http://www.blogtalkradio.com/prnewserWelcome to the PRNewser weekly podcast, where we discuss the biggest public relations industry news each week, all in ten minutes or less. PRNewser is the public relations blog brought to you by mediabistro.comenCopyright PRNewser PRNewser (C/O Blogtalkradio)Fri, 14 Jun 2019 21:30:00 GMTWed, 13 Oct 2010 14:30:00 GMTMarketingBlogTalkRadio Feed v2.0https://dasg7xwmldix6.cloudfront.net/hostpics/544dffbd-da6b-47a6-986b-01c0907618f9_1002_prnewser_podcast_200x200.jpghttp://www.blogtalkradio.com/prnewserWelcome to the PRNewser weekly podcast, where we discuss the biggest public relations industry news each week, all in ten minutes or less. PRNewser is the public relations blog brought to you by mediabistro.comfeeds@blogtalkradio.comBlogTalkRadio.commarketing,mediabistro,prnewser,public relations,social media,aaron goldman,adam wallace,advertising age,advertising week,ariel hyattPRNewser PodcastnoWelcome to the PRNewser weekly podcast, where we discuss the biggest public relations industry news each week, all in ten minutes or less. PRNewser is the puepisodichttp://www.blogtalkradio.com/prnewser/2010/10/13/interview-jeff-ansellMarketinghttp://www.blogtalkradio.com/prnewser/2010/10/13/interview-jeff-ansell/#commentshttp://www.blogtalkradio.com/prnewser/2010/10/13/interview-jeff-ansellWed, 13 Oct 2010 14:30:00 GMTOn the Podcast: Jeff Ansell, author and principal, Jeff Ansell & AssociatesJeff Ansell joins us to talk about crisis communications, media relations, social media, and his new book "When the Headline is You: An Insider's Guide to Handling the Media."00:15:00PRNewser PodcastnoJeff Ansell,crisis communications,media relations,media training,social mediaJeff Ansell joins us to talk about crisis communications, media relations, social media, and his new book "When the Headline is You: An Insider's Guide to Handlhttp://www.blogtalkradio.com/prnewser/2010/10/07/podcast-coltrane-curtis-founder-of-epiphanyMarketinghttp://www.blogtalkradio.com/prnewser/2010/10/07/podcast-coltrane-curtis-founder-of-epiphany/#commentshttp://www.blogtalkradio.com/prnewser/2010/10/07/podcast-coltrane-curtis-founder-of-epiphanyThu, 07 Oct 2010 16:30:00 GMTPodcast: Coltrane Curtis, founder and creative director of Team EpiphanyTeam Epiphany founder and creative director Coltrane Curtis talks with PRNewser editor Tonya Garcia about his Advertising Week activities, the firm's work targeting urban audiences, and prospects for the firm and the industry as the economy continues its attempts at recovery.00:12:00PRNewser PodcastnoColtrane Curtis,Team Epiphany,Advertising Week,Social Media,DiversityTeam Epiphany founder and creative director Coltrane Curtis talks with PRNewser editor Tonya Garcia about his Advertising Week activities, the firm's work targehttp://www.blogtalkradio.com/prnewser/2010/09/29/on-the-podcast-ketchums-karen-strauss-and-bhavana-Marketinghttp://www.blogtalkradio.com/prnewser/2010/09/29/on-the-podcast-ketchums-karen-strauss-and-bhavana-/#commentshttp://www.blogtalkradio.com/prnewser/2010/09/29/on-the-podcast-ketchums-karen-strauss-and-bhavana-Wed, 29 Sep 2010 15:00:00 GMTOn the Podcast: Ketchum CIO Karen StraussKetchum Chief Innovation Officer Karen Strauss joins PRNewser's Tonya Garcia to talk about the new student crowdsourcing site Mindfire.00:10:00PRNewser PodcastnoKetchum,Mindfire,Karen Strauss,Bhavana Singh,studentKetchum Chief Innovation Officer Karen Strauss joins PRNewser's Tonya Garcia to talk about the new student crowdsourcing site Mindfire.http://www.blogtalkradio.com/prnewser/2010/09/01/interview-aaron-goldman-author-and-founder-of-connMarketinghttp://www.blogtalkradio.com/prnewser/2010/09/01/interview-aaron-goldman-author-and-founder-of-conn/#commentshttp://www.blogtalkradio.com/prnewser/2010/09/01/interview-aaron-goldman-author-and-founder-of-connWed, 