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Today, marketing is not defined by how many people you reach but by how many people you influence.
Marketing is not about print circulars, or online ads, it’s about connecting customers with solutions that meet their needs.
Customers are connected, influential, and they expect that you engage with them – it’s not an option anymore.
Customers who are informed, and connected to your brand, are more likely to shop with you. Creating loyalty doesn’t happen overnight. It’s a process, which requires listening to what your customers are saying about your brand, and reacting to their sentiment whether it’s good or bad.
The challenge for brand marketers today isn’t just how-to keep up with the evolution of the customer but being a storyteller within a media company.
Listen to Carlos Gil's passionate keynote on the "State of Digital Marketing 2015", presented on February 20, 2015 at the 54th Annual American Marketing Association Conferene in St. Louis, Missouri.
Elois Waters is our guest as we discuss her journey Dancing For God and how her daughters have come down the same path and have joined in on the same Ministry. It's a wonderful and powerful story. Don't miss it!
Mort Zachter, author of Gil Hodges: A hall of Fame Life will talk about the All Star firstbaseman and manager Gil Hodges, from his days as a Brooklyn Dodgers to managing the New York Mets.
In the second hour, John C Skipper will talk about his book Showdown at the 1964 Democratic Convention. The cast of principal players at the 1964 convention include LBJ, Fannie Lou Hamer, Miss state Democratic party members and the Miss Freedom Democratic Party.
7:00 PM CST
Project We Hope Dream & Believe : President and Founder of, a youth mentoring and youth education non profit organization that helps with the rebuilding of troubled youth and none troubled youth so they can become productive and confident individuals in a global society
8:30 PM CST
New Shoe Muddy Waters with host Dakari Lenear (Mr. Dee)
Prairie View A&M University
Studied at Prairie View A&M University '00
Lives in Houston, Texas
Analysis! Interviews! Commentary! Join Greg Kellogg, Wally Spurlin, Gary Davenport and special guests as they talk about everything from the absurd to the zany in this weekly football gabfest! It's time to start talking to NFL Draft Prospects so join us as we focus on the future of the NFL! We have several interviews tonight.
We start with Arizona DE Dan Pettinato who will talk with Wally about his career and dreams of NFL Glory.
Gary will interview North Carolina State DT Thomas Teal.
And Greg will finish up with Kansas State QB Jake Waters.
There will also be a surprise announcement - you don't want to miss this one!
Call-in Number: (347) 826-9620
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