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Book Marketing in Five with Mike Krause

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The Book Marketing Mentor

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Mike Krause's best-selling sales book, SMART Prospecting That Works Every Time! zoomed to #2 on Amazon's Hot Sales Book list and has been holding strong in the top 20 since its launch earlier in March 2013.

Krause advocates putting the phone down to get more face time and higher close rates than ever. Smart Prospecting That Works Every Time! is a step-by-step guide to reaching potential customers where they want to be met, without wasting time on fruitless cold calls. This proven method balances social media marketing strategies, online applications, and traditional appointment setting techniques to help every salesperson connect with more clients and close more sales. It's been endorsed by many of the country's top sales and motivational luminaries including Brian Tracy, Jeffrey Gitomer, Tom Hopkins, Jill Konrath to name just a few. 

In this episode, Mike shares his BestSeller Gems with us.

 

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