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Rapid expansion in adoptions and use of mobile devices in schools has the potential to impact almost every aspect of education. A new report, "Mobile Technology for K-12 Education," sponsored by mobile learning company, Amplify, and conducted by education market research experts at IESD, reveals details about the current status of mobile technology in our schools. The question is, what are publishers and developers who serve the school market doing in terms of their product marketing plans and their sales approaches as we move away from the a textbook centric K-12 sales environment to an environment where smartphones, tablets, and other mobile computing devices are the primary delivery envelope? Host Glen McCandless asks K-12 market researcher, Jay Sivin-Kachala, of IESD, to provide his perspective.
What's the best way to sell to schools? It's the topic of greatest interest for everyone who wants to succeed in the K-12 education market. Many newcomers would like to find a low-cost entry, and the idea of using independent reps or resellers is popular. What have experts learned about this sales approach? What do you need to know to be successful working with K-12 channel partners? Join host Glen McCandless for a 15-minute interview with two veterans of K-12 sales, Farimah Schuerman and Mitch Weisburgh of Academic Business Advisors.
THE NATIONAL ALLIANCE OF PUBLIC CHARTER SCHOOLS
THE HIGH QUALITY OF AMERICA'S CHARTER SCHOOLS
We welcome Nina Rees, President and CEO of the Alliance.
Presented by Triumph Learning
Education reporter Cherise M. Newsome joins Pilot Radio to discuss a federal investigation that found Norfolk Public Schools negligent in handling complaints in middle and high schools about sexual harassment and treatment of students with disabilities. Newsome was first to break the story about the investigation, which concluded earlier this year. School leaders heard about the results in May, but not the general public. The Pilot published her story Sept. 27 after Newsome obtained a copy of the report from the U.S. Education Department's Office for Civil Rights. On Sunday, The Pilot is scheduled to publish Newsome’s exclusive interview with the family that spurred the investigation.
Trade shows and exhibit marketing continue to consume a big chunk of the marketing budget for companies that sell products and services to educators. Yet, webinar marketing and related follow up, including webinar sponsorships, are getting a lot of attention and for some companies may be the best way to generate leads. In a recent video titled "My 3 Secrets to K-12 Marketing" Lisa Greathouse of Simple K12 makes the case for webinar marketing and suggests ways you can get the most from this channel. Lisa is our guest as we get real about webinar marketing. Your host, Glen McCandless, poses questions about webinar marketing that may be on the mind of many sales and marketing professionals who serve the K-12 school market.
The host at SevsDeadSerious has been watching the abject failure of the Philadelphia School District; one that I taught in and one that my wife currently administrates in, continues to fail the young people of the city by chronic under-funding over the last 4 years due to the total neglect and closeted racism of the Republican led houses of legislature, as well as the state house with state idiot-in-chief Tom Corbett, who judging by his appointments give great credence to the addage of "white privledge" (ever notice how many privledged white guys deny white privledge...just sayin), leading to the current apocalyptic state of the Philadelphia schools. While yes the state has shown itself to be racist, the fed should also look at the overall state of education in America under the tutelage of the tall, former basketball player who graduated from Harvard and has done next-to-nothing as the Secretary of Education, save for some REALLY cute photo-ops with cute little kids...as for doing anything substantive, not so much. The kid in Philly wakes up every morning know that the state and federal government see them as having little value and reward them with even less opportunity. Like climate change, you can't just close your eyes and it will go away.
A new study shows the shift from print books to ebooks is accelerating, the most dramatic change in the K-12 market in a century. Is education marketing or selling to schools a priority for you? If so, do not miss this interview with the publisher of this important education market research study. Everyone in the school market will be impacted by the eBook wave. Ride it or be drowned by it!
This October, Franchise Interviews is featuring "Great Women Leaders in Franchising" month. Today you are going to hear our interview with Jo Kirchner, president and chief executive officer of Primrose Schools, leads more than two hundred fifty schools nationwide. Her lifelong mission is to deliver a nurturing environment and a high-quality early learning foundation to help children become confident adults who love who they are and what they do. Jo joined Primrose in 1990 as vice president of the company and became president and CEO in 1999. Under her leadership, Primrose has grown from four schools in Atlanta to several hundred schools nationwide today.
It's the first Sunday of the month, so we're starting our First Sunday Series, or FSS with Teddy Rubskin!
This time we're talking about the different schools of geek: Sci-fi, fantasy, horror and comics ... and each school has a differnt type, Marvel vs DC. Star Wars vs Star Trek ... that kinda thing.
Plus, Biff met STAN LEE!! So you KNOW we have to hear all about that! Hell yeah!
But, yeah, it's always fun when Teddy's here, so get ready for a fun show!
Be sure to check out Teddy's You Tube Channel and fugg'n subscribe, dammit! HIs videos are all amazing.
Teddy's also on Facebook, be sure to friend him there!
Recorded on Dashiell Hammett’s birthday, the Write Pack explore the schools, tropes, and clichés of the mystery genre, Why does there always have to be a murder? What are the sub-genres or schools or subgenres of the mystery genre? Do the crimes always have to be solved by a little old lady with no background in police work from a town where the murder victims outstrip the population of the town? What are some of the rules? What separates the subgenres? What are courtroom genres? What are police procedural stories? What are hardboiled mysteries? Why do detective characters have to be broken? What are crime novels? What separates the mystery from the adventure novel or are they separate?
Does there always need to be a sidekick? Do we always need justice? Do we always need the group of suspects gathered together in the drawing room or the court room for the criminal to be discovered? Is the evidence always quickly analyzed by the forensic lab?
You can find Write Pack Radio on Facebook, Twitter, Blog Talk Radio and iTunes. Please send us on Blog Talk Radio, Facebook or Twitter any comments or questions you would like to see in our future shows.
TECHNOLOGY, E-RATES AND FUNDING FOR CATHOLIC SCHOOLS
THE NATIONAL CATHOLIC EDUCATIONAL ASSOCIATION AND THE UNITED STATES CONFERENCE OF CATHOLIC BISHOPS:
www.ncea.org www. usccb.org @NCEAtalk
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