Sharon Wilson-CFS  

Show Notes

• Archived Blog Post

  Date / Time: 9/14/2009 5:55 PM UTC

  Do You Know How To Successfully Market Without All The Hype To Women?
  

  
  

  This Tuesday, September 15th, at 12 NOON EST, I am pleased to welcome special guest, Lorrie Morgan Ferrero to the show!  Lorrie was rescheduled to this week for those of you that called in to hear her last week.  We will also be having a guest interviewer this week as Sharon has been called away.
  
  You can join us on the air from either the phone or the computer. Call in to listen at:  (646) 929-2229
  
  Award-winning marketer, world-renowned copywriter and creator of “The She Factor®” Lorrie Morgan-Ferrero gives you a sneak peek inside the women’s secret thought process to buying.
  
  Lorrie has a reputation as the top female copywriter in the info-marketing industry, and is a direct descendant of Ralph Waldo Emerson.
  
  After working closely with clients and joint venture partners like Les Brown, Mark Victor
  Hansen, Alex Mandossian, John Carlton, and Dan Kennedy, Lorrie is dedicated to bringing a new level of authenticity, trust and rapport to modern marketing.   
  
  Lorrie teaches us that women aren’t just a niche market anymore. They are THE largest growing segment of the population across every brand…and they have expendable income!
  
  Old School marketing methods used to work only a few short years ago, but are based on out-dated models from nearly 100 years ago when women didn’t have a paycheck or much say in how household income was spent. Things are VERY different today!
  
  Join us to discover:
  

  •     Why the marketing we’ve used for nearly 100 years finally needs an update (and how to make YOUR marketing more effective);
  •     The 5 easy factors that must be present at all stages of marketing to women (skip just one of them and you’re likely to lose her loyalty forever);
  •     What her innermost values are so you can tailor your marketing and language for long-term connection (HINT: if you’re trying to sell hamburgers to vegetarians, you’re barking up the wrong tree);
  •     Exactly how to win her back if you’ve made major mistakes in the past (we can’t change what was, but we can sure repair what IS);
  •     Hypnotic tactics that move her toward taking action to what you want NOW (signing up for your newsletter, buying a product, hiring you…whatever your goal is, Lorrie can show you how);

  
      
  If you want your marketing to skyrocket, you don’t want to miss this call!
  
  
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