The Soccer Mom Myth - Todays Female Consumer Who She Really Is Why She Really Buys 5/11/2008

Host Name:	Mandie Crawford
Show Name:	The Soccer Mom Myth - Today's Female Consumer: Who She Really Is, Why She Really Buys
Date / Length:	5/12/2008 12:30 AM UTC - 30 min
Description: h:124 s:186391	Mandie Crawford speaks with Holly Buchanan and Michele Miller about female consumers today and how advertising affects them.

Tags:	Mandie Crawford holly buchanan michele miller soccer mom myth female consumer

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The Soccer Mom Myth - Today's Female Consumer: Who She Really Is, Why She Really Buys