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Women and Start-ups: Surviving the Emotional Roller Coaster

  • Broadcast in Business
Small Business Radio

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Karin Abarbanel, owner of a marketing firm and co-author of Birthing the Elephant,a new start-up guide, knows firsthand what a wild ride the emotional roller coaster of giving "birth" to a new venture can be. She shares front-line advice from successful women entrepreneurs on finding the emotional staying power to weather the first 22 months of a launch -- and how to avoid costly pitfalls that can derail your dream.