Selling to Schools

Selling to Schools

United States, EnglishMarketing

Selling to Schools provides expert insight, timely tips, and insider information about education marketing, school market research, and how to sell products to K12 schools. Savvy education sales and marketing professionals know it --now discover for yourself: STS means success in the education marketplace.

Featured Episode

00:16

Whats the best way to sell to schools? Its the topic of greatest interest for everyone who wants to succeed in the K-12 education market. Many newcomers would like to find a low-cost entry, and the idea of using... more
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On-Demand Episodes

00:15

Getting the attention of busy district administrators has always been an education marketing challenge. Now its more important than ever according to a recent survey commissioned by District Administration magazine. Whats behind... more
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00:15

Here is a challenge every educational technology provider faces. School administrators decide to give your product a try, hoping to verify the pay-off youve promised. You get the sale -- a trial for a few classrooms or schools. But, all too... more
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00:15

Grants and funding for K-12 schools are always a hot topic, especially now that the election is over and weve jumped off the fiscal cliff. Education marketers have burning questions: What should we be doing to tap into sources of funding... more
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00:24

What does the 2013 job market have in store for sales professionals who work for companies that serve the K-12 school market? How will hiring managers find and attract the talent they need to fill their sales positions? What trends and... more
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00:15

Everyone promoting products and services to schools is doing so amidst a tidal wave of change in media. The number of e-newsletters, online magazines, digital publications, and social media outlets educators participate in is exploding. For... more
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00:15

How will your company grow and prosper in the "new normal" K-12 sales environment? An important success strategy is to focus on helping your customers and prospects manage change, perhaps a hidden challenge. Three... more
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00:14

During EdNet 2012, the annual ed tech industry conference, a few hundred industry executives were treated to a general session entitled “Farewell Products. Hello Services.” A well-respected group of panelists made the case for sea... more
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00:17

The Pre-K market is big business. Many publishers and distributors depend on it. So, as we approach the 2012 presidential election, what can we expect? Will the stagnant U.S. economy and soaring federal deficits take a toll on early... more
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00:24

Do you sell products or services to K-12 schools that could help students prepare for careers aligned with their personal passions? If so, then there is new source of funds that could open up new district sales opportunities for you. This is a timely... more
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