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SW 292 - FBF – Professional Advice for Novice Podcasters with Libsyn's Rob Walch

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This week's Flash Back Friday takes back to Episode 53 from April 2012.

For those new to podcasting, terms like RSS Feed, media hosting, and platforms can be a foreign language. Jason Hartman interviews long-time podcaster, Rob Walch, Vice President of Podcaster Relations for Wizzard Media/Libsyn, about his career in podcasting.

Rob talks about starting his first podcast, Podcast411, in 2004, which he began in order to teach the ins and outs of the trade to others aspiring to get in on this type of media delivery. He lists the best sources for statistics, such as Libsyn, Feedburner, and Blubrry. He talks about some of techniques of the biggest podcasters, who have hundreds of thousands of downloads per day or multiple millions per week, gives examples of premium content versus free content, and also the benefit of a podcasting service/community to provide media hosting, delivery, and track stats. He also stresses the importance of editing and professionalism to produce a quality show.

Rob Walch is the Vice President of Podcaster Relations for Wizzard Media / Libsyn. Prior to joining Wizzard Media

in 2007, he was President and founder of podCast411, Inc. Rob is co-author of the book “Tricks of the Podcasting Masters” – Que 2006, which was an editors pick as a Top 10 Reference book for 2006 by Amazon.com. Rob was listed as the 5th most influential person in podcasting according to the book “Podcasting for Dummies” – Wiley Press 2005. He has consulted on podcasting for Senator Edwards, Governor Bill Richardson and the Sacramento Kings/Monarchs to name just a few. Additionally Rob is host of Today in iOS (iPhone) Podcast – the first podcast about the iPhone.

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