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Press Releases for Small Biz & Start-ups

  • Broadcast in Entrepreneur



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Do you think only big businesses can do press releases?
Do you think a press release is for glory not profit?
Wondering who can help?

Help is here! Tune in for our live interview with Jiyan Wei, Director of Product Management at PRWeb. We'll discuss these issues and take your questions live.

About Jiyan Wei
As Director of Product Management, Jiyan drives product platform strategy and roadmap execution for PRWeb, the leading online news distribution service. In addition he supports strategic business planning, partnerships, and marketing/sales. Prior to Vocus, Jiyan served as Vice President of Online Services for v-Fluence Public Relations where he was responsible for defining and developing services to monitor and analyze online activity.

He earned a BA in English from Georgetown University and Masters in Media/Communications from the London School of Economics where his dissertation focused on media production and consumption in social media communities. He currently sites on the vendor council for the Society for New Communications Research (SNCR) and maintains a blog, New Influencer (www.newinfluencer.com ), where he writes about media and technology.

About Nicole Fende, the host of SmallBizFinance

Ms. Fende is a credentialed actuary, experienced CFO, former Investment Banker and President of Small Business Finance Forum LLC. She is the author of the forthcoming book, "How to be a Finance Rock Star", and is available for one-on-one profit coaching.

This weekly show is perfect for small businesses, start-ups, entrepreneurs, solopreneurs and independent consultants.