Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

Using Network Marketing as an Income Stream

  • Broadcast in Business
Susan Sherayko

Susan Sherayko


Follow This Show

If you liked this show, you should follow Susan Sherayko.
Rusty McMillen joins Susan Sherayko today on Let's Make Money to talk about the business of network marketing. Rusty is a network marketer, mentor and attraction marketing strategist, both on and offline, helping others start or carry their businesses online. Robert Kiyosaki, author of "Rich Dad, Poor Dad," has said that network marketing is the Business of the 21st Century - which is the title of one of Kiyosaki's books. This form of marketing offers a number of benefits to individuals. Although many people are involved in any number of companies, not everyone has been as successful as the headliners. On the program, Rusty will share some central principles that yield good results including the importance of attraction marketing in today's marketplace. Today's customer has shifted in the wake of the sheer volume of marketing they must process on a daily basis. Rusty has found that combining his knowledge and experience with a genuine personal interest in the people, focusing on their needs and "serving to sell" is key to overcoming skepticism and developing a trusting relationship that builds sales. This applies whether you are working online or in the more traditional offline methods. Rusty will outline the work that is required to become successful, such as lead generation, contact management, as well as providing thoughts on the time frame, start up costs and ongoing costs to maintain such a business.