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The key to developing and implementing a low-cost earned media campaign is getting your target market to share your integrated marketing communications (IMC) across their perspective sphere of influence. The art of leveraging by aligning with the reach of others cannot be understimated relative to generating brand awareness, brand credibility, and brand loyalty for your organization - large, mid-level, or small. That is our focus on this edition of, “The Strategist Radio LIVE."
Topic : - Virus, Vaccines and the importance of Anti-viral Aromatherapy Oils.
Most essential oils have some antiviral properties, but some are much better at combatting and treating viruses than others! Try to start using oils as soon as your symptoms start....it's easier to fend off viruses if they are caught early. In fact, using them as prevention is probably the best course of action! For example, some essential oils are beneficial for improving and boosting your immune system......but certain ones work better against specific viruses. Just to get you started here are some great, easy to get hold of antiviral essential oils such as: bergamot, cinnamon bark, clary sage, clove, dill, anise, eucalyptus, geranium, juniper, lavender, lemongrass, Melissa, neroli, rose, rosemary, tea tree and thyme.
More about the Antiviral Essential Oils:Viruses give rise to pro-teiform pathologies, some of which medical science can do nothing to cure. Classic responses to these infections are very limited, so essential oils are a godsend in treating viral problems, from the most common to the most fearsome. The molecules from many chemical families have shown an in-vitro antiviral activity, among them monoterpenols and monoterpenals. The cineole – monoterpenol synergy is used to treat viral pathologies of the respiratory tract (widely seen in temperate climes). This synergy can be found in many essential oils that come from trees of the Myrteceae family; these have been known forever for their interest in the treatment of pulmonary diseases. Another couple, linalool oxide – linalool (Hissopus off. var. decumbens) is also interesting for viral pathologies of the lower respiratory tract. Ketones, and especially rare cryptone, have shown an interesting capacity to fight naked viruses.
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On tonight's show we are talking social media etiquette... Is there such a thing? Nowadays social media is not new but people are still learning how to communicate effectively so as to convey a point and yet not say things that will cost them more than they realize.
So tonight we need to talk about a few things including has the reach of social media gone too far. is social media a necessity to be successful? and why? pros and cons... And so much more!
Deborah Chaddock Brown and Candace Benson discuss the latest in social media trends for small business owners.
Candace Benson and Deborah Chaddock Brown will talk about the top 21 social media platforms and apps for 2015. Join us.
We have all seen the reports flying across social media about a new "cure" for HIV. As a person living with HIV and as an activist, these reports drive me crazy since they are sensationalized stories used for click-bait. Media outlets know that using a keyword such as "cure" will increase the amount of traffic to there sight and so forth. I for one think that we need to remove the word "cure" from our vocabulary completely. The current state of HIV research has shown that the more we learn about HIV, the more we learn that we do not know..
Everyone wants a "cure" however what is the current state of effrots in the United States to pressure law makers, big pharma and so on to actually push even further into "cure" research? When was the last time that you went to a rally for an "HIV Cure"?
It is my opinion that each one of us must hold the media and each other accountable for recklessly throwing the c-word around. Every time the word "cure" is used, it relays that this eipdemic is over. This epidemic will not be over until we have zero new-infection. This epidemic will not be over until we have zero mother-to-child transmission (a goal that we are close to reaching).
Candace Benson and Deborah Chaddock Brown discuss social media marketing for the small business owner.
Co-Founders of Switch & Shift; Ted Coine' (Forbes Top 10 Social Media Power Influencer) and Mark Babbitt (Founder and CEO of YouTurn & Co-Founder of ForwardHeroes.org) join us to share top tips from their best-selling book: A World Gone Social: How Companies Must Adapt to Survive.
Ted Coiné is a Forbes Top 10 Social Media Power Influencer and an Inc. Top 100 Leadership and Management Expert. This stance at the crossroads of social and leadership put him in a unique perspective to identify the demise of Industrial Age management and the birth of the Social Age.
Mark Babbitt CEO and Founder of YouTern, named by Mashable as a “Top 5 Online Community for Starting Your Career” and by Forbes in both 2012 and 2013 as a "Top Website for Your Career".
Mark is also President of SwitchandShift.com, a leadership blog that enables organizations and leaders transition successfully from the Industrial Age to the Social Age, and CMO and co-Founder of ForwardHeroes.org, a non-profit that positions our military veterans for success in the civilian workforce.
A serial mentor, author, keynote speaker and blogger, Mark has been quoted in the Wall Street Journal, Mashable. Forbes and Bloomberg News regarding social media's impact on business, leadership in the Social Age, career development, and higher education’s role in preparing emerging talent for the workforce. Mark’s contributions include Huffington Post, IBM's Social Business Insights, SwitchandShift.com, The Muse, Alltop and PRDaily.
Connect with Deb at: DebScott.com
Has social media created and condoned actions that if donei in person would render someone to get fucked up, stomped out, slapped or clapped ? Join us as we explore the deep psychological effects of what instant social media is compelling some of us to evoke on a demented level.
Going Viral™ was started to promote and support Local Artist, Performers, Entertainers, those with Digital Material (Photos, Videos, Music) could post in the group, and their fellow members would Comment, Critique, and Share Each Others Work... With so many people dedicated to sharing, Our Work would Go Viral! So FOr the Next 30 Minutes will be Uninterrupted Local and Indie Music...
Candace Benson and Deborah Chaddock Brown discuss social media as a strategy for small business marketing.