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Welcome to this podcast interview with Jamey Maki, Director of Online Marketing and Analytics - Golfsmith International USA. Jamey is keynote speaker at IQPC Australia's e-Retailing 2010: Harnessing the Power of the Internet for Customer Acquisition and Competitive Advantage. His speaker session: The world of social media has exploded in the past 12 months. From Facebook and Twitter to onsite user generated content, the face of etailing and online marketing has changed forever. This session will cover the strategies and metrics behind leveraging user generated content and social media to drive incremental sales, influence the shopper and build your brand. In addition, case studies and results will be presented from some of the top online brands in the US. This session will cover:
• The current state of the industry and key statistics on social media • How to develop your social media strategy • Developing onsite user generated content (Ratings & Reviews and Question & Answer) • Real world examples from Facebook and Twitter that drive online interaction and sales
• Evaluating the future of social media. In this interview we also explore how the world of online retail has responded throughout the global economic crisis, and the challenge of moving customers from retail to online. Listen LIVE, visit http://www.e-retailing.com.au, or call Will, Taner, or Nigel at IQPC on +61 2 9229 1000.
TOP GOLF in WoodDale ,Illinois to offer FREE Golf Games to any Veteran or current enlisted or officer. All days except black friday in NOVEMBER 2012!
Top Golf Wood Dale announced this week that they are extending our fundraiser through Veterans Day. General Manager Brett Hintz is setting aside 2% of game revenue for the week leading up to a Veterans Day donation to the Warrior Scuba Project. There will be a presentation ceremony at 2pm Monday afternoon in the TopGolf Clubhouse. Come out and play free golf and support veteran scuba. In addition to this generous donation, TopGolf is giving away free golf gaming to veterans before 4pm on weekdays throughout the month of November (excluding 11/23).Visit TopGolf's website for directions.
NFL Game Day Specials Every week on Sun, Mon, Thurs Enjoy these great specials during all NFL games this season.
$.50 cent wings* (Monday Night Football Games only) $30 Wing Trio and pitcher of domestic beer $3 Well drinks** $10 Domestic pitchers $15 Caveman’s Flatbread – Double meat lovers flatbread with pepperoni $5 Jim Beam Devil’s Cut Brisket Chili Cheese Fries $5 Bomb shots $5 Jameson shots
Golf Academy Teaching Professional Katrina Escobedo joins us after spending three years at Stonebridge Country Club in Aurora, Illinois. Katrina has been playing competitive golf her entire life. She grew up playing in Kentucky and Illinois, was a member of her high school golf team, and also was a member of the Division 1 Western Kentucky University Lady Toppers golf team. Katrina has competed in hundreds of golf tournaments throughout her golf career, and plans to continue playing in many more local and national events.Starting out at Cantigny Golf Club in Wheaton, Illinois, Katrina worked at the Youth Links focusing on youth instruction the very first year the program opened to the public. After college, she spent just over two years working at both Ko'olau Golf Club and Oahu Country Club in Hawaii. Katrina also worked at Golf Galaxy, Golfsmith, and 2 nd Swing, where she gained an expertise for custom club fitting and golf equipment selection.Katrina enjoys working with students of all skill level. "My teaching philosophy is to keep instruction simple and focused on the key essentials of golf. I like to begin by listening to the student to help them identify their goals in all areas of the game. Most importantly, a swing built on sound fundamentals (grip, posture, alignment, ball position and pivot action) is a swing that will consistently perform for a lifetime." She feels that her experience in both playing competitively and learning from other knowledgeable instructors has helped her to understand many significant elements of golf.Katrina is in the process of fulfilling her LPGA and PGA educational and membership requirements.
This is the first workshop in the virtual workshop series “A Day in the Life….” The primary goal is to give MS Marketing students a better understanding of various areas within marketing. The benefit of the medium is that students can listen via a computer or phone and also submit questions.
Ms. Douthit is the Founder/Principal of Douthit Consulting. Here is her bio:
Results driven leader with proven success in engagement, marketing, and brand strategy with an overarching ability to lead and develop integrated planning across an organization. Strong management and leadership skills with ability to develop cross functioning collaborative teams to deliver results. Career experience includes seven years in nonprofit management with the Lance Armstrong Foundation/LIVESTRONG and sixteen years in retail and inventory management with Neiman Marcus and Golfsmith. Leadership experience in both the corporate and nonprofit sector provides critical perspective to organizations and companies seeking to create engaging and meaningful corporate social engagement programs.
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