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Rural Small Business Innovation: Dairy Cows to Supermarkets

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Cyrus Schwartz, President of Mountainside Farms, is the 5th generation in his family in the dairy industry. As Cyrus became involved in the business, he realized that he needed to be innovative to stay competitive and to increase revenue in the marketplace. From increasing cow’s milk products to soy products and creating such brands as ZenSoy Organic Soy Pudding and Evolve Kefir Probiotic Smoothie, Cyrus shares his experience in securing additional shelf-space in the supermarket dairy business.

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