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On November 19, my guest will be Alan Winnikoff. Alan is co-principal of Sayles & Winnikoff Communications, the boutique public relations firm he co-founded in 2003, along with his partner, Carina Sayles. Alan shares in the strategic direction and overall management of the company. The agency’s focus is primarily, though not exclusively, on companies, product and content for the children’s and family market. Sayles & Winnikoff also works with a wide range of arts, media and entertainment companies, as well as non-profits and start-ups.
Alan is responsible for the strategic direction and overall management of the company and the account team. With a recognized expertise in branding and messaging, he sets the agenda for, and manages, the agency’s client relationships.
Alan was one of the founding executives of Sony Wonder, the family entertainment division of Sony Music. He helped launch the label in 1993 and directed all PR efforts there for seven years, working with such high profile brands as Sesame Street and Nickelodeon Home Video. He left Sony Wonder in 2000 to join the children’s Internet company MaMaMedia. He has also held executive PR and marketing positions at the cable news channel MSNBC and at IDG Books, the publishers of the For Dummies series and Frommer's Travel Guides, among other brands.
Alan began his career in Los Angeles with The Lippin Group Public Relations. He moved to New York and ran the firm’s New York office, then joined Worldvision Enterprises, a worldwide television syndication company, owned by Aaron Spelling Productions. As Vice President, Communications, he was involved with the Hanna Barbera library, as well as with shows such as Beverly Hills, 90210, Melrose Place and Twin Peaks.
We will share what I believe are the 3 tips to remember when building your brand. 1. Cultivate and manage your relationships 2.Think First- life can change on a second and 3 How to manage social media. The series has been about living into your personal brand lens in and offline more authentically. If you missed the first part of this series , Personal Power Branding: A heart Journey listen here. Using Dr. Hubert Rampersad, 4 step model to create an authentic personal brand we will look at Shelley’s brand statement and how to use Rampersad model to create , build, and promote your brand. Personal Branding is about loving yourself, loving others, and loving what you do. Authentic Personal Branding is a journey towards a happier and more successful life. Your Personal Brand should emerge from your search for your identity and meaning in life, and it is about getting very clear on what you want, fixing it in your mind, giving it all your positive energy, doing what you love and develop yourself continuously. Your Personal Brand should always reflect your true character, and should be built on your values, strengths, uniqueness, and genius.” If you have yet to do this work you can go to our website and download The New and Reawakened You-A 7 Day Self- Guided Retreat. It’s free and once you finish it you can request your free life coaching session. Dr. Hubert Rampersad model helps you walk authentically in your own shoes and build a trusted image of yourself that you want to project in everything you do.We can help Today Call TransformativeLifeSolutions today at 847.428.6933.
Christina Daves is a serial entrepreneur and award-winning inventor who founded PR for Anyone. With no resources to promote her business, CastMedic Designs, she taught herself everything she could about PR to handle it herself.
She had no experience in PR and no contacts in the industry but ended up appearing in over 50 media outlets (including national and local television, magazines, and radio) in her first year of business (and over 200 in two years). From Steve Harvey and Dr. Oz to local affiliates of NBC, CBS, FOX, and the CW, to national publications like Parenting, All You, and the Washington Post, Christina has been able to secure appearances in many major media outlets.
Her book PR for Anyone: 100+ Affordable Ways to Easily Create Buzz for Your Business is an Amazon best seller.
Connect with Deb at http://www.DebScott.com
Dee Booth will share her top requested money tips! From Budgeting to Couponing, all money topics can be discussed within reason. Dee Booth is a Money Coach that schedules one on one slots and planning sessions with her clients. Using this time allows listeners to ask questions as a complimentary rate!
We will end the last episode of the year with Tips with Elvie as she talks about preparing yourself for the 2014!
And this episode we will be talking to the guys about how they feel the PR Game has changed and who they think run the industry.
ELLIOT CARLYLE is known as an engineer in the areas of branding, marketing, and public relations actively "building people for global influence. Elliot has worked with fashion week events including Atlanta International Fashion Week, Charleston Fashion Week, Charlotte Fashion Week [Passport For Fashion], and Mercedes-Benz Fashion Week New York (IMG/CFDA). Elliot’s clients have garnered coverage from various media outlets including Black Enterprise Magazine, ABC Good Morning America, The BIG Idea with Donny Deutsch, CNN, and Fox News; to name a few.
