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Social Marketing, Media & More  

This social media program is focused on Web2.0 marketing strategies, such as BlogTalkRadio, online video production and distribution via sites like TubeMogul, Ping.fm, MySpace, Twitter, Facebook, Digg, Bebo, etc. The show is produced by Ken English, the BlogTalkRadioGuy, author of BlogTalkRadioMadeEasy and the Niche Prof, aka Dr. Ron Capps, for the School of Social Marketing and the Social Radio Network. Watch How-to use Cinchcast, BTR's new social site using audio, video below.

Show Notes

  • Upcoming Episodes

    Date / Time:

    Category: Business

    Call-in Number: (718) 766-4782


    Weekly conversation about social media.
  • Featured Episode

    Date / Time:

    Category: Social Networking


    Ginny Culp talks with Dr. Ron Capps, founder of the school of social marketing and Ken English about royalty-free music. Show #60.
  • On Demand Episodes

    Original Air Date:

    School of Social Marketing with the NicheProf, aka Dr. Ron Capps

    The School of Social Marketing is an online educational service designed to help people understand the various elements of Web2.0 technology, including BlogTalkRadio.

  • Date / Time:

    School of Social Marketing with the Niche Prof @ 5 PM (eastern) Sunday, 31 August 2008

    The School of Social Marketing will teach basic and advanced use of web2.0 technology to people interested in learning how to expand their influence in one, or more, social communities.

    Dr. Capps will talk about the curriculum and the faculty during the next show scheduled for Sunday, August 31, 2008.

    Check out www.nicheprof.com and www.schoolofsocialmarketing.com.

    The show is produced by Ken English, the BlogTalkRadioGuy, for the School of Social Marketing and the Social Radio Network.

  • Date / Time:

    Impact Bootcamp - August 24, 2008 | Ken McArthur | Dr. Ron Capps | Blogtalkradioguy

    Great weekend ends with impact! Brendon Burchard spent the morning pumping energy into the Action Team. The 24 August show - Sunday - features several of the particpants. It is 90 minutes.

    Join Brendon in Long Beach, California under the Big Top. Details in coming weeks on BlogTalkRadio's School of Social Marketing.

    Check out www.nicheprof.com.

    Show produced and hosted by Ken English, the BlogTalkRadioGuy.

  • Original Air Date:

    Impact Bootcamp and the Social Radio Network - Dr. Ron Capps

    The School of Social Marketing, under the direction of Ron Capps, the NicheProf, will debut 1 September 2008. This edition will feature the NicheProf and participants at Ken McArthur's Impact Factor Bootcamp. The show is hosted and produced by Ken English, the BlogTalkRadioGuy.

  • Date / Time:

    12 Second Impact! Live from the Impact Bootcamp with the NicheProf - 24 August 2008

    I learned how to produce a 12 second video micro-blog in school today. What did you accomplish? Check out http://12seconds.tv/channel/kenenglish. If you think it's easy to say something intelligent in 12 seconds, try it. I'm trying to figure out how to have the speakers make an appearance on my 12 channel. Most of them can't say their name in 12 seconds, but I'll invite them.

    Sunday's show will include the NicheProf talking about the School of Social Marketing and several of the participants from the Impact Bootcamp.

    Speakers during the second day included Sanyika Calloway Boyce, Carrie Wilkerson, Donna Fox, Mary Mazzullo and Warren Whitlock. Day three speakers are Brendon Burchard, Sanyika, Felicia Slattery and Ken McArthur. Tune-in beginng at Noon.

    It seems that young people don't realize the importance of education until they are not-so-young and they lose their job and have to start over. Twenty years with a company that says you're being laidoff, fired or transfered to a place you don't want to go, isn't part of the plan. Teen suicide isn't part of the plan. Foreclosure, domestice abuse, paralysis aren't part of the plan. But they are part of life.

    According to everyone of the speakers at Ken McArthur's Impact Factor Bootcamp, it's not what happened to you, but what you did after it happened, that matters.

    Independence, they say, is at your finger tips. But like a keyboard on a piano, the sweet sounds of success are a result of knowing which keys to press, and when. In other, you have to learn how the internet works before you can make it work for you.

    Mentors, coaches, teachers, consultants, they're all here. They have different styles. But they have a common thread.
     
    They all believe that - YOU are the one who has to take action - or nothing will change in your life.

    My favorite motivational speaker, Ray Pelletier, used to do some sleight of hand as part of his presentation. 'Missing the obvious' was a favorite of mine, because that's what everyone does. We are so close to most of our problems that we fail to see we are on the edge of an opportunity.

    Spend a few minutes with us via BlogTalkRadio on Sunday, beginning a Noon. You'll hear someone say something that will have an impact.
     
    Since the Impact Factor Boot Camp ends Sunday night, and the Action Team has to layout out a plan of 'action,' for the 'Prevent Teen Suicide' campaign, it should be a hectic day.

    Perhaps people should follow the advice of the NIcheProf, who, like Socrates (no, he wasn't one of the speakers) says 'Know Thy Self,' before you embark on the sea of social change.

    Twitter. Facebook. MySpace. YouTube. Revver. Blogs. Micro-blogs. Video. Audio.

    They are the platforms of change. They are the opportunities at hand. Or, more accurately, at your fingertips. Business people, it was said, need to use the internet to more effectively 'talk' to your customers, your friends and your fans.

    Be here at Noon, 24 August, to let some people talk to you about social marketing and how you can learn to ride the wave of technical innovation into tomorrow.

  • Original Air Date:

    Impact Bootcamp Show - 23 August 2008

    Live from Ken McArthur's Impact Factor Bootcamp. Today's show featured several of the people participating in the weekend event. Dr. Ron Capps, aka the NicheProf wrapped the show with comments about the School of Social Marketing. Next show, Sunday at Noon. The show is produced by Ken English, the BlogTalkRadioGuy, for the Social Radio Network.

  • Date / Time:

    Impact Factor Bootcamp Radio - 23 August 2008

    Donna Fox is talking about marketing to women. Carrie Wilkerson talked about money - how to make it, spend it and make some more, by believing in yourself. So goes the program. The consistent theme is 'not to give up.'

    Yesterday, and today, and again tomorrow, Sanyika Calloway Boyce talks about using media to project you own agenda. Ron Capps, the NicheProf, dazzled the group with social marketing information. Frank Sousa talked about using video to convey a message and rank well quickly on Google. Then, he shot some footage, uploaded it to YouTube - http://www.youtube.com/watch?v=CzLUgzzC8zo. It's #5 on Google for 'prevent teen suicide.' The topic is the foscus of the 'Action Team,' a group of social marketers committed to helping Deremiah, the speaker in the video, raise money, and awareness, about the increasing problem of teen suicide.

    Listen today and Sunday at Noon to the School of Social Marketing's radio program, produced and hosted by the BlogTalkRadioGuy for the Social Radio Network.

    Check out www.SchoolofSocialMarketing.com.


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