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Business websites converting to mobile friendly versions will boost sales and keep your customers happy and informed about upcoming products or services.
As a precursor to Lacoon Mobile Security's upcoming presentation at Blackhat 2014, we interivew Daniel Brodie, a Sr. Security Researcher at Lacoon to discuss some of the vulnerabilities that exist in Virtual Desktop Infrastructure (VDI) frameworks, as well as provide some insights into the implications of using VDI in your enterprise.
Daniel explains how while VDI solutions are certainly a beneficial tool to protect enterprises against device theft, they don’t provide protection against targeted threats such as mobile Remote Access Trojans (mRATs) and Man-in-the-Middle. In fact, as he shows in the research, threats against the underlying VDI platform are fairly easy to carry out by using widely-distributed free tools.
The podcast goes over the main topics that he’ll present at Blackhat, including the methods of research, potential threats and best practices that enterprises should follow.
You're surfing the mobile web, "Googling" the best pizza near you to satisfy your hunger pains, when you see "The Best Pizza Near YOU!" Pop up on the top of the almighty search engine. Thank the heavens, your prayers have been answered.
You eagerly click through to the website...BUT, you don't see anything because the site doesn't load properly (if at all) on your mobile phone or you can't read the tiny text, and pinching and squeezing is just too much of a hassle. Hesitantly you leave, disappointed. Back to Google to try and find a mobile optimized website.
Alas, this is the fate that awaits too many users on the mobile web. The demand for mobile websites is increasing, month after month, but businesses are slow to adopt the new technology and some that do, miss the mark.
In this episode we walk you through the do's, don'ts, must have's and where to's of mobile website design.
In this Lacoon Mobile Security Podcast series, Dan Koretsky, Sr Security Researcher and Strategist discusses the new strain of iOS mobile malware called "Unflod Baby Panda." Listen to learn more about this new mobile security malware, how a device can be infected and how to mitigate and remove the malware from your device.
To stay on top of the latest in mobile security news, subscribe to the Mobile Security Talk channel and check out the Lacoon Mobile Security blog at http://www.lacoon.com/blog/ .
Nathan Cortez, JD co-wrote an article on FDA regulation of mobile apps published in the July 24, 2014 issue of NEJM. Luckily, we snagged an opportunity to interview him - you can listen here.
We covered a wide variety of topics including:
Why regulate mHealth anyway?
The new FDA guidance — what needs to be regulated and what does not?
How does the FDA handle at continual updates of mobile health products – so different from the pharmaceuticals that they regulate? How do they decide whether an update constitutes a major change, requiring re-review and one that is minor and does not?
What is “substantially equivalence” and how is it being used in mHealth
How does the FDA handle mHealth products that provide consumer decision support (CDS)? What is the difference between low risk and high risk CDS?
Does the FDA have the right people/processes in place to provide oversight of mHealth?
Professor Cortez teaches and writes in the areas of health law, administrative law, and FDA law. His research focuses on emerging markets in health care and biotechnology. Prof. Cortez has become one of the world’s leading legal scholars on medical tourism, patient mobility, and cross-border health insurance, and has published several articles and book chapters on the legal and ethical implications of these phenomena. His research also addresses mobile health technologies, how to regulate innovations that disrupt static regulatory regimes, the First Amendment restraints on FDA regulation (including FDA's graphic tobacco warnings), immigration federalism, and alternative modes of regulation.
It's clear that mobile technology is changing the way we interact with one another, so it’s no surprise these changes extend to our love lives as well. In this week’s episode of Mobile Insights Radio with Steve Power Brown, Steve and guest Josh Fischer, mobile dating guru at Are You Interested (AYI.com), whether technology is helping busy singles connect, or whether the increasing use of mobile technology in our daily lives is making us ever more isolated. AYI.com is one of the largest social dating apps, with more than 58 million singles looking to make a love connection. Check out AYI.com’s blog, The Data of Dating, for more advice for singles looking for love.
