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Has social media created and condoned actions that if donei in person would render someone to get fucked up, stomped out, slapped or clapped ? Join us as we explore the deep psychological effects of what instant social media is compelling some of us to evoke on a demented level.
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On tonight's show we are talking social media etiquette... Is there such a thing? Nowadays social media is not new but people are still learning how to communicate effectively so as to convey a point and yet not say things that will cost them more than they realize.
So tonight we need to talk about a few things including has the reach of social media gone too far. is social media a necessity to be successful? and why? pros and cons... And so much more!
Are you working with social media and wondering what trends you should be taking advantage of to promote your business more effectively online?
Check out today's show where host Christopher Tompkins talks about some of the recent social media trends that your business can take advantage of!
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
Dr. Ron Capps is a communications professor who follows trends in social media. Each week, he talks with Ken English, the producer of the show, about social media applications ranging from what is now the basics - Facebook, Twitter, Linkedin and Pinterest - to new video applications, such as Meerkatt and Periscope. And, on ocassion, Google.
We start off the show by answering the question we get asked most by our potential clients (and basically everyone else), "Do I actually need social media?" The short answer: you may not but your media brand absolutely does.
Link to our deck we discuss on the show: http://bit.ly/jumpwiresocialmediapkgs2015
We discuss 8 examples of how media brands we work with are using social media today:
Increasing ratings, views, referrals, subscribers, revenue, ARPU, downloads, etc.
Data collection & analysis
New business & lead generation
Reinforcing your brand online
Audience feedback & engagement
Marketing opportunities & trend analysis
Employee recruitment & retention
Which Pharma Companies are Succeeding in the Social Media Space?
Pharmaguy interviews Rebecca Canvin, Social Media Manager, and Rick Evans, Digital Strategist at Ogilvy Healthworld. We discuss the "Connecting the Dots" survey, which evaluated how 14 major pharma companies were performing across six key categories:
Social presence: How many social networks was the company on?
Activity: Was the content kept fresh with regular updates?
Engagement: Were the companies engaging their users and generating interest?
Social network: How simple and intuitive was the connection between social networks?
Virality: Was the content spread around the social sphere?
Community Size: How big was the community?
Topics & Questions for Discussion, include:
Background to the report – the pharma social media landscape
What was analysed – the categories and how they are defined
What was learned – three distinct groups, key insights
Suggestions on how pharma can improve social media engagement
What's next this year?
Dr. Ron Capps is a communications professor who is known online as the Nicheprof.
He follows social media trends and evaluates new online marketing software as part of the School of Social Marketing.
The show is produced and hosted by Ken English.
Whether you are an individual or own a business, it is important to establish a social media presence online. This book is designed to provide you with the steps that you need to take in order to establish yourself on the different social media outlets that are popular today.
The main purpose of establishing yourself on social media is to provide you with more exposure. On top of that a positive social media presence can help you can creditability in your industry and become the expert in your field. In addition, social media provides an excellent way to engage with prospective clients. It is also a great way to engage with your current customers, providing them with excellent customer service so that they will return to your business again and again.
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