Pharma Marketing Talk

Pharma Marketing Talk

Pharmaguy

Upcoming Broadcasts

00:30

HbA1c Teaching Model Brings Diabetes Education to Life Pharmaguy interviews Casey Steffen M.Sci., Manager at Biologic Models, about his crowdfunding campaign, which is designed to encourage supporters to share "rewards" that... more
Add Reminder edit

On-Demand Episodes

00:30

An interview with Fard Johnmar, founder of Envision Solutions, a healthcare marketing communications consultancy, and creator of the HealthcareVOX blog.
00:30

An interview with Jim Edwards, Senior Editor, Brandweek, who just started his own blog: BrandweekNRX. Will blogging corrupt journalists or vice versa?
00:30

I interview Jay Silverstein, the COO of Revolution Health, about its new health portal web site. I am particularly interested in the "social networking" aspect of the site where users can rate products and post comments. Will pharmaceutical... more
00:30

The return on investments for traditional pharma marketing channels -- TV, drug reps, print -- is declining. Increase marketing ROI using "social networking" and other Web 2.0 technologies.
00:30

Disease mongering is a term used to describe a perceived attempt by pharmaceutical companies to promote public awareness of (frequently harmless) conditions or diseases with the aim of increasing sales of medication.Guests:... more
00:30

A Pharma Marketing Roundtable discussion devoted to likely new legislation.
00:30

John Mack interviews industry speakers live at the eyeforpharma e-Communication and Online Marketing conference
00:30

Professor Jim Avery at University of Oklahoma's Gaylord College of Mass Communication discusses preparing graduate students for a career in health advertising.
Pharmaguy

Pharma Marketing News

  • by Pharmaguy
Pharma Marketing News is an independent monthly electronic newsletter focused on issues of importance to pharmaceutical marketing executives. It is a service of the Pharma Marketing Network - The First Forum for Pharmaceutical... more

Comments

 comments