• 00:23

    The World's Most Followed CMO - Ted Rubin

    in Business

    Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, 2013, and number #2 on the Leadtail August 2013 list of Top 25 People Most Mentioned by digital marketers.
    ROR: Return on Relationship™... a concept he believes is the cornerstone for building an engaged multi-million member database - is his foundation.  It fosters vocal advocates for the brand, like the one he built for e.l.f. Cosmetics as the Chief Marketing Officer between 2008 and 2010, and the one being built for the new updated OpenSky where Ted was Chief Social Marketing Officer until the end of April 2011.

  • 00:32

    Humor in Marketing - How BetaBrand's CEO Built His Company

    in Marketing

    Welcome to Jargonorrhea Live – A viral marketing show with serious tips and a sense of fun.


    I am Kathy Klotz-Guest, founder of Keeping it Human, coming to you live from San Jose, CA, in Silicon Valley. This show airs Thursdays at 3:30 PM PDT.  We help marketing executives and their teams tell their most important company, product and customer stories to the world.


    This podcast is all about making marketing communications and content more human, fun and effective. We are a jargon-monoxide-poisoning free zone. Leave a comment on the blog.


    Humor in Marketing - BetaBrand Style


    Betabrand CEO Chris Lindland built his company using funny memes on the Internet to sell pants! With humor and fun, he turned BetaBrand into an organization well known for being different, fresh and current with Internet-inspired themes. How did they do it? What tips can marketing organizations glean? Join me Thursday, Feb 26 for a conversation with BetaBrand CEO Chris Lindland.


     

  • 01:42

    3 Ways to (Usefully) Lose Control of Your Brand #BBSradio

    in Business

    Business & Comunication Strategist, Leadership & Keynote Speaker Michele Price brings you weekly access to the top minds around the world to help you "Master the Inner & Outer Game of Business."


    Breakthrough Radio is a global business radio show that delivers high impact & pioneering knowledge for leaders in business. Entrepreneurs, startups, sales/marketing/IT professionals join us every Monday.


    Tim Leberecht, author The Business Romantic.


    Michele Price, your virtual CMO delivers the Breakthrough Tips segment on "Mastering the Inner Game of Business."


    We will enjoy a one on one with her and dig into what does it really mean to our businesses and careers when we truley understand "How the World See You?


    Follow us & ask your questions via twitter using #BBSradio.


     We love rewarding engagement. You are invited to visit radio show blog at www.WhoIsMichelePrice.com 

  • 02:00

    Are You Breaking the Wallet Allocation Rule? #BBSradio

    in Business

    Business and Communication Strategist and Keynote Speaker Michele Price brings you weekly access to the top minds to Master the Inner and Outer Game of business. 


    Breakthrough Radio is a global business radio show that delivers high impact & pioneering knowledge for leaders in business. Entrepreneurs, startups, sales/marketing/IT professionals join us every Monday.


    Timothy Keiningham, co-uthor The Wallet Allocation Rule: Winning the Battle For Share.


    Andrea Waltz, author Go For No and keynote speaker-Challenging your fears and commitment.


    Tibor Shanto,  CSO (Chief Sales Officer) B2B sales every 4th Monday.


     Follow us with hashtag #BBSradio for the up to the minute news.


    Ask your questions via twitter using #BBSradio.


     We love rewarding engagement. You are invited to visit radio show blog at www.WhoIsMichelePrice.com 

  • Is Your Urgency Addiction Killing Your Productivity? #BBSradio

    in Business

    Business & Comunication Strategist, Leadership & Keynote Speaker Michele Price brings you weekly access to the top minds around the world to help you "Master the Inner & Outer Game of Business."


    Breakthrough Radio is a global business radio show that delivers high impact & pioneering knowledge for leaders in business. Entrepreneurs, startups, sales/marketing/IT professionals join us every Monday.


    Kory Kogon, co-author The 5 Choices, The Path to Extraordinary Productivity.


    Michele Price, your virtual CMO delivers the Breakthrough Tips segment on "Mastering the Inner Game of Business."


    We will enjoy a one on one with her and dig into what does it really mean to our businesses and careers when we truley understand "How the World See You?


    Follow us & ask your questions via twitter using #BBSradio.


     We love rewarding engagement. You are invited to visit radio show blog at www.WhoIsMichelePrice.com 

  • 00:14

    Bits, Bytes and Behavior: LIVE from C2MTL with SAP CMO Jonathan Becher

    in Business

    Join Beverly and Jonathan Becher, the CMO of SAP, in a LIVE conversation from C2MTL -- an epic event that blends commerce, creativity and mayhem!


    This won't be an ordinary conversation ... because C2MTL is no ordinary event, and Jonathan is no ordinary CMO. 


    With a keen interest in understanding what makes people tick, Jonathan studies human behavior and brings that knowledge into his role as the leader of SAP's marketing efforts. More than just bits and bytes, he'll share insights into how tuning into everyday habits and quirks can lead to better campaigns, better employee and customer relationships, and better experiences overall for business owners of all sizes. 


