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Building a Massive Online Identity by Repurposing Content

  • Broadcast in Business
Author Lisa Sims

Author Lisa Sims


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Most small business owners and entrepreneurs don't have a lot of time to blog. The good news is that you have more time than you think. Did you know that you can take one blog post and repurpose it in at least seven different ways? And if  you don't know what to write about, you need to look no further than your own email outbox. Interested? Join Blogtalkradio host and author Lisa Sims and her special guest, Patrick Schwerdtfeger, author of Marketing Shortcuts for the Self-Employed as we discuss How To Build A Massive Online Identity By Repurposing Your Content. Some of the topics they will be discussing include:

  1. Five places to get great content ideas.
  2. Seven ways to repurpose your content online.
  3. The reality behind blogs, content and getting found online.
  4. The three-part "winning formula" for social media success.

Patrick Schwerdtfeger is a regular speaker for Bloomberg TV. He has spoken about Modern Entrepreneurship, Online Branding and the Social Media Revolution at conferences and business events around the world.

Patrick has also authored “Webify Your Business – Internet Marketing Secrets for the Self-Employed” (2009) as well as “Make Yourself Useful – Marketing in the 21st Century” (2008) and has been featured by the Associated Press, National Public Radio’s Here & Now program and Authors Unscripted among others.

For more information about Patrick, feel free to visit his website at www.80shortcuts.com .

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