Pharma Marketing Talk

Discovering the Active Digital Health Consumer

Pharmaguy

Pharmaguy

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Is Pharma Missing 90% of Behavior Change Opportunities?

Guest Fard Johnmar, Founder and President at Enspektos, LLC, talks about DigiHealth Pulse, the first research initiative providing real-time information on how online and social media content impacts active digital health consumers' perceptions, intentions and behaviors.

Tags:
pharmaceutical
health
digital
marketing
social media
Broadcast in Business
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