01 Sep 2010 14:30:00 GMTInterview: Aaron Goldman, author and founder of ConnectualPRNewser editor Tonya Garcia talks with Aaron Goldman about his new book "Everything I Know About Marketing I Learned From Google."00:11:00PRNewser PodcastnoAaron Goldman,Tonya Garcia,Joe Ciarallo,marketing,GooglePRNewser editor Tonya Garcia talks with Aaron Goldman about his new book "Everything I Know About Marketing I Learned From Google."http://www.blogtalkradio.com/prnewser/2010/07/14/music-publicist-ariel-hyatt-on-whats-wrong-with-online-radio-and-other-music-pr-newsMarketinghttp://www.blogtalkradio.com/prnewser/2010/07/14/music-publicist-ariel-hyatt-on-whats-wrong-with-online-radio-and-other-music-pr-news/#commentshttp://www.blogtalkradio.com/prnewser/2010/07/14/music-publicist-ariel-hyatt-on-whats-wrong-with-online-radio-and-other-music-pr-newsWed, 14 Jul 2010 14:00:00 GMTMusic Publicist Ariel Hyatt on What's Wrong With Online Radio, and Other Music PR NewsOur guest this week is Ariel Hyatt, founder of Ariel Publicity, a New York based digital PR firm catering to musicians and authors. Over the past 14 years Ariel Publicity has represented over 1,500 musicians of all genres. Hyatt will share her thoughts on how online radio can be improved to better serve artists and marketers. We'll also talk about other music PR trends.00:13:00PRNewser PodcastnoPR,marketing,prnewser,mediabistro,ariel hyattOur guest this week is Ariel Hyatt, founder of Ariel Publicity, a New York based digital PR firm catering to musicians and authors. Over the past 14 years Arielhttp://www.blogtalkradio.com/prnewser/2010/07/07/crushablecoms-amanda-ernst-dissects-celebrity-prMarketinghttp://www.blogtalkradio.com/prnewser/2010/07/07/crushablecoms-amanda-ernst-dissects-celebrity-pr/#commentshttp://www.blogtalkradio.com/prnewser/2010/07/07/crushablecoms-amanda-ernst-dissects-celebrity-prWed, 07 Jul 2010 14:00:00 GMTCrushable.com's Amanda Ernst Dissects Celebrity PRThis week on the PRNewser podcast, we dive into the world of entertainment and celebrity PR with Crushable.com deputy editor Amanda Ernst. 00:20:00PRNewser Podcastnopublic relations,marketing,pr,mediabistro,prnewserThis week on the PRNewser podcast, we dive into the world of entertainment and celebrity PR with Crushable.com deputy editor Amanda Ernst.http://www.blogtalkradio.com/prnewser/2010/06/30/inside-the-beltway-with-politicos-patrick-gavinMarketinghttp://www.blogtalkradio.com/prnewser/2010/06/30/inside-the-beltway-with-politicos-patrick-gavin/#commentshttp://www.blogtalkradio.com/prnewser/2010/06/30/inside-the-beltway-with-politicos-patrick-gavinWed, 30 Jun 2010 14:00:00 GMTInside the Beltway With Politico's Patrick GavinOur guest this week is Patrick Gavin, staff writer and videographer for Politico. We'll get the latest from inside the beltway from Gavin, who previously edited mediabistro.com's FishbowlDC blog.00:28:00PRNewser Podcastnopr,public relations,marketing,mediabistro,prnewserOur guest this week is Patrick Gavin, staff writer and videographer for Politico. We'll get the latest from inside the beltway from Gavin, who previously editedhttp://www.blogtalkradio.com/prnewser/2010/06/23/jalopnik-editor-in-chief-ray-wert-talks-auto-industry-prMarketinghttp://www.blogtalkradio.com/prnewser/2010/06/23/jalopnik-editor-in-chief-ray-wert-talks-auto-industry-pr/#commentshttp://www.blogtalkradio.com/prnewser/2010/06/23/jalopnik-editor-in-chief-ray-wert-talks-auto-industry-prWed, 23 Jun 2010 14:00:00 GMTJalopnik Editor-in-Chief Ray Wert Talks Auto Industry PROur guest this week is Ray Wert, editor-in-chief of the Gawker Media owned automotive website Jalopnik. We'll talk about how has the auto industry media landscape changed over the last few