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Today, the number one motivating factor in the workplace is praise and recognition. To keep employees engaged, leaders must create environments that allow their teams to fulfill their true potential.
When asked where we see ourselves in five, 10 or 20 years, most of us visualize a future where we advance in our careers, earn more money and buy more things. Rather than imagining what we will have someday or what titles we will be given, we should shift our focus to who we will be as individuals at different stages in our lives. Money, fame and glory aren’t the goals we should be working toward. Our careers are stepping stones that make up the path we travel along to achieve success.
Our guest this week is Bob Urichuck, an internationally recognized expert in Velocity Selling. Bob is sought out around the world for his inspiring speeches and insight on the changing world of sales. A true innovator and selling master, Bob has been ranked in the World’s Top 30 Sales Gurus since 2008 and is a go-to expert for many national radio and television programs. We’re excited to have Bob featured as one of the subject matter experts in C-Suite Academy, an interactive online learning environment for C-Suite leaders and their teams.
Leaders who are able to inspire and motivate their teams create a process that makes it easy for people to motivate themselves. The foundation of team motivation is attitude. When people come to work every day with a positive attitude, they will become highly motivated. Recognition is a key component to motivating employees, but leaders who are too self critical will have trouble letting go of their criticism of others. Understanding that people are the most important part of an organization will have amazing results on performance and the success of your company.
Building a positive, thriving culture is a top priority for C-Suite leaders, but many may not immediately consider the cultural challenges that occur outside the office walls. Each organization has a culture unique to its geographical location. No matter where or when business is conducted, building a culture that strongly supports our team to innovate and inspire is essential.
Our first guest, Jorge Mata, Chairman and CEO of Clippingbook, has served in leadership roles all across the globe. His advice to C-Suite executives and entrepreneurs is to look to competitors as examples of how you’d like your organization to function. Observing and understanding the unique cultures and business models of similar organizations can help gain loyal customers and set the foundation for a strong internal structure.
Those who embark upon the journey of entrepreneurship enter a world full of unknowns. It’s impossible to foresee exactly what the future holds and how successful this new venture will be. The C-Suite can, however, use the wisdom gleaned from our past experiences and the world around us to paint a better picture of the future and the opportunities it holds.
Our second guest, Neil Gaydon, President and CEO of SMART Technologies, stresses the importance of building a culture that supports new ideas. When employees feel engaged, respected and part of the team, they are empowered to ask questions that lead to innovation. A question as simple as “Why can’t we have something better than a dry-erase board?” can spark an idea like SMART Technologies’ Smart kapp, a technological alternative to the traditional board in a meeting room or classroom.
A business thrives when each and every employee has a passionate interest in the product and service the company delivers to customers. When a culture is thriving, teams have the power to create a lasting impact on the world around us.
As we navigate the journey through the business world, we may find ourselves on unforeseen paths — often more than once. Our plans may change as time and technology evolve, but as leaders we must develop strong agility skills. We learn to be flexible and adaptable by taking action and becoming agents for change. Leading teams through changing times starts with establishing a culture that supports collaboration, empowerment and transparency.
Our first guest is Elisa Steele, President of Jive Software. Elisa has served in leadership roles with top technology companies, including Yahoo!, Skype and Microsoft, and has learned firsthand how a company’s culture can, and should, evolve during times of rapid innovation and disruption. As C-Suite leaders, it’s not just about quick decision making — it’s about agility, flexibility and a focus on the future. This is what ensures the endurance and longevity of a brand.
In developing a culture of values as leaders and ensuring their brands are reflective of those values, there is an essential component that must be placed above all else: Trust. There are many misconceptions surrounding the concept of “trust,” and this can lead to a misalignment of values in an organization. A lack of trust is truly a business leader’s greatest expense, but developing a culture of compassion can positively affect the bottom line.
Our second guest, David Horsager, is an award-winning keynote speaker, noted expert on trust and author of the bestseller, “The Trust Edge: How Top Leaders Gain Faster Results, Deeper Relationships, and a Stronger Bottom Line.” David explains that the greatest leaders are those who work on their compassion skills and stay educated to remain fresh, relevant and capable in their industries.