     


     

  • 01:59

    Brain Rules - Are You Getting the Best From Yours? #BBSradio

    in Business

    Business and Communication Strategist and Keynote Speaker Michele Price brings you weekly access to the top minds to Master the Inner and Outer Game of business. 


    Breakthrough Radio is a global business radio show that delivers high impact & pioneering knowledge for leaders in business. Entrepreneurs, startups, sales/marketing/IT professionals join us every Monday.


    Dr. John Medina, author Brain Rules. He is a developmental molecular biologist and research consultant. He is an affiliate professor of bioegineering at the University of Washington School of Medicine.


    Andrea Waltz, author Go For No and keynote speaker-Challenging your fears and commitment.


    Tibor Shanto,  CSO (Chief Sales Officer) B2B sales every 4th Monday.


     Follow us with hashtag #BBSradio for the up to the minute news.


    Ask your questions via twitter using #BBSradio.


     We love rewarding engagement. You are invited to visit radio show blog at www.WhoIsMichelePrice.com 

  • 01:42

    How Great Leaders Think - The Art of Reframing #BBSradio

    in Business

    Communication Strategist, Leader & Keynote Speaker Michele Price brings you weekly access to the top minds around the world to help you "Master the Inner & Outer Game of Business."


    Breakthrough Radio is a global business radio show that delivers high impact & pioneering knowledge for leaders in business. Entrepreneurs, startups, sales/marketing/IT professionals join us every Monday.


    Dino Dogan, co-founder Triberr shares new thinking on how to leverage your blog for business and how to work with digital influencers.


    Lee Bolman, co-author of How Great Leaders think, The Art of Reframing.


     


    Follow us & ask your questions via twitter using #BBSradio.


     We love rewarding engagement. You are invited to visit radio show blog at www.WhoIsMichelePrice.com 

  • 01:02

    Dan Gregory & Kieran Flanaga, Nina Irani, Peter Friedman, Monica Stanciu

    in Business

    Dan Gregory & Kieran Flanagan are behavioral researchers and strategists, specializing in behaviors and belief systems – what drives, motivates and influences us.
    Thier book Selfish, Scared & Stupid!


    Nina Irani President and CEO of UniqueSpeak Consulting, serves as the speech and leadership coach to C-level and high level executives in Fortune 500 firms, politicians and public figures in the entertainment industry Nina has traveled around the world researching how people form impressions, make decisions, and create change in their lives. Her methodology includes research findings from institutions such as MIT, Harvard, Princeton and Stanford Universities. Nina co-authored an anthology called The Winning Way. It has become an Amazon bestseller and her portion of the book is called: Words Can Change the World: The Archetypes of Influential Speaking


    Monica Stanciu Founder and Principal Decorator at Staged 2 Sell Solutions Inc., a company that specializes in Home Staging and Redesign. After a successful career in chemical engineering and marketing, Monica left the corporate world and enrolled in the CSPI Staging training program. She started her own staging business, Staged 2 Sell Solutions Inc.


    Peter Friedman social media visionary and veteran with 30 years experience in the space. He’s provided multiple global brands with strategic social media guidance and delivered hundreds of social media programs for them in multiple countries and languages. Peter is the Chairman & CEO of LiveWorld, a social content marketing company he founded, author of The CMO’s Social Media Handbook, and a celebrated speaker

  • 00:40

    Radio [itvt]: DISH Network's New OTT Service, Sling TV, with CEO, Roger Lynch

    in News

    DISH Network yesterday unveiled its long-awaited virtual-MSO service, which will be branded as Sling TV and priced at $20 per month with "no commitment, contract, credit check or hardware installation required." The OTT service is billed as offering live TV from ESPN, ESPN2, TNT, TBS, Food Network, HGTV, Travel Channel, Adult Swim, Cartoon Network, Disney Channel, ABC Family and CNN; a range of VOD programming; and "unique" content from YouTube MCN, Maker Studios.


    In this interview with [itvt] Editor-in-Chief, Tracy Swedlow (which was recorded a few weeks prior to yesterday's announcement), Sling TV CEO, Roger Lynch, and DISH Digital CMO, Glenn Eisen, discuss the strategic thinking behind the new service, including how it is designed to bring Millennials and other cord-cutters back to the pay-TV fold; their plans for marketing it; and much more.


     

  • 00:46

    Fail Fest Interviews

    in Marketing

    We wanted to take a break from our Digital Marketing focus and showcase the number of great interviews we had at the event we attended: Fail Fest 2014. This event showcased the environment of failure in business, and what entrepreneurs can learn from it. Today, you’ll hear interviews from Marcia Barnes, CEO of Ryno Strategic Solutions, Mike Langelier, president and CEO of TechPoint, and wrap up our interviews from Fail Fest with an interview with David Becker, president and CEO of First Internet Bank.


    This week on Edge of the Web Radio, sponsored by the Marketing Technology Blog, discusses the latest marketing technology on the web. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.


     

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