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Has social media created and condoned actions that if donei in person would render someone to get fucked up, stomped out, slapped or clapped ? Join us as we explore the deep psychological effects of what instant social media is compelling some of us to evoke on a demented level.
Learn why Pepsi declined to advertise in the 2010 Super Bowl and invested $20 million in social media marketing instead. Learn why companies large and small are find greater ROIs with social media than other forms of marketing. And find out how your organization can begin to use the power of connecting with people on Twitter and Facebook.
We start off the show by answering the question we get asked most by our potential clients (and basically everyone else), "Do I actually need social media?" The short answer: you may not but your media brand absolutely does.
Link to our deck we discuss on the show: http://bit.ly/jumpwiresocialmediapkgs2015
We discuss 8 examples of how media brands we work with are using social media today:
Increasing ratings, views, referrals, subscribers, revenue, ARPU, downloads, etc.
Data collection & analysis
New business & lead generation
Reinforcing your brand online
Audience feedback & engagement
Marketing opportunities & trend analysis
Employee recruitment & retention
with Laurie Hurley (www.thesocialnetworkingnavigator.com)
Is there really a return on investment for social media?
Join us as Social Media Strategist Laurie Hurley shares with us how she embraced social media while running three educational based businesses. The result? Laurie increased sales 66% and was able to profitably sell the businesses.
Since then Laurie has gone on to found The Social Networking Navigator – guiding entrepreneurs, small businesses and large companies as well through the social media universe. If you have found yourself online – knowing you need to be there but struggling to find your voice and the excessive time it seems to take, this show will open your eyes to new ways to look at getting that precious ROI to happen while tweeting and posting.
This week, AK & Deb will help uncover the mysteries revolving around social media ROI as it pertains to driving traffic to your website and the actions taken once there... all by using Google Analytics.
We will help uncover:
Which social sites drive the most traffic to your website Which social sites lead to the most goal conversions What content of yours people are most interested in on the social web How to capitalize on the data gathered by Google Analytics as it pertains to social And more! Tweet questions using #SocialGeekRadio on Twitter and/or post on the Social Geek Radio Facebook Page!
During the last 15 minutes of the show, AK will share her App of the Week, and other cool tools and sites in our #GeekItOut segment.
Social Geek Radio is sponsored by Deb Evans Consulting & Saying It Social.
This week we will preview an upcoming event with the Houston Franchise Association featuring a panel discussion on Social Media for Franchises with your Social Geek Radio hosts Deb Evans and Jack Monson!
Our guest will be Jason Duncan, President of the Houston Franchise Association who will tell us about the group and what's new with his franchise tech firm, ManagerComplete.
Join us live Wednesday at 8pm ET / 7pm CT!
Are you struggling to brand yourself effectively on social media? But who is truly to blame: Facebook, LinkedIn, Twittter.....or you?
Join host Christopher Tompkins as he shares his tips to creating a brand that delivers impact online.
The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
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