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Is your company having a hard time managing and marketing through social media? Today host Christopher Tompkins will share some of the most common social media mistakes that he have seen companies make and what you can do to combat them in the future.
The Social Marketing Academy is brought to you by The Go! Agency: Online Marketing Specialists. To learn more about The Go! Agency as well as to gain your free access to our social media marketing arsenal - visit our blog page at our official website here: http://www.thegoagencyusa.com/blog
Have a topic or social media marketing question that you would like to see covered on The Social Marketing Academy? Please get in touch with us by Tweeting host Christopher Tompkins @chrisgoagency or by sending him an email at firstname.lastname@example.org!
Are you an entrepreneur trying to build credibility and visibility with social media? Learn how to avoid common mistakes that could end up hurting your reputation.
Nichole Santoro of iMarketingSalon.com is joined by David Kaiser, Executive Coach and CEO of Dark Matter Consulting. King Arthur had Merlin, Luke Skywalker had Obi-Wan, and today’s best leaders have an outstanding Executive Coach. Dave asked these questions regarding Social Media:
1. How do I use social media to build my pipeline of ideal clients?
2. How do I use social media to build my brand?
3. How do I grow my followers and increase my reach?
4. How can I maximize my impact without spending too much time online?
5. What are the biggest mistakes coaches make? What should we do instead?
David Kaiser is Executive Coach and CEO of Dark Matter Consulting. Extraordinary leaders have always had a guide to help them become their best. In the past, or in books or movies, that may have been a shaman, or a wizard, or a priest. Dave Kaiser has been guiding leaders to become extraordinary since 2004. His clients get increased confidence and productivity, greater reward and fulfillment, and less stress and heartache. Their organizations get better leadership, higher employee engagement, and reduced conflict and turnover, for bottom-line results.
David’s website is DarkMatterConsulting.com.
This was project was a quick inspiriation born of being punished for conservative, libertarian thoughts. Many people were being punished by having their social media accounts suspended because those OTHER people were offended, couldn't handle the truth. Those other people were the perpetually offended, unable to think for themselves. The chronically unemployed, living on the government plantation. These arre the people who take and take from the sysytem, but never give or contribute to the American society. They blame America for the world's problems, they are afraid to be responsible for any decisions they make, and they do not want ANYONE to disagree with them. If you do, they report you. You get suspended. Tonight all that ends.... Tonight no matter your post or tweet is, to whomever it is, you will not be suspeded. You see, in the arena ideas, liberals lose everytime, and they cannot argue the point, they only scream and call you names--NOT here- here this is where we stand, here is where they fall!!
On the show this week we discuss how to use emerging social networks like Snapchat, Line, Ello, to your advantage.
1) What are some of the best practices?
2) Claiming your name both personally and for business?
3) How do you know when the social network has jumped the shark?
Will Social Media Marketing really Help My Business?
All reputable companies today must have a presence online. People want to find out more about where they are spending their money today; social media marketing allows people to learn more and create a level of trust Most definitely! It’s a proven fact, 73% of businesses surveyed by Constant Contact in 2011 had already started using social media marketing with measurable results. Not utilizing social media marketing can actually harm your business, since having an online presence on social media is simply expected of any reputable firm these days.
This week Erin, Corina and I discuss which social media tools we use daily for Jumpwire clients. We are quite rigiorous about how we test new tools and how we assess if our clients should consider them.
The show will focus on 4 key areas:
1) Posting tools that will make you more efficient and save you time.
2) Data gathering tools for your social media platforms to help deliver insights
3) Websites that have good information and insights
4) A short list of people and companies to follow on various social platforms that will give you good insights on a regular basis.
Tonight will be the last night for Patriot Voices of social Media. After looking at this programs summary of listnership, and determing that this program does not have enough listeners or participation from its listeners, I have decided to move this program to Contra Radio. Contra Radio already has listeners, and I can incorporate the Patriot views and news into the Contra Radio format. It is also more financially prudent for me to move back to a one radio show. The sponsor ship just was not coming through to keep this show viable. The Contra Radio format is already been changed to include Patriot News and Views, and still cater to Prepper news and views. I invite the Patriot Voices patrons to check out Contra Radio. The Contra Radio network will always be looking to expand to other shows, or expand to include other topics.
Most of the social media platforms now provide robust data and analytics. Our clients ask us regularly about how to use their data to make content decisions.
5 key platforms you need to focus on:
5 key items for your weekly social snapshot:
1) Top performing post
-determine you top performing posts on Facebook by visiting Facebook Insights and on Twitter by going to Twitter Analytics
-Use Twitter Advanced Search
3) Audience Growth
-follower increase week over week
-is the content you are posting leading to growth
-keeping track of your numbers is important week over week
-Psychographics over demographics
-make sure your social media demographics correlates with your brand demographics
-ensuring that your social media objectives are leading to actual results. Focus on tracking the audience path through your ecosystem.
Focus on the top level data rather than trying to get to detailed.
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Next week we discuss emerging social media platforms: Snapchat, Vine, Tinder, and a little bit about 4 Chan
Patriots and the government are they compatible? That will be the discussion tonight. Are Patriots the militia the government told you about? Patriots and the MSM-why they are at odds. https://www.facebook.com/patriotvoicesofsocialmedia If the links are disabled go here for the link.
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