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This Investment Banker Goes to the Dogs

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Shop Talk for Entrepreneurs

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The pet industry is booming and lucrative for virtually any business that caters to pet-owners' love for their animals. But what does it take to survive and stay ahead in an industry where your competition is constantly growing?

Justin Interviews Andrea Servadio, the owner and co-founder of Fitdog Sports Club, the only doggie daycare facility in Santa Monica, California.

In June of 2009, Andrea Servadio co-founded Fitdog Sports Club with business partner Brandy Han.  Their goal was simple: to provide high quality products and unique services that enable dog owners to create a healthy and active lifestyle for their dogs.
 
Just three years later, Fitdog has grown into one of the premier dog care facilities in Los Angeles. Prior to founding Fitdog Sports Club, Andrea worked in New York City for 10 years as an investment banker structuring and distributing financial debt transactions and managing banking relationships. Her corporate background has proven valuable in becoming a small business owner, as she is currently responsible for all facets of Fitdog’s business, including marketing and branding, business development, operations, finance, technology, and employee training.

Justin Krane is a Certified Financial Planner and the President of Krane Financial Solutions. His savvy approach to financial planning allows clients to unite their money with their lives and business. Using a unique system developed from his studies of financial psychology, Justin partners with entrepreneurs to create a bigger vision with education and financial modeling.

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