years and which automakers are doing a good/bad job at digital/social media communications.00:30:00PRNewser Podcastnoprnewser,pr,marketing,mediabistro,social mediaOur guest this week is Ray Wert, editor-in-chief of the Gawker Media owned automotive website Jalopnik. We'll talk about how has the auto industry media landscahttp://www.blogtalkradio.com/prnewser/2010/06/16/which-sponsor-is-doing-best-at-the-world-cupMarketinghttp://www.blogtalkradio.com/prnewser/2010/06/16/which-sponsor-is-doing-best-at-the-world-cup/#commentshttp://www.blogtalkradio.com/prnewser/2010/06/16/which-sponsor-is-doing-best-at-the-world-cupWed, 16 Jun 2010 14:00:00 GMTWhich Sponsor is Doing Best at the World CupOur guest this week is Meghan Keane, US Editor for eConsultancy. We'll talk World Cup sponsorships, geo-location wars, and recap president Obama's oval office address last night.00:15:00PRNewser Podcastnoprnewser,pr,public relations,marketing,mediabistroOur guest this week is Meghan Keane, US Editor for eConsultancy. We'll talk World Cup sponsorships, geo-location wars, and recap president Obama's oval office ahttp://www.blogtalkradio.com/prnewser/2010/06/09/diving-into-media-trends-with-joe-pompeo-of-the-business-insiderMarketinghttp://www.blogtalkradio.com/prnewser/2010/06/09/diving-into-media-trends-with-joe-pompeo-of-the-business-insider/#commentshttp://www.blogtalkradio.com/prnewser/2010/06/09/diving-into-media-trends-with-joe-pompeo-of-the-business-insiderWed, 09 Jun 2010 14:00:00 GMTDiving Into Media Trends With Joe Pompeo of The Business InsiderThe PRNewser podcast is back after a week off last week for Memorial Day. This week's guest is Joe Pompeo, editor with tech/media site The Business Insider. We'll talk about the Newsweek sale, if Huffington Post is up for sale, and other media trends. 00:30:00PRNewser Podcastnomediabistro,pr,marketing,public relations,prnewserThe PRNewser podcast is back after a week off last week for Memorial Day. This week's guest is Joe Pompeo, editor with tech/media site The Business Insider. We'http://www.blogtalkradio.com/prnewser/2010/05/26/fenton-communications-rob-anderson-dissects-non-profit-prMarketinghttp://www.blogtalkradio.com/prnewser/2010/05/26/fenton-communications-rob-anderson-dissects-non-profit-pr/#commentshttp://www.blogtalkradio.com/prnewser/2010/05/26/fenton-communications-rob-anderson-dissects-non-profit-prWed, 26 May 2010 14:00:00 GMTFenton Communications' Rob Anderson Dissects Non-Profit PRRob Anderson is managing director of Fenton Communications' New York office. He joins us to chat about the agency's recent research into non-profits, the "2010 Fenton Forecast: Leadership and Effectiveness Among Nonprofits.' While, 80 percent of survey respondents have a positive view of nonprofit performance, nearly two-thirds of survey respondents report they plan to either reduce their giving or keep it the same as last year. We'll put these statistics in context, and more. 00:30:00PRNewser Podcastnomediabistro,prnewser,pr,marketing,non profitRob Anderson is managing director of Fenton Communications' New York office. He joins us to chat about the agency's recent research into non-profits, the "2010http://www.blogtalkradio.com/prnewser/2010/05/19/fishbowlnys-mike-taylor-talks-media-trends-and-howMarketinghttp://www.blogtalkradio.com/prnewser/2010/05/19/fishbowlnys-mike-taylor-talks-media-trends-and-how/#commentshttp://www.blogtalkradio.com/prnewser/2010/05/19/fishbowlnys-mike-taylor-talks-media-trends-and-howWed, 19 May 2010 13:00:00 GMTFishbowlNY's Mike Taylor Talks Media Trends and "How To Pitch"Our guest on the podcast this week is Mike Taylor, co-editor of mediabistro.com's New York media blog, FishbowlNY. Mike was previously a reporter for financial site Oyster.com and financial site