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Ad.ly CEO Discusses Twitter's New "Promoted Tweets"

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Twitter announced an advertising solution, "Promoted Tweets" on April 13th. On this week's PRNewser podcast we talk with Ad.ly CEO Sean Rad. Ad.ly is an "in-stream advertising platform that matches top-tier Twitter publishers with top-tier brands." We've covered their work with celebrities like Kim Kardashian. Does Twitter's new offering mean Ad.ly is now toast? Rad doesn't think so. He'll tell us why.

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