Technology

    Digital Marketing is critical to global brands and local entrepreneurs alike! This week, Social Geek Radio welcomes marketing and communications pro Brett Duncan (@bdunc1), CEO IdeaDrenaline, to discuss the current landscape, opportunities, and challenges in the Direct Sales industry!  


     
    Live via Blog Talk Radio link at 8pm ET / 7pm CT or download from iTunes immediately after the show!

  • 01:00

    Changes in Social Media – What Every Franchisor Should Know

    in Entrepreneur

    This week on Franchise Today, host Paul Segreto is joined by Jack Monson, Vice President at Engage121. Paul and Jack will discuss how social media continues to evolve and what new concepts exist for franchisors to capatilize on. Some concepts to be discussed include Facebook reach: organic versus paid, Updates on Facebook Business Page features, What's new on Twitter for businesses and Updates on LinkedIn company pages / Showcase pages. About Our Guest Jack joined joined Engage121 in 2007 to consult with franchisors in marketing and technology. Jack is an active member of the International Franchise Association serving on the Marketing and Technology Committee and co-founding the annual IFA FranTech event. Prior to his 15 years of experience in digital media, he was a radio host and program director. Jack earned his BA in Communications from Northern Illinois University. He blogs at Social Media Workbench and is the co-host of the weekly Social Geek Radio program and podcast. Twitter: https://twitter.com/jackmonson LinkedIn: http://www.linkedin.com/in/jackmonson

  • 00:37

    What's Next After #IFA2014

    in Technology

    Did you return from #IFA2014 as a fan? Did you take advantage of the educational and networking opportunities? Are you anxious for "what's next?" 





    During the month of March, 2014, FranTech presenters will join Jack Monson, VP at Engage121 and Deb Evans, President Franchise Foundry to provide a sneak peak to the upcoming event.


    Join them on Wednesday, March 5th as they talk to Paul Segreto, CEO FranchisEsource Brands to discuss what happens behind the scenes at IFA's Marketing and Technology Committee to prepare for the 2014 Digital and Marketing Technology Best Practices Conference!


    Don't miss the GeekItOut segment sponsored by AK Stout, Owner WebConjunction.


    Follow the Tweets: #FranTech, @DebCE, @JackMonson, @PaulSegreto


    Follow the conversation on FacebooK

  • 01:00

    Social Media in Franchising Today

    in Technology

    AK Stout and Deb Evans will be joined by a frequent guest, Jack Monson. Jack is VP at Engage121. For more than ten years, Engage121 Inc. has provided communication services to hundreds of national franchisors, dealerships and direct sellers. With that decade of experience, the company developed a single social media application tailored for the unique communications needs of a national enterprise or brand with hundreds of sales locations. According to leading social media authority mashable.com, the Engage121 application is “first in its class at encompassing monitoring, broadcasting and engagement.” Engage121 Inc, formerly eNR Services, is the creative force behind the Engage121 social media application. 


    Jack will share what has changed in the franchising space with social media and what to expect at the upcoming 54th Annaul IFA Convention to be held in New Orleans. 


    Follow AK, Deb and Jack on Twitter and use #SocialGeekRadio. Don't forget you can join the conversation on Facebook.

  • 00:58

    How to Build a Community online with Jack Monson

    in Education

    Jack Monson is Vice President at Engage121 - Social CRM and on the Board of Directors for PRSA Chicago.He was named in the “100 PR People Worth Following” by Conversation Agent. 
    Jack is also a weekend horse rancher, who claims to be the father of 52nd President of The US. 
    Join us as we discuss how to build an online community and why online communities are important for schools, parents and students. 

  • 01:01

    What is "Social" CRM?

    in Social Networking

    Filling in for Deb Evans and AK Stout for this episode of Social Geek Radio is former SGR co-host BJ Emerson, VP of Technology for Tasti D-Lite.  Joining him will be Jack Monson, Vice President of Engage121, a social CRM platform.  If you've ever wanted listen more effectively and have better connections with your customers online, you'll want to hear about Social CRM. This episode will cover the basics as well as get into some details of Customer Relationship Management and social media. 

  • 01:00

    Enhancing the IFA Convention Experience with Real-time Social Media

    in Business

    On this segment of Franchise Today, Paul Segreto welcomes as his guest, Jack Monson, Vice President at Engage121, a social media and pr software solutions providor.

    With the International Franchise Association Annual Convention kicking off in Las Vegas on Sunday, February 13th, attendees will be able to enhance their convention experience with real-time social media. Jack and Paul discuss how to effectively utilize the IFA Mobile Application to create a personal convention schedule, navigate the exhibit hall and interact with exhibitors, download powerpoint presentations from education sessions, and stay on top of breaking news and alerts.

    Effectively integrating the relatively new Foursquare, along with social media mainstays, Facebook, Twitter, LinkedIn and You Tube into the mix also lends to an enahnced convention experience. As Engage121 is a co-sponsor of the IFA Convention Tweetup, Jack and Paul also discuss the benefits of attending the event and interacting with fellow IFA Tweeters.

  • 00:59

    Social Geek Radio 2011 Kickoff

    in Technology

    Deb Evans welcomes new co-host AK Stout, founder/owner of Saying It Social, LLC. With a degree in Marketing, AK prides herself in finding ways to utilize her knowledge in conjunction with the ever expanding mix and advantages of online tools to increase a brand's exposure while establishing trust and cultivating meaningful business-consumer relationships.

    Our guest this week is Jack Monson, Vice President Engage121. Engage121 provides marketing and communications professionals with social media and public relations software solutions. Join us as Jack discusses why monitoring social media will help your business respond to relevant conversations. Learn more about Jack and Engage121 http://engage121.com