Currently, Elliot Carlyle holds the title of “South Carolina Insider” for Australia-based fashion portal, StyleHunter.com.
And also we have Joshua King- With a passionate love for music and a personality naturally fit for a publicist, Joshua King progressed though his undergraduate degree landing more than nine media and entertainment-based internships, which lead him to the progressing publicist he is today.
?Fly Publicity. Having mastered how to write objectively and accurately, utilize social media for viral and guerrilla marketing, pay attention to detail, publicize and communicate efficiently, edit, research, and meet strenuous deadlines, he assures his clientele an invaluable experience to the top.
This eposidpe we will be discussing beauty and entertainment public relations, with your hosts Anje Collins & Burt Luna
Our guests are:
Charissa Lauren is the co-owner of Pretty Living PR, a firm working internationally with fashion, beauty and lifestyle brands. She is a Publicist and PR Professional with experiences both on-stage and as a production coordinator, she was given a first-hand knowledge of the skills required to thrive as a business and individual. After retiring from the stage, she’s since dedicated her time specializing in public relations to appoint others in the development of their business. While acting as a full-time publicist and business owner, Charissa is also a published writer, her work being featured in numerous magazines. In addition to her passion for writing, she has a strong talent in envisioning productions, and a drive for community fundraising. www.prettylivingpr.com @CharissaLauren on Twitter.
Allyn Lewis – Co-Owner of Living Pretty PR
As a renowned model, dancer, and socialite, Allyn is no stranger to the worlds of fashion and entertainment. Her on-stage experiences has proven to be an asset with business relationships by providing an insider’s point of view. This media mastermind advantages from her varied expertise in turning a vision into a production. ?Allyn’s stage-savvy persona and on-the-go determination benefits both her clients and co-workers while also making her a total package in the industry. Tackling modeling, production, and PR, this blonde-haired, green-eyed vixen is the definition of drive and compassion.
Joining us on this episode is Tom DePaola owner Tradewind Estate Homes. Tom will be giving us some tips for hanging and installing your holiday outdoor decorations. Safety is always a concern and Tom's Tips will help ensure your decorations are safely installed. TIP: Outdoor electric lights and decorations should be plugged into circuits protected by ground-fault circuit interrupters (GFCIs) to protect against electric shock. Portable outdoor GFCIs can be purchased where electrical supplies are sold. GFCIs can also be installed permanently to household circuits by a qualified electrician.
Tradewind Estate Homes is located in Cape Coral Florida has been providing friendly quality workmanship in SW Florida since 1979. Experts in Remodeling, both residential and commercial, along with superior new construction of your dream home or commercial building, Tradewind Estate Homes, Inc., will always provide you with honest, reliable and professional service backed by over 60 years in the construction industry.
Elivira Guzman is back with an Ask Elvie Segment
Info about our guests:
Cyndy’s career has taken her from her home in Oklahoma to a 20-year entertainment career in Los Angeles, where she served as Director of the Television Division of Bender, Goldman & Helper. Her area of expertise centers on planning and executing media relations programs that achieve high levels of coverage. Cyndy has managed media relations for the Emmy’s, Screen Actors Guild and VH-1 Music Awards shows, as well as top television shows for NBC, CBS, FOX, Carsey-Werner, Aaron Spelling, Disney Channel and 20th Television.
Cyndy served as Suzanne Somers’ personal publicist for more than 10 years, and has worked with Jim Carrey, Jennifer Lopez, Ali Wentworth, Matthew McConaughey, Sandra Bullock, John Lithgow, and Cybill Shepherd to name a few.
Hoenig currently owns and operates Pure PR in Oklahoma City, serving small to large businesses nationwide.
Lashawn Thomas- Atty Miami Entertainment Law Group
The Miami Entertainment Law Group has had the pleasure of representing clients before some of the biggest names in the entertainment industry such as Fremantle Media, ThinkFactory Media, Monami Entertainment, Kinetic Content, Simon & Schuster, Black Entertainment Television, MTV, and Sony Latin.
Renae Francis is well established in the world of PR. Her expertise, connections and diligence has created a well-rounded niche for herself in the industry. She has worked with top media houses and brands. CNN, People Magazine, Porsche, and Disney.
She directs media campaigns, appears on top TV stations as a contributor on a wide range of topics. She is a respected event designer, brand developer, celebrity procurement and crisis manager.
Today we will be discussing her amazing journey into the fascinating world of Public Relations and Branding.
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