To succeed in today’s ever-changing business climate, it’s imperative that C-Suite leaders become keenly aware of their customers and the changing face of the consumer. As the United States grows more diverse, we must be equipped with the tools and skills to be constantly changing and evolving to keep up with the modern consumer.
Our first guest, Glenn Llopis, is a noted entrepreneur, author and speaker, as well as the founder and CEO of the Center for Hispanic Leadership. Glenn stresses the importance of having an “immigrant perspective” on leadership and becoming keenly aware of the disconnect between the changing cultural demographics in the U.S. to better understand how they are reached and represented by brands. Leaders, he says, must be willing to adapt and develop new strategies for the evolving marketplace and rise of multicultural groups not only in the consumer role, but in the workforce as well.
Our second guest, Tony Alessandra, is a prolific author, entrepreneur and speaker who specializes in sales, communication skills and behavioral styles. Tony is a strong advocate for constant education and self-improvement beyond the classroom walls. Education is essential for C-Suite leaders to maintain relevancy, understand their customers and truly be at the top of their game. Tony emphasizes the Platinum Rule: Treat others the way they want to be treated. This is key to truly connecting with both employees and customers and creating lasting relationships at all levels.
With so many fantastic opportunities for continued education, C-Suite leaders can now reach customers and grow their businesses in powerful new ways. A willingness to adapt and evolve is essential. New tools for learning, coupled with a deep understanding of the changing consumer, will guide the C-Suite, and their companies, along the path to success.
As executives move their way up the ranks and into the C-Suite, they must not forget the journey that brought them there. Many C-level leaders start out with humble beginnings, and their drive and determination to achieve greatness have gotten them to where they are today. From manning the cash register, to taking the leap and starting your own business, anyone can develop the leadership skills required to move into an executive role.
Our first guest, Paul Carbone, is a living example of an entrepreneur who worked his way up to the C-Suite. Paul serves as Chief Financial Officer at Dunkin’ Brands, and his journey to this role was certainly not that of a traditional CFO. Paul says his experiences working in the produce industry, and later founding his own businesses, have given him a unique perspective on running a business. Entrepreneurs, he said, have a certain “get it done” mindset that C-Suite leaders can adopt in their own positions of leadership.
No matter the titles of those you work with, a culture of mutual respect is absolutely essential. A leadership team may not always agree on the many facets of running a business, but a sense of alignment, even after a heated discussion, will sustain a company through thick and thin.
Our second guest, Tom Asacker, author of “The Business of Belief,” says people are pushed and pulled by their environments, and it’s often difficult to get to the root of their beliefs. It is beliefs, after all, that can hold us back or propel us forward toward our goals. To get a better sense of a person’s belief system, we must look at their actions. For leaders to motivate their teams and create a unified culture, they must walk the walk. Motivation starts with movement, and progress can only occur when we take that first step toward our goals.
When we think of this definition of success, we tend to leave out an essential component: Happiness. If we do not truly enjoy the process toward our goals, we fall into habits that only breed negativity and deplete our energy. As C-Suite leaders, it’s common to become reserved and put your happiness on hold while waiting for results. Taking control of your own happiness, and viewing the future as a place full of possibility and innovation, give executives the power to lead better and become prolific in their impact on others. On this encore episode of Business Matters, we welcome Jaycen Thorgeirson and Steve Rizzo to the program.
Jaycen Thorgeirson is the Founder and Chief Stand Out Expert at UviaUs, where he helps the biggest and brightest brands cut through the “clutter” to ensure their brand message is delivered and remembered with their proprietary offering, Uvideo. Jaycen started UviaUs in 2006 with the vision to deliver online and offline solutions that would stand out and get noticed. He’s led efforts for many Fortune 500 companies interested in making an impact with their marketing collateral, such as, Nationwide Insurance, Century 21, Yale University, Mercedes, HP and more. Find him on Twitter @JaycenThor.
Steve Rizzo is more than a Funny Motivational Speaker. Don’t let the laughter fool you! What Steve brings to the table is his captivating ability to engage the attendees with laughter as he challenges them to SHIFT their focus and way of thinking to discover greater enthusiasm, increased productivity and new levels of success. Steve has been Adjusting Attitudes in organizations throughout the world such as AT&T, Prudential, State Farm, LaQuinta and even the CIA (yes, he even had them laughing!) since 1994. Find him on Twitter @SteveRizzoPHB.
