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Eric V. Holtzclaw @eholtzclaw Discusses How to Leverage The Qualitative Research Process for Identifying Unique, Evidence-based Personas on the Global Product Management Talk
"Personas are the foundation of a great user experience and the Global Product Management Talk facilitates an excellent opportunity to discuss how to socialize personas throughout the entire product management process.”
Background resources: http://bit.ly/I6ZEix
It's good to talk.