“For social networking aficionados who want to inject a little more personality into their status updates, a new app called Cinch from the folks at BlogTalkRadio allows users to post audio messages along with standard text and photos,” The Wall Street Journal reports.

“The free iPhone app, which went live on Friday on iTunes and Cinchcast, is already garnering some buzz in the tech blogosphere. TechCrunch called it a ‘super simple’ app that might help audio recording take off the way that photos and video have on social networks.

To read the full WSJ report, click here.