C-Suite leaders today are looking for new ways to bring the spirit of entrepreneurship into their businesses. We’ve learned that playing by the same old rules isn’t going to lead to revolutionary disruption and long-term success. Having the courage to take risks, fail and start again is what allows entrepreneurs to fulfill their dreams, and that same perspective can help all business leaders get ahead of trends, discover challenges early on and clearly define the opportunities that lie ahead. What used to be safe is now risky, and establishing a culture that supports entrepreneurship will ensure the entire organization is prepared for the exciting changes and breakthroughs that are happening in the blink of an eye.
Our guest this week is Randy Gage, a Hall of Fame speaker and author whose life has been full of risk-taking as a means of survival. A high school dropout and former dish washer, Randy became a self-made millionaire by honing his critical thinking skills and setting clearly defined goals for himself. “Quiet confidence and loud ideas are sexy,” Randy says, and revolutionary ideas can come to fruition when conventional thinking is thrown out and new perspectives can take their place. The C-Suite Network will welcome Randy on stage at the C-Suite Network Conference Nov. 16-18 in Marina del Rey, California, to shake up the room with his bold perspective on risk taking in the modern age.
It’s time to stop playing it safe and learn the new rules for taking risks, thinking differently and working like an entrepreneur to create real change and solutions to the unique challenges our modern world is facing. We must be prepared for the day when artificial intelligence surpasses all human knowledge. Identifying hard, soft, linear and cyclical trends, coupled with critical thinking, will help us stay ahead of the curve and lead our companies toward world-changing breakthroughs and lasting success.
C-Suite leaders today are struggling with an issue that has put many organizations out of business their employees out of work. They accept what is average instead of pushing their teams to take risks and disrupt their industries. The current state of our economy is enough to worry anyone, and many business leaders are willing to settle with what is comfortable because they are afraid to rock the boat and possibly lost it all. But it’s these uncertain times throughout history that have allowed the greatest achievements to blossom.
Our guest this week is Grant Cardone, a noted entrepreneur, speaker, subject matter expert in the C-Suite Academy and best-selling author. Grant’s no-nonsense approach to motivating leaders to get out of their comfort zones has earned him top honors and a loyal following. Grant believes the middle class is a myth with such a large majority of people in the United States working paycheck to paycheck. The reality is, there are many people struggling in this country, and it’s up to each of us to keep our dreams alive and change our situation.
Until we are able to change the laws, policies and state of the economy, we must improve the areas of our lives that we can control. Grant says the only person who will resent this idea is the person who has given up on his or her dreams already. Instead of settling, we must be courageous enough to confront difficult situations.
We work the hardest when facing the biggest challenges. True struggle allows us to test our strengths and rise to the occasion. C-Suite leaders who embrace the entrepreneurial spirit and hire people with the same passion they share for their companies will be the most successful. Now is the perfect time to face our fears head on and develop breakthrough solutions that will change our company, and our world, for the better.
C-Suite leaders hear a lot about work-life balance, and there’s no shortage of advice available on the topic. Rather than balancing the many roles that define who we are, it’s important to embrace each of them and decide what we want to focus on at any given moment in our lives. As we travel along the journey of success, making deliberate decisions about who we are, and what we want to do, will give us the courage to move forward. Determining where priorities are during each new beginning will allow us to seize new opportunities. Breakthroughs happen when we let go of our old ways of thinking, embrace changes happening in the world around us and adjust our focus accordingly.
Our guest this week is Lisa Stone, co-founder and CEO of BlogHer. Lisa has had an impressive career as a journalist before establishing BlogHer, Inc. with Elisa Camahort Page and Jory Des Jardins in 2005. The company was recently purchased by SheKnows, a digital media company, to become the No. 1 women’s lifestyle community. Lisa has risen to success in the business space because of her skills developing online communities and passion for giving a voice to individual readers and writers.
