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In theory, journalism seems simple: read, see or hear something and then describe it. But theoretical journalism is much different than the real thing. Just as crafting a ‘press release’ to call attention to something is a little more complicated than it appears to be.
An ‘advisory’ is a great way to get some immediate or future publicity by suggesting to assignment editors, producers and reporters that something is about to occur or a ‘newsmaker’ will be available for an interview or general media availability at a particular place and date. If the recipient sees some immediate ‘news’ value in the advisory he or she might direct a reporter to follow up. If not, the advance notice is usually appreciated and the newsroom will put that information in their ‘advance’ file.
David Tait is an experienced Canadian journalist, broadcaster and writer who has practiced news-gathering in major Canadian media markets and overseas. He has contributed stories to CBS Radio, CNN Radio, Australia’s The ABC and various other outlets and agencies. David will guide business owners on HOW TO write your own release. It may be one of the most effective marketing tools you'll ever learn!
You can also read David's article in the Brighter Business Empower magazine HERE.
Best of Own Your Career - Interview with Rod Colon
So, how DO you successfully start a new business? The answer is actually quite simple. You must have a plan. Most businesses that fail, experience the failure very early and primarily as a direct result of not having a plan. They have an idea for a business and in some cases a really good idea. The missing element is the plan.
To ensure you have success with your business, there are four steps in creating a strategic plan. Business leader, author, professional speaker, philanthropist and adventurer Todd Millar will walk us through those 4 steps.
After 25 plus years in various senior executive roles Todd Millar participated in the most notable success with the Bain Capital transaction whereby he was instrumentally involved with the acquisition of Canadian yellow pages for 1.9 billion and in less than seven months selling the company for 2.6 billion. Having participated in the 700 million dollar profit for Bain, Millar ventured off to Base Camp Mount Everest (19k feet) with his son for a life awakening experience. He now spends all his time providing guidance to others through coaching, consulting and professional speaking.
Read his article "The Trouble With Startups" in the Brighter Business Empower Magazine HERE. Learn more about Todd Millar HERE.
Today we’re talking to Christina Rowsell. Christina has over 22 years experience in the media. During that time as a host, producer and reporter, she has gained helpful knowledge and wisdom, imparting this to small business owners. Such guidance includes how to write and send your own press release, how to create your own media contact, and how to find a voice & personality that are truly your own.
Christina can guide you to become a confident public speaker. She can coach you on how to talk to the media. AND she has valuable information on how to use the media to grow your business!
Find out more about Christina at www.christinarowsell.com. Plus, she is the Editor-In-Chief of the Brighter Business Empower Magazine. Read all 5 issues HERE.
in Self Help
Have you ever had the thoughts of pursuing your passions and starting your own business?
The New Year is right around the corner, think its about time you gave it some serioius thought?
One of the first steps in starting a business is to develop a business plan of goals and objectives. The soundness of your business plan will depend a great deal on your personal knowledge, experience, and ideas. Developing a good, flexible business plan will often determine whether your business will succeed or fail.
Being an Entrepreneur includes many responsibilities.
Entrepreneurs organize and manage business undertakings, assuming the risks involved in achieving their goals. They come from various economic backgrounds and have some things in common.
Join me Janice Clarke Holistic Health Practitioner, Master Herbalist, Nutritional Consultant Reiki Practitioner and Host of the SOULFUL HEALINGTALK SHOW, with our special guest Derek McSween a World Class Program Strategist, Leadership Trainer and International Speaker,
Derek will be bringing to us his passion and his extensive corporate business leadership experience and share valuable lessons on how to start your own small business and the steps to take.
Throughout his career Derek McSween has been able to cross many cultural and corporate borders and consistently deliver immediate value, on point, and fulfill each of his diverse clients’ needs in the United States of America, Germany, UAE, Pakistan and Afghanistan.
A show not to miss!!
Catch you at our ME TIME!
YOU HAVE THIS TREASURE HIDDEN INSIDE EARTHERN VESSELS!
AS YOUR ENERGY GOES.....so does your money!
As the owner of three online businesses and two brick n mortar business, here in San Antonio. I understand the value of energy or money.
Money is basically focused energy. Poverty is scattered energy. When you under, over and inner stand poverty at its root, at its core, you see the absence of concentrated energy. When you look at money at it's core, you see the presence of concentrated energy.
When we talk about poverty, we are talking about the absence of something needed. By definition, poverty is not a noun. A noun is a person, place or thing. Poverty, in it’s essence, is not a thing. Poverty is the absence of a thing. Poverty is like darkness. Darkness is the absence of light. Poverty is like a pothole. A pothole is not a thing. A pothole is the absence of a thing. A pothole is the absence of dirt. Darkness is the absence of light. Poverty is the absence of focused energy.
Dr. Will Betzalel Rogers; Masterteacher33
Author of "How to Create Money" (focused energy)
Available at www.masterteacher33.com
One on One Business Consulting available $25 a hour with a 4 hour minimum.
Call 210-601-9282 or email me at email@example.com today!
Heard the buzz about tweet chats? They are live events that take place on twitter at a pre-set time about a particular topic, overseen by a moderator.
These virtual conversations are a great way to engage with your community. They go a long way in helping you connect with new people who have similar interests and strengthen existing online relationships.
Join us as we talk to Heather Broad, Calgary City Director for Entrepreneur Mom Now. She'll walk us through the benefits of Tweet Chats and guide you on how to get started.
Learn more about Entrepreneur Mom Now HERE. Plus, read Heather's Article in the 5th Issue of the Brighter Business Empower Magazine HERE.
BRANDON WOOLEY, Creator of the OWN YOUR OWN Life Systems, is a Certified Mortgage Planning Specialist... so the topics discussed & guests invited will revolve around concepts, tools, systems, & ideas to MASTER BOTH... MONEY & LIFE.
As a graduate of the Wake Up Warrior Academy, Brandon will focus on the CORE 4 CURRICULUM: BODY, BEING, BALANCE, & BUSINESS ... and this 1st episode will revolve around What "OWN YOUR OWN" is and HOW & WHY it applies to YOU.
TRUTH is a key component in everything discussed... not the story we create about ourselves, the world, others, etc.... but OUR TRUTH & seeking that to be the creators God created us to be and not the drama majors we're comfortable being that keeps us disconnected from TRUTH, GOD, OURSELVES, & REALITY.
Brandon took a hard inventory of himself over the past year, realizing how sedated he had become to reality which handicapped his ability to be a LEADER, a DECISION MAKER, & a MAN... society doesn't seem too far from this... this is fuel to the OWN YOUR OWN fire and will be shared here on OWN YOUR OWN Radio...
Poverty and unemployment continues to affect members of diverse and ethnic communities disproportionately, including college graduates.
Join us in the second of a 3-part discussion on entrepreneurship. Althea Burton, Director of Programs/Center Manager at Project Enterprise is one of our guests. Be inspired as she shares services, resources, and opportunities to help us start and run small businesses. Learn how to identify your talent, passion, and gift, start a small-scale business and hear from small business owners about their journey to success.
Wake Up Everybody!
Custard Sisters show will be discussing how to start a business on the right track.
They will be interviewing Dan Norris Cofounder WP Curve.
Dan Norris along with his partner Alex McClafferty found WP Curve in 2013. In only a year, they managed to grow their business to 16 people with over 350+ happy monthly clients.
You do not want to miss this show!
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