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Mobile Strategies for Pharma

  Broadcast in Business

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Pharma Must Dispel the One-Size-Fits-All Approach

Ryan McGuire, Research Team Leader, and Sarah Ray, Research Analyst, Cutting Edge Information, join Pharmaguy to discuss top-level results of the "Pharmaceutical Mobile Health: Transforming Brand Marketing, Healthcare Communication and Patient Adherence" survey. Listen and learn how pharmaceutical companies are optimizing mobile health channels to better meet audience needs and to improve medication adherence, drug safety reporting, etc.

Ryan McQuireSarah Ray

Tags:
pharmaceutical
marketing
mobile
healthcare
health
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