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Jim Sweeney's Sports Character "MIKE" & Jane Tabachnick on Building Visibility

  • Broadcast in Entrepreneur
Savvy Business Radio

Savvy Business Radio


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As creator of the Trademarked MIKE cartoon sports character, Jim Sweeney has crafted his digital innovation to become the first universal animated brand in sports.

Jim’s property has enjoyed an incredible start in digital media. In addition to penning 750+ blogs, Jim has published 37 MIKE Sports Comic Books

He also is the USA representative for FIMBA - the governing body for masters basketball tournaments around the world. Sweeney is utilizing his lifetime experiences in sports and business as a catalyst to bring the MIKE cartoon sports character to life and develop MIKE into a sports and cultural icon. www.theemike.com


Jane Tabachnick is digital public relations and marketing strategist and mentor. She brings 20 years of experience working with savvy entrepreneurs and business owners to position them as the top expert in their niche, create greater visibility and buzz, which helps them easily attract and close more of their ideal customers. 

Passionate about entrepreneurship, Jane has been instrumental in creating programs, courses and tools to empower entrepreneurs with up to date knowledge and resources so that they can succeed.  www.janetabachnick.com