TheStreet.com. He'll speak with us about some of the big stories he's been covering, and how PR pros can pitch FBNY. 00:30:00PRNewser Podcastnomediabistro,PR,prnewser,public relations,marketingOur guest on the podcast this week is Mike Taylor, co-editor of mediabistro.com's New York media blog, FishbowlNY. Mike was previously a reporter for financialhttp://www.blogtalkradio.com/prnewser/2010/05/12/how-to-reach-moms-with-stacy-debroff-founderceo-ofMarketinghttp://www.blogtalkradio.com/prnewser/2010/05/12/how-to-reach-moms-with-stacy-debroff-founderceo-of/#commentshttp://www.blogtalkradio.com/prnewser/2010/05/12/how-to-reach-moms-with-stacy-debroff-founderceo-ofWed, 12 May 2010 13:00:00 GMTHow To Reach Moms With Stacy DeBroff, Founder/CEO of Mom Central ConsultingOur guest on this week's PRNewser podcast is Stacy DeBroff, Founder/CEO of Mom Central Consulting. Pitching "mom bloggers" or "mom outreach" has become so popular in PR circles it is pretty much a cliche at this point. Stacy will help us cut through the hype. More about Stacy: Nationally-acclaimed parenting expert Stacy DeBroff is a best-selling author, regular national TV show guest, corporate spokesperson, and founder and CEO of Mom Central Consulting. As a best-selling author, sought after speaker, television personality, and corporate spokesperson, Stacy simplifies life for busy Moms across the country by sharing her home, organizational, and parenting expertise. Stacy frequently endorses quality products and services for the family, and her books, website, newsletter, media tours, and appearances nationwide reach millions every month, making her an ideal spokesperson. Stacy's experience includes spokesperson work with Office Depot's Organize to Learn campaign, Swiffer, Whirlpool, Glad, General Mills, Betty Crocker, Kimberly Clark, Pfizer, and Neosporin. Most recently, Stacy served as spokesperson for Kimberly Clark's Room-A-Day giveaway and Ragu's Feed Your Children Well Campaign. Through her work with brands as a spokesperson, Stacy began digging deeper into the ways companies reach moms, which led her to create Mom Central Consulting, a marketing and consulting group focused on helping corporations speak to the Mom market. For more information, please visit Mom Central Consulting. 00:30:00PRNewser Podcastnopr,prnewser,public relations,mediabistro,marketingOur guest on this week's PRNewser podcast is Stacy DeBroff, Founder/CEO of Mom Central Consulting. Pitching "mom bloggers" or "mom outreach" has become so pohttp://www.blogtalkradio.com/prnewser/2010/05/05/multicultural-pr-trends-with-sonia-sroka-svp-us-hispanic-practice-leader-porter-novelliMarketinghttp://www.blogtalkradio.com/prnewser/2010/05/05/multicultural-pr-trends-with-sonia-sroka-svp-us-hispanic-practice-leader-porter-novelli/#commentshttp://www.blogtalkradio.com/prnewser/2010/05/05/multicultural-pr-trends-with-sonia-sroka-svp-us-hispanic-practice-leader-porter-novelliWed, 05 May 2010 13:00:00 GMTMulticultural PR Trends With Sonia Sroka SVP, U.S. Hispanic Practice Leader, Porter NovelliSonia Sroka recently joined Porter Novelli as senior vice president, U.S. Hispanic practice leader. This is a new post for the agency and represents the growing need for fully integrated Hispanic offerings for the agency's clients, the agency said. We'll speak with Sroka about her new role, and PR trends in relation to Hispanic communities. 