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Selling to Schools

Selling to Schools

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Selling to Schools provides expert insight, timely tips, and insider information about education marketing, school market research, and how to sell products to K12 schools. Savvy education sales and marketing professionals know it --now discover for yourself: STS means success in the education marketplace.

On-Demand Episodes

Content Marketing is a well-proven strategy for attracting and engaging with K-12 educators, yet many managers of companies who want to boost their sales to schools or gain market share don't fully commit. It may be time to listen to the... more

No matter what product or service you sell to educators, new emphasis on college and career readiness is having an impact. Across State policy makers and K-12 district leaders, parents, and employers recognize that we must graduate more... more

Hiring trends for ed tech sales professional and shifts in compensation for school sales specialists -- these are important indicators of the health of the educational technology industry. If you sell products and services to educators, staying on... more

In part one of our two-part 2015-16 School Funding Alert, host Glen McCandless and K-12 funding expert, Dr. Jenny House of RedRock Reports provided timely updates for the coming year. You heard about some big changes in... more

Educators depend on federal funds to pay for a wide range of educational technology products and services. If you sell ed tech to educators, it is essential for you to have the inside track on funding streams--- how your sales... more

Looking to dive deeper into webinar marketing? Want to learn new ways to attract and engage with your K-12 audience? Returning to our program is Lisa Greathouse with SimpleK12. In a previous show on STS Radio titled "Three... more

Education marketing programs have never been more appropriate, yet few mangers who market or sell ed tech products and services understand how to embrace them and have shifted their investments accordingly. The old methods... more

Get ready! Here's part four of the EdNET Insider series with timely information about important K-12 ed tech trends. We're wrapping up our coverage of one of the most important annual gatherings of executives who drive the K-12 ed... more

Here's EdNET* Insider #3 about the Common Core State Standards and their impact on companies that sell products and services to K-12 schools. Host Glen McCandless, joins Saul Hafenbredl of C Blohm and Associates to ask senior... more

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