This is a pre-recorded show, taped because my scheduled guest, Nancy Goldblatt (the Wardrobe Wizard) got hit by SuperStorm Sandy.
You don't need a superstorm to endanger your image among current and potential clients. It could be how well you handle even day-to-day "disasters", like water damage from a pipe breaking.
Handle such emergencies well and you enhance your rep. Don't, and you can see devastating losses. This week's PBP gives advice on before and after disaster steps you can take to keep, even enhance your image. And BTW, the generall cost no money! :)
Good luck to everyone listening.--Wendy Meyeroff
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