00:15:00PRNewser Podcastnomediabistro,public relations,PR,marketing,prnewserSonia Sroka recently joined Porter Novelli as senior vice president, U.S. Hispanic practice leader. This is a new post for the agency and represents the growinghttp://www.blogtalkradio.com/prnewser/2010/04/28/advertising-ages-michael-bush-dissects-pr-agency-rankingsMarketinghttp://www.blogtalkradio.com/prnewser/2010/04/28/advertising-ages-michael-bush-dissects-pr-agency-rankings/#commentshttp://www.blogtalkradio.com/prnewser/2010/04/28/advertising-ages-michael-bush-dissects-pr-agency-rankingsWed, 28 Apr 2010 13:00:00 GMTAdvertising Age's Michael Bush Dissects PR Agency RankingsOur guest this week on the PRNewser Weekly Podcast is Advertising Age reporter Michael Bush. We'll speak with Michael about AdAge's PR agency rankings, and how they compare with other rankings on the market. If you're interested in the PR agency landscape, this is a must listen podcast. 00:15:00PRNewser Podcastnopublic relations,PR,mediabistro,advertising age,marketingOur guest this week on the PRNewser Weekly Podcast is Advertising Age reporter Michael Bush. We'll speak with Michael about AdAge's PR agency rankings, and howhttp://www.blogtalkradio.com/prnewser/2010/04/21/talking-digital-media-with-sonys-marcy-cohenMarketinghttp://www.blogtalkradio.com/prnewser/2010/04/21/talking-digital-media-with-sonys-marcy-cohen/#commentshttp://www.blogtalkradio.com/prnewser/2010/04/21/talking-digital-media-with-sonys-marcy-cohenWed, 21 Apr 2010 13:00:00 GMTTalking Digital Media With Sony's Marcy CohenThis week's guest on the PRNewser Weekly Podcast is Marcy Cohen, senior manager of Corporate Communications at Sony Electronics Inc. In this position, she is currently responsible for managing Sony’s social networking strategies both internally for employees and externally for consumers. Cohen is also responsible for corporate public relations for Sony’s direct–to–consumer businesses including 42 Sony Style stores, Sonystyle.com and Sony Consumer Sales Company. She also manages media opportunities for executive management and oversees PR for Sony’s advertising campaigns. Cohen joined Sony’s Corporate Communications group in 2000 working on several initiatives including the launch of Sony’s QUALIA line of luxury products, the development of the company’s press web site and new Intranet site, and more recently the launch of Sony’s Take Back Recycling program in 2007. Prior to joining Sony, Cohen was marketing manager for Virtual Communities Inc., a community focused group of web sites. Prior to that she was senior account executive at Ketchum Public Relations in New York City where she managed accounts including Patek Philippe, LensCrafters and Johnson & Johnson. Cohen earned her Bachelor of Arts in Communications from Rutgers University. She is married with three children.00:15:00PRNewser Podcastnomediabistro,prnewser,marketing,public relations,social mediaThis week's guest on the PRNewser Weekly Podcast is Marcy Cohen, senior manager of Corporate Communications at Sony Electronics Inc. In this position, she ihttp://www.blogtalkradio.com/prnewser/2010/04/14/adly-ceo-discusses-twitters-new-promoted-tweetsMarketinghttp://www.blogtalkradio.com/prnewser/2010/04/14/adly-ceo-discusses-twitters-new-promoted-tweets/#commentshttp://www.blogtalkradio.com/prnewser/2010/04/14/adly-ceo-discusses-twitters-new-promoted-tweetsWed, 14 Apr 2010 13:00:00 GMTAd.ly CEO Discusses Twitter's New "Promoted Tweets"Twitter announced an advertising solution, "Promoted Tweets" on April 13th. On this week's PRNewser podcast we talk with Ad.ly CEO Sean Rad. Ad.ly is an "in-stream advertising platform that matches top-tier Twitter publishers with top-tier brands." We've covered their work with celebrities like Kim Kardashian. Does Twitter's new offering mean Ad.ly is now toast? Rad doesn't think so. He'll tell us why. 00:15:00PRNewser Podcastnoprnewser,mediabistro,pr,marketing,twitterTwitter announced an advertising solution, "Promoted Tweets" on April 13th. On this week's PRNewser podcast we talk with Ad.ly CEO Sean Rad. Ad.ly is an "inhttp://www.blogtalkradio.com/prnewser/2010/04/07/how-to-avoid-falling-into-the-zombie-media-trap-with-wag-ed-social-media-director-tac-andersonMarketinghttp://www.blogtalkradio.com/prnewser/2010/04/07/how-to-avoid-falling-into-the-zombie-media-trap-with-wag-ed-social-media-director-tac-anderson/#commentshttp://www.blogtalkradio.com/prnewser/2010/04/07/how-to-avoid-falling-into-the-zombie-media-trap-with-wag-ed-social-media-director-tac-andersonWed, 07 Apr 2010 13:00:00 GMTHow To Avoid Falling Into The Zombie Media Trap With Wag Ed Social Media Director Tac AndersonIn this episode of the PRNewser Weekly Podcast, we'll discuss "how to avoid falling into the zombie media trap." As social media has become accepted as a communications tool for businesses, it is also confusing and requires a new way of thinking about engaging customers and communities. How can you make sure your company doesn't fall into the trap? Our guest is Tac Anderson, Waggener Edstrom, Digital Consulting Director in the Studio D group at agency Waggener Edstrom.00:15:00PRNewser Podcastnoprnewser,public relations,marketing,mediabistro,social mediaIn this episode of the PRNewser Weekly Podcast, we'll discuss "how to avoid falling into the zombie media trap." As social media has become accepted as a communhttp://www.blogtalkradio.com/prnewser/2010/03/31/how-to-make-your-online-profile-stand-outMarketinghttp://www.blogtalkradio.com/prnewser/2010/03/31/how-to-make-your-online-profile-stand-out/#commentshttp://www.blogtalkradio.com/prnewser/2010/03/31/how-to-make-your-online-profile-stand-outWed, 31 Mar 2010 13:00:00 GMTHow To Make Your Online Profile Stand OutDo you spend a lot of time working on your personal social media profiles or those for your clients or brands? We talk with consultant Leora Israel, formerly of VaynerMedia about how to make your profile stand out. 00:15:00PRNewser Podcastnopublic relations,social media,prnewser,mediabistro,marketingDo you spend a lot of time working on your personal social media profiles or those for your clients or brands? We talk with consultant Leora Israel, formerly ofhttp://www.blogtalkradio.com/prnewser/2010/03/24/the-weeks-biggest-pr-trends-with-peter-himlerMarketinghttp://www.blogtalkradio.com/prnewser/2010/03/24/the-weeks-biggest-pr-trends-with-peter-himler/#commentshttp://www.blogtalkradio.com/prnewser/2010/03/24/the-weeks-biggest-pr-trends-with-peter-himlerWed, 24 Mar 2010 13:00:00 GMTThe Week's Biggest PR Trends With Peter HimlerOur guest this week is Peter Himler, founder and principal of Flatiron Communications LLC, a PR/media consulting firm in New York. Himler most recently served as Chief Media Officer for Edelman Worldwide, following 11 years with Burson-Marsteller as head of the agency's U.S. corporate and strategic media team and its worldwide spokesperson. Prior to B-M, Peter was media director for six years at Cohn & Wolfe, which followed five years at Hill and Knowlton where he led H&K's broadcast and consumer media relations group. He began his career with three years at the NYC entertainment PR firm of Robert Zarem Inc. In 2005, PR News named Peter its "PR Professional/Media Relations Executive of the Year." That same year, PR Week awarded the PR program he led to build the World War II Memorial in Washington D.C. as its "Public Sector Campaign of the Year." Peter's blog, "The Flack" recently was awarded a "2006 PR News Platinum Award" as the year's best blog.00:15:00PRNewser Podcastnoprnewser,mediabitro,public relations,pr,marketingOur guest this week is Peter Himler, founder and principal of Flatiron Communications LLC, a PR/media consulting firm in New York. Himler most recently