Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

  • 00:26

    The Power of Content Marketing

    in Business

    You may have heard the phrase “Content is King”. Content can bring traffic and establish your expertise… but without a plan, content may not do much for your bottom line. You’ve got to have a plan and specific goals you want to achieve with your content. In this episode you'll discover why content is so powerful and how to find out what your tribe wants in the way of content. You'll also learn how to come up with an endless supply of ideas and ways to deliver your content. You don't have to always create your own content. You'll hear some of the different ways you can come up with content for your business.

  • 00:15

    What is Social Media Content Really? Listen and Find Out!

    in Business

    Not sure what social media content is?  What am I supposed to put on my social media channels?  Listen and find out!


    Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.


    This is where The Social Marketing Academy comes in.


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.


    Want more?


    Join our community on Meetup.com here!


    Listen to the show on iTunes here!


    Join our FREE Email Newsletter here!

  • 00:15

    Writing Content That Gets Results: Getting Your Content Strategy Together

    in Business

    Is your content not getting the results that you want? 


    Listen in today as Christopher Tompkins shares some of his insider content tips to help your content generate interest, engagement and, most of all, CLICKS!


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com

  • 00:15

    Sick of Terrible Content? Here's a Trick to a Solid Content Strategy

    in Business

    What is the secret to social media content success?  Learn more on today's episode!


    Are you engaged with your targets on social media? Your competitors are. But, are they doing it well? Piecing together a social media strategy of tips from websites and peers are not going to cut it. Those that jump into it without a plan…are planning to fail.


    This is where The Social Marketing Academy comes in.


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Claim your social media real estate the right way, and you’ll see increased traffic to your site, access to more qualified leads, and an enhanced reputation.


    Want more?


    Join our community on Meetup.com here!


    Listen to the show on iTunes here!


    Join our FREE Email Newsletter here!

  • 00:36

    Content Marketing with Corey Post

    in Internet

    Today we are talking to Corey Post about maximizing content marketing.


    Corey is the founder of Agile Leverage, a firm that helps small to medium sized businesses dominate their market through engaging content. Corey has an illustrative career spanning all the way back to AOL in the early 90s and Legal Zoom in the 2000s to now owning and operating Agile Leverage.


    Corey has spoken at SES Chicago and Internet Summit among other conferences. And he’s written for KISSmetrics, AWeber, and FeedFront Magazine.

  • 00:30

    Isn't Everybody Growing Business by Content Marketing?

    in Marketing

    Isn't Everybody Growing Business by Content Marketing?

    http://strategycontentmarketing.com/growing-business-by-content-marketing/


    Aplologiesw to anyone who tuned in yesterday.  We had some technical difficulties, and then were interrupted by an event at the office, so we cancelled for the day.  But we're back!


    Why Isn’t Everyone Growing Business by Content Marketing?


    I have to admit that when I first decided to get into this business, I thought I was going to find that virtually everybody had already adopted the methodology of growing businessby content marketing. But I was wrong.


    There are just an amazing number of people with narrow target audiences who are doing the wrong things.  Some get well ranked purely by accident and without any deliberate control. They could do so much better with such a small amount of directed effort!


    Tune in and discver how to deliberately target an audience on the internet.  Wouldnlt you like have gueranteed customers calling on you, instead of you cold calling on customers who might have no interest in you whatsoever?  I know that I hate cold call selling.  Do you?


     

  • 00:16

    How to Use B2B Content Marketing to Acquire New Customers

    in Marketing

    B2B content marketing can help you boost your online visibility and attract more customers to your website. Marketing writer and expert Jeanne Grunert from Seven Oaks Consulting shares tips, expert insights, and action steps for using B2B content marketing to acquire new customers. It's all part of words that WORK - to boost profit, acquire customers, and grow your business.  

