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Social media networking is all about initiating,nurturing, and managing relationships to generate brand awareness and brand value by way of an effective communication communication strategy. What you say, how you say it, and at what frequency will ultimately be the difference between business sustainable and a lackluster social media existence. Understanding how to create and disseminate actionable content is key. That is our focus on this edition of, “The Strategist Radio LIVE."
Providing information, education and resources is at the heart of what content marketing really provides. One way to do this in an organized, collective fashion is to create a content hub. This episode of Content Marketing 360 has host Pamela Muldoon talking with Michael Brenner, Vice President of Global Marketing and Content Strategy for SAP and the man behind SAP Business Innovation, a content hub catering to the target market of their products and services. Michael walks us through his 8-Step process of how to create a content hub, from the research and planning, the importance of design and how to use your network of business professionals to gather more content than you could even possibly imagine. Michael offers a level of transparency not always seen from enterprise organization; it’s refreshing to learn from one of the best in the marketing profession. If you or your company is considering the creation of a content hub, this show is a must listen! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.
CREATING YOUR 2015
ON the radio Show "Creating Possibilities"
This world is full of possibilities and we have choice to create the life we desire.
Are You willing to create YOUR REALITY?
What if this show can contribute to opening up more Possibilities in Your Life, In Your Business, In every area of your Life?
What if we can create so much awareness that we don't buy into limitations as real? And we would be willing to acknowledge our awareness and choose from what we know? And be willing to be the magic we know is possible?
Welcome to open up to more space... space of possibilties:-)
Creating Possibilities with Lisen
A Global Creation In Consciousness
More than ever, businesses today must create compelling content that attracts readers and gets shared. Why? So they can gain credibility, attract leads, understand their customers . . . the list goes on. But it's not always as easy as it sounds.
Smart Companies host Kelly Scanlon welcomes John Rampton, the managing editor of search-engine marketing news site Search Engine Journal and founder of Palo Alto, Calif.-based Adogy, a marketing company that specializes in helping startups. John also serves as an advisor and investor to SEO Engine. In today's podcast, John shares tips for creating relevant content, getting found by the search engines, marketing your content, and gaining visitors who read and share your information.
Be sure to listen to other Smart Companies shows hosted by Kelly Scanlon in our archives.
Contact guest John Rampton at firstname.lastname@example.org
B2B content marketing can help you boost your online visibility and attract more customers to your website. Marketing writer and expert Jeanne Grunert from Seven Oaks Consulting shares tips, expert insights, and action steps for using B2B content marketing to acquire new customers. It's all part of words that WORK - to boost profit, acquire customers, and grow your business.
The old cliche, "A picture is worth a thousand words", is very true with online marketing. Great images help your content stand out and boost your chances for viral marketing, social media sharing, attracting search engine traffic and more. But how do you ethically and legally obtain images for your B2B content marketing needs? What do you need to know to take or choose great images? And what other options are there for visual content besides images? Marketing writer Jeanne Grunert from Seven Oaks Consulting shares tips for choosing great images to boost online content marketing efforts and offers insight into visual content marketing trends.
Blogging, social media, newsletters, white papers, eBooks. So many content options, so little time. Getting past the overwhelm and into smart strategy and time management are key if your business is going to implement a strong content marketing plan. This episode of Content Marketing 360 Radio Show , host Pamela Muldoon is joined by Melissa Harrison, Owner & CEO of Allee’ Creative, a marketing firm that specializes in taking the overwhelm out of the content marketing process for their clients! Melissa will walk us through the importance of organizing your content plan to ensure consistency: Consistency in message and consistency in implementation. Both elements are vital to developing an audience that wants what you have to share, as well as keeping them engaged with your company, brand and services. Melissa will share organizational and time management techniques you can begin using right away to tighten up your content marketing. These techniques will help your marketing efforts drive the results you set up for business success. If you are feeling one step behind in your content marketing efforts due to lack of organization, you must listen to this show! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.
Happy New Year! Hosts Deb Evans and Jack Monson have an exciting 2015 year planned for Social Geek Radio. Their continued focus on #franchising and the use of digital marketing will keep the content interesting and informative! Their first guest for the year is Taylor Hulyk, Social Media Director at re:group, an active IFA member and contributor. Taylor will share how to gather, create and publish content that your audience wants!
Connect with Taylor on Twitter and LinkedIn
Join the Social Geek Radio conversation on Facebook and connect with Deb and Jack on Twitter
THE MOVE TO DIGITAL CONTENT
?Learning.com's CEO Keith Oelrich is our guest and we're going to talk to him about what school districts nationwide are saying about this incredible transition...especially with new E Rate dollars available. Bob Dylan was right...the times, they are a'changing.
Beyond Traditional Marketing: Content Marketing & Networking
When we seek to understand how to be content, it really does us no good to look to the world and its selfish desires, pleasures and wants. But sometimes as followers of Christ we to can get caught up in worlds ideals and philosphies. The need to have that car, house, or any other material possessions. The fact is, there's nothing wrong with having these things, but when these things have us, that's the problem. Even at this time of the year with Thanksgiving, and of course Christmas just around the corner, its easy to covet or have the attitude that "Ive got to have that or else mentality." With so much pressure, stress and temptation to keep up with the Jones's, we need to ask God How are we to be content? For many of us it starts with being content with Christ and not the worlds values, being content in our families and our marriage partners, and desiring after that which truly satisfies versus the things that leaves us with a dissatisfied and discontented heart.
Writing is a pain in the rear. Videos are difficult and can be expensive. But podcasting is typically you and a guest having a nice chat, or just you exploring a topic.
Listen in as I interview ion Leap's Alyssa Lurie, account executive extraordinare about her new discovery, the relatively old practice of podcasting.
She'll tell us how she discovered and got hooked on the latest most popular podcast, Serial.
We'll also discuss the importance of podcasting and audio for small and mid-size companies who want to do more with content marketing.
At ion Leap, we've got some unusual techniques that make content marketing easier and more affordable. Podcasting is one of those. Learn more about our content marketing firm here.
Follow Alyssa Lurie on Google+ here
Follow Steve St. Clair on Google+ here
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