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Today on "Video Marketing Madness", our special guest was Joe Pulizzi, author of "Epic Content Marketing". We talked about how to tell a different story, break through the clutter, and win more customers by marketing less. Beating the competition means telling better stories, delivering powerful information and rethinking marketing entirely. Pulizzi is a content marketing strategist and founder of the Content Marketing Institute, which runs the largest content marketing event in North America; Content Marketing World.
Here's the website for the Content Marketing Institute. Lot's of great resources!
The website for Joe's book - "Epic Content Marketing". It's a really good book and you can buy it here.
Watch the simulcast in Google Hangouts and get a free, fantastic white paper on the future of online marketing - written by Tom Rozof, CEO at Social Media Science.
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It's good to talk.