Etienne A. Gibbs, Internet Safety Advocate and Educator  

Today's Tactics, Techniques, and Tips!

Today I have the pleasure of interviewing Gary and Viktoria Affron, a husband and wife team of online marketing professionals who also are actively involved in business coaching and mentoring; in research and marketing strategies; in product development; and are specialists in the alternative health industry.

Having owned and been in business both offline and online for 29 years, they are retired, disabled military service veterans of the US Army and US Air Force and the parents of 5 adult children and 8 grandchildren. In business we are compelled to learn all we can and be knowledgeable in their field and industry. 

They train others in online business using very effective techniques and socialization concepts. While Viktoria does most of the writing for social networking, Gary does the writing for business training and ezines and is frequently requested to be a guest speaker on the topic. Together they manage and moderate a weekly Wednesday evening training call.

Wow! With those credentials and areas of expertise, listeners you're in for a special treat today! You may as well consider today's show as talking a college-level course in internet marketing and safety online.

Welcome Gary and Viktoria! Thank for taking the time to be with us and share your knowledge and expertise.

Here are the issues we discussed:

·        What do you consider the most important aspects about staying safe online?

·        How would an Internet user avoid becoming a victim of identity theft?

·        How would a computer user protect himself against hackers, spyware, and viruses?

·        In the world of online marketing, with so many companies starting up and so many currently existing, how does someone determine whether or not a company is a valid, or legitimate, one?

·        How does one go about doing "due diligence" on a company to determine if the company's intentions are legitimate or not?  First off, what do you mean by "due diligence", a term I have heard thrown around quite a bit?

·        What about the leadership/owners of a company?

·        Would you explain what an online service known as "Whosit" is and what it does?

·        What does it mean when "Whosit" does not list any information on a particular website?

·        What are phishing emails?

·         How would an Internet user know which emails are legitimate and which are phishing emails?

·         More importantly, how would an Internet user avoid getting banking or Pay Pal phishing emails?

·         Better yet, what protection would an Internet user have from them?

·        In your opinion, what is the greatest danger in online safety and security today?

·         What does one look for in an online company's Terms of Services and/or their Policies & Regulations that would indicate that the company does not intend to operate for the long term?

·         What's the best advice about when or when not to purchase from Ad or Sales Copy?

·         Why do so many people seem to lose money in their efforts at building an online income?

·         In your opinion, is it better to learn from the so called "gurus" who claim to be actually making money online or is there a better way to go about it?

·         Overall, what would be your "bottom line" advice regarding online safety that should always be followed?

That's your Tactics, Techniques, and Tips segment for today!