Michael Boyer, CFE, is CEO of AdSmart Inc., a company that provides local mobile advertising for franchise companies and their franchisees. He will join Deb Evans and Jack Monson, Wednesday July 10th to share 7 steps to ensure your mobile advertising campaign is successful!
AdSmart on the Web
Michael Boyer on LinkedIn, and Twitter
Deb Evans on LinkedIn and Twitter
Jack Monson on LinkedIn and Twitter
What if you could take any picture from your iPhone and instantly turn it into a visual job ad for your business, then easily share it across your social media channels? Well there's an app for that and its name is InstaJob. Join our hosts Michael Marlatt and Kay Kelison as they chat with Chris Russell from CareerCloud to discuss Instajob, a newly launched iPhone app designed to help you humanize your company and drive traffic to your career sites.
About Our Guest
Chris Russell | @ChrisRussell
Considered the 'Mad Scientist of Online Recruiting', Chris Russell is an Entrepreneur and a Talent Acquisition Manager who's been working in the online recruiting space since 1999 when he launched his first job board. You can find Chris across social media but especially on Twitter @chrisrussell.
Using InstaJob in your social recruiting will help in three ways.
1. More targeted traffic to your career site.
2. Employment branding through pictures.
3. Better social engagement.
InstaJob is currently available only for iOS, an Android app is planned for 2014. To learn more, visit http://www.careercloud.com/instajob/
Mobile marketing is much bigger and far more valuable than most entrepreneurs think. For instance, did you know that the numbers of PCs used these days accounts for only 20% of the market place on a global scale. That means smart phones and tablets are now all the rage. Understanding how and why to tapping into the latest mobile marketing channels is paramount as you scale your business. What then must you consider as you develop, implement, measure, and manage your distinct mobile marketing strategy? That is our focus on this edition of, “The Strategist Radio LIVE."
Myrbetriq®'s Advertising Partnership with RunPee App
Pharmaguy interviews Walt Johnston, Vice President of US Marketing and New Product Planning, and Emily Sitrin Mason, Consumer Marketing Director - Urology Franchise, at Astellas (see Bios). We discuss a new partnership with Astellas Pharma US and the RunPee mobile app as part of the company's marketing campaign for Myrbetriq® (mirabegron) featuring an animated bladder character.
The RunPee app is a movie-viewing app that tells you the best time to "run and pee" without missing the best scenes. While the ultimate goal is to encourage individuals to speak with a health care professional about overactive bladder (OAB), Astellas is encouraging those who experience symptoms of OAB to enjoy the movies this summer and download the app to determine the best time to use the restroom during movies if needed.
Questions/Topics of Discussion
Give us a little background about this partnership. Why did Astellas decide to partner with RunPee?
Describe how the app works
Are branded Myrbetriq® ads served up within the app? Describe how that is done.
What is the target audience for Myrbetriq® and how does the app help you reach this audience?
What are are the KPIs for this campaign? Has it been successful so far? What data can you share with us?
What have you learned from this partnership?
The Lacoon Mobile Security Research team has been doing ongoing research into the subject of Malicious iOS Configuration Profiles for quite some time. To share this research, we are interviewing one of the senior security researchers at Lacoon Mobile Security, Dan Koretsky. We asked Dan to give some background data on iOS configuration profiles as well as discuss the potential threats to enterprises. Dan also provides us with methods that enterprises can take to mitigate the threats posed by malicious iOS configuration profiles.
iOS Configuration Profiles are small files that can be installed on all iOS devices. They are essentially instruction and permission lists that can alter many settings, including network configurations and security settings. They’re used by everyone - from cell providers for their releasing their settings to thousands of enterprises for managing devices accessing the corporate network .
Their use is officially approved by Apple and there is nothing innately malicious about any given profile. But, if implemented by threat actors, iOS configuration profiles can enable them to obtain usernames and passwords as well as allow access to secure corporate networks and private communications.
What is Android fragmentation and how does it affect the mobile security of the Android-based devices? In this Mobile Security Talk episode, Dan Koretsky, sr. security researcher at Lacoon Security, provides us a brief overview of Android fragmentation and its security implications.
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