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Christina Daves is a serial entrepreneur and award-winning inventor who founded PR for Anyone. With no resources to promote her business, CastMedic Designs, she taught herself everything she could about PR to handle it herself.
She had no experience in PR and no contacts in the industry but ended up appearing in over 50 media outlets (including national and local television, magazines, and radio) in her first year of business (and over 200 in two years). From Steve Harvey and Dr. Oz to local affiliates of NBC, CBS, FOX, and the CW, to national publications like Parenting, All You, and the Washington Post, Christina has been able to secure appearances in many major media outlets.
Her book PR for Anyone: 100+ Affordable Ways to Easily Create Buzz for Your Business is an Amazon best seller.
Connect with Deb at http://www.DebScott.com
On November 19, my guest will be Alan Winnikoff. Alan is co-principal of Sayles & Winnikoff Communications, the boutique public relations firm he co-founded in 2003, along with his partner, Carina Sayles. Alan shares in the strategic direction and overall management of the company. The agency’s focus is primarily, though not exclusively, on companies, product and content for the children’s and family market. Sayles & Winnikoff also works with a wide range of arts, media and entertainment companies, as well as non-profits and start-ups.
Alan is responsible for the strategic direction and overall management of the company and the account team. With a recognized expertise in branding and messaging, he sets the agenda for, and manages, the agency’s client relationships.
Alan was one of the founding executives of Sony Wonder, the family entertainment division of Sony Music. He helped launch the label in 1993 and directed all PR efforts there for seven years, working with such high profile brands as Sesame Street and Nickelodeon Home Video. He left Sony Wonder in 2000 to join the children’s Internet company MaMaMedia. He has also held executive PR and marketing positions at the cable news channel MSNBC and at IDG Books, the publishers of the For Dummies series and Frommer's Travel Guides, among other brands.
Alan began his career in Los Angeles with The Lippin Group Public Relations. He moved to New York and ran the firm’s New York office, then joined Worldvision Enterprises, a worldwide television syndication company, owned by Aaron Spelling Productions. As Vice President, Communications, he was involved with the Hanna Barbera library, as well as with shows such as Beverly Hills, 90210, Melrose Place and Twin Peaks.
We will share what I believe are the 3 tips to remember when building your brand. 1. Cultivate and manage your relationships 2.Think First- life can change on a second and 3 How to manage social media. The series has been about living into your personal brand lens in and offline more authentically. If you missed the first part of this series , Personal Power Branding: A heart Journey listen here. Using Dr. Hubert Rampersad, 4 step model to create an authentic personal brand we will look at Shelley’s brand statement and how to use Rampersad model to create , build, and promote your brand. Personal Branding is about loving yourself, loving others, and loving what you do. Authentic Personal Branding is a journey towards a happier and more successful life. Your Personal Brand should emerge from your search for your identity and meaning in life, and it is about getting very clear on what you want, fixing it in your mind, giving it all your positive energy, doing what you love and develop yourself continuously. Your Personal Brand should always reflect your true character, and should be built on your values, strengths, uniqueness, and genius.” If you have yet to do this work you can go to our website and download The New and Reawakened You-A 7 Day Self- Guided Retreat. It’s free and once you finish it you can request your free life coaching session. Dr. Hubert Rampersad model helps you walk authentically in your own shoes and build a trusted image of yourself that you want to project in everything you do.We can help Today Call TransformativeLifeSolutions today at 847.428.6933.
Dee Booth will share her top requested money tips! From Budgeting to Couponing, all money topics can be discussed within reason. Dee Booth is a Money Coach that schedules one on one slots and planning sessions with her clients. Using this time allows listeners to ask questions as a complimentary rate!
We will end the last episode of the year with Tips with Elvie as she talks about preparing yourself for the 2014!
And this episode we will be talking to the guys about how they feel the PR Game has changed and who they think run the industry.
ELLIOT CARLYLE is known as an engineer in the areas of branding, marketing, and public relations actively "building people for global influence. Elliot has worked with fashion week events including Atlanta International Fashion Week, Charleston Fashion Week, Charlotte Fashion Week [Passport For Fashion], and Mercedes-Benz Fashion Week New York (IMG/CFDA). Elliot’s clients have garnered coverage from various media outlets including Black Enterprise Magazine, ABC Good Morning America, The BIG Idea with Donny Deutsch, CNN, and Fox News; to name a few.
Currently, Elliot Carlyle holds the title of “South Carolina Insider” for Australia-based fashion portal, StyleHunter.com.
And also we have Joshua King- With a passionate love for music and a personality naturally fit for a publicist, Joshua King progressed though his undergraduate degree landing more than nine media and entertainment-based internships, which lead him to the progressing publicist he is today.
?Fly Publicity. Having mastered how to write objectively and accurately, utilize social media for viral and guerrilla marketing, pay attention to detail, publicize and communicate efficiently, edit, research, and meet strenuous deadlines, he assures his clientele an invaluable experience to the top.
This eposidpe we will be discussing beauty and entertainment public relations, with your hosts Anje Collins & Burt Luna
Our guests are:
Charissa Lauren is the co-owner of Pretty Living PR, a firm working internationally with fashion, beauty and lifestyle brands. She is a Publicist and PR Professional with experiences both on-stage and as a production coordinator, she was given a first-hand knowledge of the skills required to thrive as a business and individual. After retiring from the stage, she’s since dedicated her time specializing in public relations to appoint others in the development of their business. While acting as a full-time publicist and business owner, Charissa is also a published writer, her work being featured in numerous magazines. In addition to her passion for writing, she has a strong talent in envisioning productions, and a drive for community fundraising. www.prettylivingpr.com @CharissaLauren on Twitter.
Allyn Lewis – Co-Owner of Living Pretty PR
As a renowned model, dancer, and socialite, Allyn is no stranger to the worlds of fashion and entertainment. Her on-stage experiences has proven to be an asset with business relationships by providing an insider’s point of view. This media mastermind advantages from her varied expertise in turning a vision into a production. ?Allyn’s stage-savvy persona and on-the-go determination benefits both her clients and co-workers while also making her a total package in the industry. Tackling modeling, production, and PR, this blonde-haired, green-eyed vixen is the definition of drive and compassion.
Today on "24 Holiday Tips for Savvy Homeowners" I will be talking with my guest Helen Hodgson.
Are you relaxed enough to enjoy the holidays?
Everyone loves the holidays but often we (women) try to do too much. It’s easy to end up so exhausted we don’t enjoy ourselves. That’s why we’re hosting experts to share 24 holiday tips to help you re-balance how you spend your time and money during this holiday season. We hope you enjoy these tips about replacing holiday stress with relaxation and gratitude for the things you have.
To read more about Helen's interview click here.
Be sure to grab my free gift for you here.
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