When entrepreneurs begin to experience success, the adventure of business becomes both exciting and overwhelming. As the company grows, it’s important to always view your product or service in the eyes of the customer. When you think from their perspective, it becomes easier to deliver a high-quality experience that exceeds expectations. A company like BlogHer thrives because it gives a voice to its readers and uses the strengths of its leadership team to build a platform that people can relate to. Staying ahead of trends and focusing on the solutions you can offer to consumers’ challenges can turn your startup into a success.
It’s no secret that the ways in which we conduct business have evolved drastically thanks to rapid technological advancements and new ways of communicating. As discussed previously on the program, the fundamentals of selling our ideas, our products and our services really haven’t changed; what we have now are new tools that can help us transform how we deliver solutions to customers and how we sell our ideas to board members and our employees.
The key to successfully expressing our thoughts is having a clear structure of how we will communicate our message,and understanding that it is always, ultimately, about the person receiving those messages. When we share stories and ask questions, we open the door for an emotional connection with others that helps us effectively sell what we have to offer.
Our guest this week is Patricia Fripp, executive speech coach and subject matter expert in the C-Suite Academy. Patricia is a noted Hall of Fame speaker with more than 25 years of experience guiding business leaders through the fundamentals of professional speaking and delivering powerful, persuasive presentations. Patricia says the key to connecting with an audience and effectively selling your idea is telling a colorful story that engages their senses and leaves an emotional impact. Using “you-focused” language and asking others for specific examples that illustrate their own challenges and needs will help C-Suite leaders successfully deliver solutions.
People generally forget what they hear but remember what they see and feel. When we can paint a vivid picture in the minds and imaginations of those we speak to, we break down barriers and become more human. Preparation is key to giving powerful presentations, but telling good stories and using you-focused language will guarantee our messages are heard loud and clear.
Many successful leaders have amazing stories inside of them that are just waiting to get out. The idea of putting years of experience and wisdom down on the page can seem thrilling, until it’s time to actually start writing. It’s universally agreed that great leaders are exceptional communicators, but when the idea of writing an entire book becomes a reality, these great speakers may not know where to begin. The key to skillful writing is putting the reader first and being motivated to pass your skills on to others rather than basking in the glory of seeing your name on the shelves.
This week’s guest, Jeff Haden, has had a prolific career ghostwriting bestselling books by top business leaders. He has such a keen understanding of his audience because he has been in their shoes. Like most C-Suite leaders, Jeff’s career makes for an interesting and inspiring story: He rose the ranks from a forklift driver to the manager of a book printing plant, and he eventually found his true passion in writing books of his own. Jeff has since been masterful at tapping into C-Suite leaders’ natural ability to communicate and craft captivating stories from their conversations.
Jeff says the best reason to write a book is having an authentic desire to help others and teach them the lessons you wish you had knew as you climbed the ladder in your own career. The worst reason to write a book, he says, is for the fame or fortune. Being outwardly focused and genuinely caring about the success of others will translate to the page and grab the reader’s attention.
In business and in life, we must understand the reality that most people put their own needs and desires ahead of others. As we advance in our careers, it’s important that we let go of the notion that our worth is determined by how much money we make or our job security at that present time. What we must instead focus on is the value we bring as individuals at every stage of our lives. When we begin to view ourselves as a business that provides solutions and services to others, we become one step closer to fulfilling our dreams and never letting great opportunities pass us by.
Our guest this week is Geoffrey James, award-winning blogger, contributing editor for Inc and author of “Business Without the Bullsh*t: 49 Secrets and Shortcuts that You Need to Know." In his latest release, Geoffrey educates readers on the true simplicity of business and the idea of a so-called “complexification industry” that tries to make leadership more complicated than it actually is. Geoffrey says good business boils down to the relationships you have with a small number of people and determining how you can help motivate them to be more successful. When leaders are able to view the world with a clear, realistic lens, it becomes easier to create value and sell their ideas.
Despite the many technological advances that alter society today, the basics of selling really haven’t changed. Selling has always been about guiding others with the tools and knowledge to find a solution rather than peddling a product to them.Recognizing our own strengths and the value we can provide to others will help make other people’s dreams come true. When we feel empowered by our own strengths, we are better equipped to help others to recognize the value they bring to their own careers and lives.
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