Strategic Growth Concepts for Small Business  

Show Notes

• Featured Episode

  Mobile Marketing - What is it and can it help you grow your business?

  Strategic Growth

  Date / Time: 4/14/2009 6:30 PM UTC

  Category: Business

  
  

  Advertising on cell phones - is it really possible? And can it be done in such a way to benefit your business? How does it work? And will customers really react positively to it? Explore the latest method of targeting your best customers right when they're ready to buy, and learn how your business can benefit. Our panel of experts will tell you how its done! Our panel includes: Kim Dushinski, President/Founder of Mobile Marketing Profits and Author of 'The Mobile Marketing Handbook'; Kim Graham Lee, CEO of Vontoo; Matt Silk, Sr. VP of Waterfall Mobile; and Michael Becker, Co-founder/VP Mobile Strategies of iLoop Mobile, Inc. and co-author of 'Mobile Internet for Dummies' and 'Web Marketing All-in-One for Dummies'

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• On Demand Episodes           46808          

  Original Air Date: 8/25/2009 6:30 PM UTC

  Virtual Trade Shows: The New Networking Forum for Small Business

  Trade shows - you know what they are, a major element in business development and networking. Whether they be community events sponsored by the local chamber of commerce, or national events sponsored by an national professional/trade association; any business attempting to gain new customers is going to participate in some way. Some companies feel it's imperative to have a booth, others want to attend the educational seminars (or present at them), still others would rather 'make the rounds' and do extensive networking. One thing they all have in common is cost, including: booth rental, display development, staffing, travel costs such as hotel & airlines, and all the materials to distribute - frankly the list can be endless. And recent studies have shown - not necessarily productive enough to be worth all that time and expense, particularly in today's economy. So what options does a small business have? It turns out, more than you might think! Welcome to the world of VIRTUAL TRADE SHOWS. Our panel of industry experts, including: 6Connex CEO, Kevin Carbone; Unisfair VP of Channels, Brent Arslaner; and InXpo Executive VP/Co-founder, Rich Hawkinson will educate us on how virtual trade shows work, what they cost to host and/or participate in, how to maximize their benefit, who's doing it, and how your company can get involved. Learn how your small business can put this technology to work for your company!
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  • Tags:
  • trade shows
  • virtual trade shows
  • small business
  • business development
  • networking
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