  • 00:20

    A Picture Is Worth a Thousand Words: Visual Content Marketing Trends

    in Marketing

    The old cliche, "A picture is worth a thousand words", is very true with online marketing. Great images help your content stand out and boost your chances for viral marketing, social media sharing, attracting search engine traffic and more. But how do you ethically and legally obtain images for your B2B content marketing needs? What do you need to know to take or choose great images? And what other options are there for visual content besides images? Marketing writer Jeanne Grunert from Seven Oaks Consulting shares tips for choosing great images to boost online content marketing efforts and offers insight into visual content marketing trends.

  • 00:16

    Two Part Social Media Optimization Series - Part 1: 5 Ways to Optimize Content

    in Business

    Attempting to master social media marketing can be both confusing and overwhelming at times.  Keeping track of all of the latest changes and trends, while trying to implement all of the newest tips and tricks can be challenging for a busy company.


    When it comes to social media, the nucleus of all engagement is content.  So no matter what different changes may happen to the structure of social media sites, the one thing that will remain the same is the importance of well executed, optimized, engaging content.


    While writing great content is a constant, optimizing it is a constantly evolving medium.  Optimizing your content for social media sites such as Facebook, LinkedIn, and Twitter can be as specific as changing an element within your post to work with the infrastructure of each one of these juggernauts.  


    We all know that writing custom content for your social media marketing campaign can be time consuming, so let’s make sure that all of that time spent is an investment that will go towards accomplishing our goals.


    For the next two shows, host Christopher Tompkins (@ChrisGoAgency) will take The Social Marketing Academy students through 10 of his simple and effective ways to optimize your social media content!  This show is part one in the two part series!


    Need help with your social media marketing strategy? The Go! Agency can help! Call us toll free on  866-926-2636 or email us at info@thegoagencyusa.com or visit us online for lots of great free information at http://www.thegoagencyusa.com

  • 00:27

    Branding, Marketing & Content: JNA Advertising Can Help Make it All Happen

    in Marketing

    As a small business owner when do you need an advertising agency and what  should you expect? Meet John Nohe, a seasoned veteran in the communications and marketing arena and founder of JNA  Advertising, a full-service advertising agency, with clients across the globe. Founded in 2004, JNA is among the top 15 largest agencies in Kansas City and has clients in animal  health, retail, aviation, tourism and human health.  This past year JNA was honored as one of Kansas City's top 25 companies with fewer than 25 employees by Thinking Bigger Business Magazine at the annual 25 Under 25 Gala.


    John and Kelly will discuss new trends in advertising as well what makes a good working relationship between the client and the agency.


    To hear more shows hosted by Kelly Scanlon please visit our archives


     


     

  • 00:59

    Take Action Get Profits Radio Niche Marketing, Communication & Content Strategy

    in Entrepreneur

    Take Action Get Profits Radio Hosted by Michele Scism with her guest Matthew Pollard & Nina Tomaro:


    Matthew Pollard is the Rapid Growth Guy! As a serialentrepreneur, published author, international speaker,coach and consultant, Matthew Pollard is revolutionizing the world ofbusiness. Matthew hasbeen characterized as a true differentiation, niche marketing, and salessystemization powerhouse. He now offers online sales, niche marketing and business seminars through MatthewPollard.guru and real world business coach training through his top ranked podcast, Better Business Coach


    Nina Tomaro, a Communication & Content Strategist, Guru of Creating Share-Worthy Content, A Professional Listener, Contributor for the Huffington Post, and Engaging Speaker. Content / communication strategist. Content is in what we say, and how we say it. Great content has the power to teach, inspire, and benefit this beautiful planet in so many ways. I do what I do, because I believe that creating and sharing great content will lead to better companies, smarter and happier people, and more inspiring leaders that will have a ripple effect on the planet. Some of my favorite examples of incredible world changing content include:
    -Martin Luther King Jr’s “I have a dream” speech
    -Google and it’s seemingly infinite knowledge at our fingertips
    -TED Talks: Go here and choose what you want to be inspired about: www.ted.com/talks
    -Any piece of art. Art is content that manifests feelings and thoughts into other forms.