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socialmarketingme


Country: United Arab Emirates

Language: English


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socialmarketingme  

You know what it is but do you know how to use it effectively to market your product and increase ROI? Social Media is your new best friend in today's climate of global economic downturn given the pressure we are all feeling of trying to "do more with less". The Middle East may be a little slower in adopting new marketing techniques but don't be fooled into thinking that your competitors aren't using social media to promote their brand and grow their market share, THEY ARE! It may seem a little daunting but don't worry you're not the only one to feel a little overwhelmed by this latest innovation nevertheless you can't afford to ignore this and be left behind. Join the region's most forward thinking Marketing Managers in December to learn how to incorporate social media marketing into your campaigns. Through practical examples and case studies detailing successful campaigns and their results, you'll leave with the tools you need to use social media marketing to grow your own business.

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    Original Air Date:

    How are Muxlim harnessing the power of social media marketing?

    Join Social Marketing ME for the second speaker interview in the series of teasers for the ‘Harnessing the Social Media Marketing event’ taking place in December, Dubai, UAE Today we are honored to be joined by Mohamed El-Fatatry , Founder & Chief Executive Officer, Muxlim. New Media Age have recently quoted Muxlim as ‘the trailblazer in the Digital Muslim market" Muxlim is a winner of Grand One Best Startup, SIME Rising Stars of the North, Helsinki MIT Entrepreneurial Marketing Competition, UK Trade & Investment Nordic Business Award Nominee and the official Finland Nominee to the World Summit Awards. Mohamed will be discussing social media marketing in the Middle East. Looking at where we are? where we have come from? And what is in store for the future? Listen in to hear his top 5 social media marketing take-aways and top 5 tips for becoming an engaging blogger plus learn which social media marketing platforms are most effective in the region. Mohamed is the founder and CEO of Muxlim Inc., the world’s largest Muslim lifestyle network. Created in 2006, Muxlim has already achieved a massive following with tens of millions of visitors each year from over 190 countries with a majority split between Europe & North America. Mohamed’s vision is to connect the world's Muslim communities to each other, and to the wider world, through shared online experiences. Muxlim is focused on the Muslim lifestyle as part of a diverse, all-inclusive world which recognizes and welcomes people of all faiths and backgrounds who want to share, learn and have fun. In 2008, Muxlim.com was cited as one of the top 100 technology start-ups in Europe by leading U.S. technology magazine Red Herring, and was included in the top 100 high growth success stories in Finland by Helsingin Sanomat, Finland’s largest newspaper

  • Original Air Date:

    Social Media Marketing in the Middle East

    You know what it is but do you know how to use it effectively to market your product and increase ROI? Social Media is your new best friend in today's climate of global economic downturn given the pressure we are all feeling of trying to "do more with less". Join Akanksha Goel, COO, Sherazade Group who will be discussing social media marketing in the Middle East. Looking at where we are? where we have come from? and what is in store for the future? Listen in to hear her top 5 social media marketing take-aways and top 5 tips for becoming an engaging blogger plus learn which social media marketing platforms are most effective in the region food for thought with a discussion around ‘trust agents’…are they just mumbo-jumbo marketing talk or is this what social marketers should be aspiring too. Akanksha is a marketing maverick, start-up junkie and a social media enthusiast. Before moving to Dubai, she served as Editor-in-Chief of STUFF Magazine Singapore, a leading consumer technology publication. Under her leadership STUFF magazine pioneered in introducing a locally produced Lifestyle section which helped boost readership and sales. She has consulted on special projects with the TATA Group , where she conducted a group-wide gender-balance study across senior management and is a graduate of Singapore Management University. Akanksha frequently speaks about social media and marketing at Murdoch University, helped organize South East Asia's first podcamp, and was co-creator of the Digital Media Across Asia wiki. In her free time, she organises Tweet-ups and other networking events for entrepreneurs and conversation-starters in Dubai. Akanksha's thoughts about social media and marketing have been featured in Knowledge@SMU as well as the Six Pixels of Separation Podcast and Web News-sites like AsiaOne, Zawya and Finding Dulcinea.

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