servhttp://www.blogtalkradio.com/prnewser/2010/03/17/talking-media-trends-with-npr-media-correspondent-david-folkenflikMarketinghttp://www.blogtalkradio.com/prnewser/2010/03/17/talking-media-trends-with-npr-media-correspondent-david-folkenflik/#commentshttp://www.blogtalkradio.com/prnewser/2010/03/17/talking-media-trends-with-npr-media-correspondent-david-folkenflikWed, 17 Mar 2010 13:00:00 GMTTalking Media Trends With NPR Media Correspondent David FolkenflikOur guest this week on the PRNewser Weekly Podcast is NPR Media Correspondent David Folkenflik. His stories are broadcast on NPR's newsmagazines, including Morning Edition, All Things Considered, and Day to Day. He also appears regularly on the "Media Circus" segment on Talk of the Nation. Folkenflik seeks stories that haven't been widely told, such as the multimedia innovations of a small Kansas company and the decision by the owners of a crusading Alabama paper to make it not-for-profit. In addition, Folkenflik has broken stories about the business problems of Tribune Co., as well as attempts by leaders of the Corporation for Public Broadcasting and the Voice of America to inject politics into news programs. And he profiled ESPN guru John Sawatsky, who devised the network's interviewing technique, and the hyperkinetic Jim Cramer of CNBC, who revealed his struggle with bipolar disorder. Before joining NPR in 2004, Folkenflik spent more than a decade at the Baltimore Sun, where he covered higher education, Congress, and the media. He started at the Durham (N.C.) Herald-Sun. In 1991, Folkenflik received a bachelor's degree in history from Cornell University, where he served as editor-in-chief of The Cornell Daily Sun. In 2007, the National Press Club gave Folkenflik two Arthur Rowse Awards for Press Criticism; in 2002, Folkenflik won the inaugural Mongerson Award for Investigative Reporting on the News, presented by the Center for Media and Public Affairs and the University of Virginia's Center for Governmental Studies. Folkenflik's work has also been recognized with top honors from the National Headliners Club and the Society of Professional Journalists. He was the first Irik Sevin Visiting Fellow at Cornell and speaks frequently at colleges across the country. And he's served as a media analyst on such television programs as CNN's Reliable Sources, ABC News' Nightline, Fox News' O'Reilly Factor, and MSNBC's Countdown with Keith Olbermann. 00:15:00PRNewser Podcastnopublic relations,prnewser,mediabistro,marketing,NPROur guest this week on the PRNewser Weekly Podcast is NPR Media Correspondent David Folkenflik. His stories are broadcast on NPR's newsmagazines, includinhttp://www.blogtalkradio.com/prnewser/2010/03/10/prnewser-weekly-podcast--premiere-episodeMarketinghttp://www.blogtalkradio.com/prnewser/2010/03/10/prnewser-weekly-podcast--premiere-episode/#commentshttp://www.blogtalkradio.com/prnewser/2010/03/10/prnewser-weekly-podcast--premiere-episodeWed, 10 Mar 2010 14:00:00 GMTPRNewser Weekly Podcast - Premiere EpisodeWelcome to the premiere episode of the PRNewser Weekly podcast, where we discuss the biggest public relations industry news. Joining us this week is Adam Wallace, Director of Digital Marketing for the Roger Smith Hotel, a family-run boutique art hotel in midtown Manhattan. In his three years there he has helped establish the hotel's reputation as a pioneer in social media marketing. His work with the Roger Smith has led them to recently be called what "may be the most social media savvy hotel in New York -- if not the world" by eConsultancy. Wallace has spoke at many conferences about social media, including 140conf in LA, Gravity Summit in New York, and Enterprise Social 2.0 in Amsterdam.00:15:00PRNewser Podcastnopublic relations,prnewser,mediabistro,roger smith hotel,adam wallaceWelcome to the premiere episode of the PRNewser Weekly podcast, where we discuss the biggest public relations industry news. Joining us this week is Adam Wal