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Rob Yoegel, the Content Marketing Director at Monetate who oversees all content marketing initiatives, both internal and external, across multiple platforms and formats to drive sales, engagement, retention, leads and positive customer behavior - will share his channel content marketing strategies. If you are a marketing executive within a B2B multi-channel organization who would like to avoid getting lost with a content marketing program, you need to listen to this radio show interview with Rob Yoegel and B2B content marketing Eric Gruber. Then grab Rob's presentations by going to http://www.B2BMarketingRadioShow.com/resources
On March 26, 2013 - Kristina Jaramillo (the New York Times recognized LinkedIn marketing expert who created the first and only Instant LinkedIn Marketing Templates at http://www.InstantLinkedInMarketingTemplates.com) will join forces with Victoria Ipri who provides LinkedIn master-class training for the sales, marketing and operational teams of B2B companies with revenues over $1 million and 5 to 50 employees.
On this radio show interview they'll discuss...
Why B2B organizational leaders, sales, marketing & PR executives need to pay more attention to their personal profiles? Find out what's keeping those involved in the business development process from getting more business through LinkedIn!
How to structure your LinkedIn profile to attract more prospects, potential referral sources, strategic alliances and the media to you.
The actions you must take on LinkedIn to fill your sales funnel with leads
How you must be integrating your LinkedIn marketing efforts with content marketing, blogging, video marketing, email marketing, event marketing plus much more
On this episode of B2B Marketing Insider's Radio Show, content marketing expert Eric Gruber (whose articles can be found on top websites like MarketingProfs, Entrepreneur.com and About.com) interviews Content Marketing Institute Founder Joe Pulizzi on how content marketing can transform your B2B organization. Joe Pulizzi: Writes one of most popular content marketing blogs in the world; Is co-author of Get Content Get Customers, and Managing Content Marketing, Is founder of the
Website conversion consultant Adam Hommey (Founder of Help My Website Sell and Creator of the Business Creator's Institute) debates New York Times recognized social media and LinkedIn marketing expert Kristina Jaramillo on social media engagement strategies. Join us for a 360 degree view on how you should be connecting and interacting with your social media connections. Listen to the recording and sign up for our guest expert's resources by going to: http://www.B2BMarketingRadioSh
In this B2B Marketing Insider's Radio Show, LinkedIn Marketing Expert Kristina Jaramillo interviews Jose Palomino on the smart and not so smart social media marketing moves B2B business owners, mid-market CEOs and Fortune 1000 marketing exectives are making. Uncover the social media marketing actions you need to be taking - and what you should stop doing right now! Listen to this interview then grab 2 of Jose's free ebooks plus a free e-course by clicking on: "Get Our Ex
New York Times recognized social media expert Kristina Jaramillo will show you how she's helping B2B marketing and sales teams capture more leads using LinkedIn, content marketing and landing pages.
Then, our guest expert, Chris Goward, President and CEO of Wider Funnel - (one of the most recognized conversion optimization firms in the world) will show you how to increase the effectiveness of your landing pages so you can convert more of your social media followers into prospects and clients.
Chris Goward will be sharing real case studies including:
How his firm increased B2B landing page lead generation by 15% for Merchant Warehouse How his firm was able to achieve a 290% more webinar pre-registration leads for Environics How his firm lifted SAP's lead generation by 32.5% while adhering to strict branding guidelines Listen to this radio show interview - then check out all of our interviews at http://www.b2bmarketingradioshow.com
Natascha Thomson – the former Director at SAP who has more than 15 years experience in B2B marketing with a focus on using social media to connect people for business, joins New York Times recognized social media expert Kristina Jaramillo on the B2B Marketing Radio Show.
During This Radio Interview with Natascha Thomson, You Will:
Learn about 42 b2b social media rules that will help you create actual, tangible results. Find out how B2B organizations are being inconsistent with their social media efforts Learn the social content creation mistakes organizations are making Listen to a discussion and debate on curation – and learn how to use it most effectively Learn how to leverage your social media channels. See how to use LinkedIn for business, Twitter for broadcasting, Slideshare for building awareness, YouTube for exploiting videos, Pinterest for getting referrals and branded communities to build meaningful relationships with prospects and influencers. Discover the right way to converse and engage with B2B audiences on social media Get inside look at how both social media experts (Kristina Jaramillo and Natascha Thomson) position themselves as thought leaders on B2B social media networks Understand how to use social media in your complete sales cycle – from building awareness, to generating leads, to retaining customers and building loyalty to driving promotion to enabling your sales team.
Bernie Borges, CEO of Find and Convert (a digital marketing agency that drives new sales opportunities for mid-size clients across the U.S. and Canada through transformational digital marketing strategies that include content marketing, search marketing, social marketing and training) joins LinkedIn marketing expert Kristina Jaramillo to discuss how to bridge the gap between B2B buyers and and sellers using social media. As today's buyers want to be engaged differently now - than in the past, listen to this radio interview for social media engagement strategies that build solid relationships.
On March 5, listeners of the "B2B Marketing Insider's Radio Show with Eric Gruber and Kristina Jaramillo " will experience the triple threat of Marcu Sheridan - (The Sales Lion): Great content Amazing energy and enthusiasm Awesome humor During this radio show interview, Marcus will share his own personal story on how he grew his River Pools and Spa company to become one of the largest fiberglass pool installers in the world after just 6 months of sharing informati
B2B Social Media Tools Expert Ian Cleary (who is considered one of the rising stars in the social media industry and is coming to us all the way from Ireland) joins New York Times recognized social media expert Kristina Jaramillo on the B2B Marketing Insider’s Radio Show. During the radio, we don’t cover the social media platforms (Facebook, LinkedIn, Twitter etc.) – BUT we are covering specific management, analtyics, content marketing and other tools around these platforms that will maximize your time, efforts and money that you invest in social media marketing.
During this radio show interview, Ian and Kristina will cover…
At least 4 LinkedIn marketing tools including a tool that helped Jamie Turner (60 second marketer) convert 120 LinkedIn connections to his email subscription service
8 social media tools in beta that’s worth testing
A competitive intelligence tool that will help you uncover your competitors’ most shared content – and what you should be doing with this content
The best social media management and measurement tools that will help you manage your social media efforts, track return on investment and manage lead generation
Plus much more… Listen to this radio interview with Ian Cleary then grab Ian's FREE Social Media Tools Guide PLUS our other guest expert's resources at:
In this episode of the Gruber-Jaramillo Marketing Inc. B2B Marketing Insider's Radio Show, Alex Nghiem reveals how yo position your B2B organization to charge premium prices for products and services. Then, he'll show you how to attract to your sales funner customers and clients who are willing to pay the higher prices for increased value even in a sluggish economy.
New York Times recognized social media and LinkedIn marketing expert Kristina Jaramillo interviews LinkedIn's senior content and social media marketing manager, Jason Miller. During this episode of B2B Marketing Radio Show, you will learn:
The content and discussions that LinkedIn suggests you create if you want more engagement The content marketing activities that LinkedIn is engaging in – and what we can expect from them in the near future Strategies from his ebook – ”How to Optimize Your Social Channels for Lead Generation” – which has achieved over 55K views. We’ll even find out how he generated so many views for his ebook Plus much more…
Listen to this radio interview - then grab Jason's free ebook, "How to Optimize Your Social Channels for Lead Generation" - as well as our other guest expert free resources at: http://www.b2bmarketingradioshow.com/resources
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