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  • 00:15

    Sick of Terrible Content? Here's a Trick to a Solid Content Strategy

    in Business

    What is the secret to social media content success?  Learn more on today's episode!


    Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.


    This is where The Social Marketing Academy comes in.


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.


    Want more?


    Join our community on Meetup.com here!


    Listen to the show on iTunes here!


    Join our FREE Email Newsletter here!

  • 00:15

    Writing Content That Gets Results: Getting Your Content Strategy Together

    in Business

    Is your content not getting the results that you want? 


    Listen in today as Christopher Tompkins shares some of his insider content tips to help your content generate interest, engagement and, most of all, CLICKS!


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com

  • 00:59

    Take Action Get Profits Radio Niche Marketing, Communication & Content Strategy

    in Entrepreneur

    Take Action Get Profits Radio Hosted by Michele Scism with her guest Matthew Pollard & Nina Tomaro:


    Matthew Pollard is the Rapid Growth Guy! As a serialentrepreneur, published author, international speaker,coach and consultant, Matthew Pollard is revolutionizing the world ofbusiness. Matthew hasbeen characterized as a true differentiation, niche marketing, and salessystemization powerhouse. He now offers online sales, niche marketing and business seminars through MatthewPollard.guru and real world business coach training through his top ranked podcast, Better Business Coach


    Nina Tomaro, a Communication & Content Strategist, Guru of Creating Share-Worthy Content, A Professional Listener, Contributor for the Huffington Post, and Engaging Speaker. Content / communication strategist. Content is in what we say, and how we say it. Great content has the power to teach, inspire, and benefit this beautiful planet in so many ways. I do what I do, because I believe that creating and sharing great content will lead to better companies, smarter and happier people, and more inspiring leaders that will have a ripple effect on the planet. Some of my favorite examples of incredible world changing content include:
    -Martin Luther King Jr’s “I have a dream” speech
    -Google and it’s seemingly infinite knowledge at our fingertips
    -TED Talks: Go here and choose what you want to be inspired about: www.ted.com/talks
    -Any piece of art. Art is content that manifests feelings and thoughts into other forms.


     

  • 00:37

    Strategy Investigation: The Genetics of Content Marketing

    in Entrepreneur

    What resides at the very core of content marketing? Why has content marketing become a staple for today's most highly visited, most engaging, and most collaborative web sites like Entrepreneur, Forbes, and LinkedIn? Understanding how an effective content marketing strategy works and how you can adopt such a process on behalf of your digital marketing efforts is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:37

    Video Content Marketing in Content Events

    in Marketing

    Listen is as Andy and Maria Awes discuss the importance of production value in creating top-tier content marketing events.


    Learn more about ion Leap's video content marketing approach here - http://www.ionleap.com/agency-services/content-marketing-videos/


    I first met Andy and Maria on a production for the History Channel's H2 called Holy Grial in North America. I was blown away by how many takes they shot of each scene, plus how much B-roll footage they created. When the episode aired, I understood their approach. It was mesmerizing - an editor's dream project.


    We will discuss how to manage a large-scale project from conception to editing. And not just to manage it, but to make sure that every step of the way is produced perfectly and leads to your company getting return on investement for your content marketing investment.


     


     

  • 00:26

    The Power of Content Marketing

    in Business

    You may have heard the phrase “Content is King”. Content can bring traffic and establish your expertise… but without a plan, content may not do much for your bottom line. You’ve got to have a plan and specific goals you want to achieve with your content. In this episode you'll discover why content is so powerful and how to find out what your tribe wants in the way of content. You'll also learn how to come up with an endless supply of ideas and ways to deliver your content. You don't have to always create your own content. You'll hear some of the different ways you can come up with content for your business.

  • 00:15

    What is Social Media Content Really? Listen and Find Out!

    in Business

    Not sure what social media content is?  What am I supposed to put on my social media channels?  Listen and find out!


    Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.


    This is where The Social Marketing Academy comes in.


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.


    Want more?


    Join our community on Meetup.com here!


    Listen to the show on iTunes here!


    Join our FREE Email Newsletter here!

  • 00:31

    Video Blog Marketing - It Doesn't Have to Cost a Lot!

    in Marketing

    Video Blog Marketing – On the Cheap!


    http://strategycontentmarketing.com/video-blog-marketing-on-the-cheap/


    And don;t miss our free training series on video


    “Video blog marketing” is a catch phrase that describes the use of an authoritative blogging platform that’s enhanced by the personalized  power of video presentation.  And “on the cheap” is a term that describes the way a lot of us like to do effective things!  Put them together and what do you have?  An effective video- personalized blog that people identify with, and one that doesn’t cost you a lot!


    Today we talk about getting started making affordable self promotional videos.  Getting past the reluctance to be on camera, getting past the reluctance to figure out how to accomplish the technical details, and just plain getting past reluctance!


    --------------------------------------------------------


    Sign up for our FREE content marketing training at:


    http://www.strategycontentmarketing.com/free-training


    Follow Us on Twitter @StrategyContent


    Like Us on Facebook at 


    http://www.facebook.com/StrategyContentMarketing.com


    OR hear our podcasts at


    http://www.blogtalkradio.com/strategy-content-marketing


    Email Anytime:


    Kristen@StrategyContentMarketing.com
    Stirling@StrategyContentMarketing.com


     


     


     

  • 00:28

    Understanding the Value of Content Curation in Your Marketing Strategy

    in Business

    Content curation is the process of discovering, gathering, and presenting content surrounding a specific topic digitally. Don't confuse it with content creation, but rather compiling relevant content from different resources and delivering it in an organized and easily understandable format.


    Content curation can be presented in different formats including RSS feeds, blog links, social media newsfeeds and online news mashups or digital magazines. We all know that the internet is abounding with content, so much so that it can often be difficult to keep up so many of us depends on successful content curation. Good content curation will include only the best and most relevant information because it helps a user sift through the information overload that they are faced with on a daily basis.


    So how can you use content curation in your marketing?


    Content curation and aggregation are causing major changes to the publishing industry and your business can take advantage of that. Think of content curation as a way to supplement, complement and expand your original content. By compiling the best information out there around your specific industry and creating a news hub you can become the go-to expert that people come back to for the most up-to-date information. Content curation also has an added benefit which is helping you with your own search engine marketing.


     


    People who should listen to this show are entrepreneuers, home-based business owners, career coaches, bloggers,

  • 00:36

    Content Marketing with Corey Post

    in Internet

    Today we are talking to Corey Post about maximizing content marketing.


    Corey is the founder of Agile Leverage, a firm that helps small to medium sized businesses dominate their market through engaging content. Corey has an illustrative career spanning all the way back to AOL in the early 90s and Legal Zoom in the 2000s to now owning and operating Agile Leverage.


    Corey has spoken at SES Chicago and Internet Summit among other conferences. And he’s written for KISSmetrics, AWeber, and FeedFront Magazine.

  • 00:16

    How to Use B2B Content Marketing to Acquire New Customers

    in Marketing

    B2B content marketing can help you boost your online visibility and attract more customers to your website. Marketing writer and expert Jeanne Grunert from Seven Oaks Consulting shares tips, expert insights, and action steps for using B2B content marketing to acquire new customers. It's all part of words that WORK - to boost profit, acquire customers, and grow your business.